『The Empire Builders Podcast』のカバーアート

The Empire Builders Podcast

The Empire Builders Podcast

著者： Stephen Semple and David Young
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 Reverse engineering the success of established business empires.The Empire Builders Podcast マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • #217: Sesame Street – Breaking Boundries

    #217: Sesame Street – Breaking Boundries
    2025/08/06
    Using TV addiction to educate children. Sesame Street broke boundries and changed rules to bring education to every child. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is... Well, it's us, but we're highlighting ads we've written and produced for our clients. So here's one of those. [Seaside Plumbing Ad] Dave Young: Welcome back to the Empire Builders Podcast, the podcast where Stephen Semple and Dave Young, that's me, Stephen Semple is him, we talk about businesses and how they grew and what made them empires. And normally during our little countdown to the recording, Stephen hands me the topic. He whispers in my ear what we're going to talk about today, and he didn't do that. So I still have no idea, but my enthusiasm is high because before we started recording, he said, "I've got some really good ones that we're going to record today." I'm thinking, "Finally. Finally, some good..." No, I just, they're all good. But you've got me on the edge of my seat, Stephen. You said I would be able to get this without the timer, without the countdown. Stephen Semple: That's it. So it starts off this way, "Can you tell me how to get, how to get to..." Dave Young: Sesame Street? I can sing it. Stephen Semple: Yes, that's it. Well, I could sing it as well, but no one wants to hear me sing. Dave Young: Sunny day, dah, dah, dah. Oh, yeah. Oh, Sesame Street. Stephen Semple: Yes. Dave Young: Cool. Stephen Semple: Yes. We're going to talk about Sesame Street. Now- Dave Young: Are we going to do voices? Stephen Semple: You might be able to. Dave Young: Here's the countdown, 5, 4... Four countdowns. Three. I don't think The Count did countdowns, did he? Stephen Semple: No, he never did, I don't think. But it's a nonprofit. It's owned by a nonprofit. Dave Young: [inaudible 00:02:59]. Stephen Semple: But a 1996 survey found that 95% of all American preschoolers had watched it by the time they were three years old. Dave Young: Sure. I believe that. Stephen Semple: Ninety-five percent. Now, when you hit a number like that, holy crap. I started looking at some of these things and went, "This is a story that we've got to explore." So Sesame Street first aired on November 10th, 1969 on Public Television. And put in perspective, that's the year that a man landed on the moon. That's what we're going back to. Dave Young: So here's the funny thing, I wasn't even a preschooler. I was six. I'd watch it today if it was still on. Stephen Semple: It's amazing. Dave Young: All the Spanish I know came from Sesame Street. Stephen Semple: There you go. Dave Young: I can count to 10. Stephen Semple: There you go. Amazing, eh? Dave Young: Yeah. So 1969... Stephen Semple: It changed television. And it's estimated that it's contributed to the education of over 150 million kids. It's the home of Elmo, and Tickle Me Elmo is one of the best-selling toys of all time, and all this was created and owned by a nonprofit. And the creators were Joan Cooney, Lloyd Morrisett, and of course, Jim Henson was a big contributor in the early days. And Joan was a documentary TV producer for Public Television. And the story basically starts in 1966, and Joan Cooney had just completed a documentary on a school in Harlem that was trying to close the gap in results with white counterparts. And if you think about it, in the mid-1960s, a lot is happening. The Civil Rights Movement is in full swing, but there's still this big gap. And Black first-graders are scoring lower on tests than 85% of white kids.
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    19 分
  • #216: Oliva Gibbs Law – Part 2

    #216: Oliva Gibbs Law – Part 2
    2025/07/30
    Zach Oliva truly understands commitment and dedication to growing something you believe in. He practices active recommitting to stay on goal. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is... Well, it's us, but we're highlighting ads we've written and produced for our clients. So here's one of those. [Oliva Gibbs Ad] Rick: Told you, Brian. Brian: Told me what? Rick: This is part two of last week's episode. Brian: Oh yeah. And it was getting good. Rick: If you missed it, go back and listen to part one first. Take it away, fellas. Stephen Semple: Hey, it's Stephen Semple here, and as the guys just alluded to, this is part two of an amazing podcast on Oliva Gibbs energy law. And not to give too much away, in case you don't want to go back and listen to the first episode, although I think you should. Oliva Gibbs basically in about a 15-year period of time, went from three lawyers to now there are six offices and 60 people. And in this podcast, we are going to go down some really interesting rabbit holes. This has turned out to be one of my favorite podcasts, and I know you're going to enjoy it. Zach Oliva: So I think probably for the five years before COVID, I would take these trips and it would be called a think week or weekend or whatever, and I would get a flip phone and I would go to a cabin in rural Texas. Stephen Semple: Well, you just dated yourself there. You got a flip phone. Zach Oliva: Yeah, I still have a flip phone. I have a flip phone. I use a flip phone every weekend. I've been using a flip phone every weekend for seven years. I would use my flip phone and I would go on these trips and I would take my dog and just hang out at this cabin. I would read a bunch of books about business strategy or investing or whatever, and I would think through issues. And I had really good ideas that would come up during those think weeks. And I think that where I failed in a lot of those was I would come back and I would try and implement those ideas completely on my own. And so I didn't know yet the importance of getting buy-in from the team and all that stuff. And so it caused actually a lot of frustration. The great thing about Strategic Coach is now I have think weeks all the time because I just have free days where I'm taking time off. But I still use a flip phone every weekend since probably the last six or seven years. It's amazing. Stephen Semple: So one of the things I wanted to ask you about, because it's really easy to say the whole thing of, "Okay, I'm going to go and I'm going to hire some professionals, I'm going to hire some experts, but not everybody has success doing that and for a bunch of reasons." And you've had great success doing it. So if you are going to give somebody advice saying, "Look, you're going to grow your business, go out and hire some experts that are great at helping grow the business." What advice would you have for folks in terms of, I guess, finding, selecting, and working with those professionals so that they have the type of success that you and Brad have had? Zach Oliva: I think where I've seen people fail and hiring things like advisors or coaches or things like that is they don't understand the nature of commitment. And so when a few years ago I worked with an awesome performance coach named Christopher Doris, and he coaches professional golfers, NFL players, entrepreneurs, stuff like that. And his big thing is what does all in look like here? And why would you do anything if you're not all in? And Stephen, do you know what the nature of commitment is? Stephen Semple: Well,
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    24 分
  • #215: Oliva Gibbs Law – Part 1

    #215: Oliva Gibbs Law – Part 1
    2025/07/23
    Zach Oliva had just graduated from law school when Ohio discover a huge natural gas shale. Well, he went digging where no other lawyers were... Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I'm Stephen's sidekick and business partner, Dave Young. Before we get into today's episode, a word from our sponsor, which is, well, it's us, but we're highlighting ads we've written and produced for our clients. Here's one of those. [Oliva Gibbs Law Ad] Stephen Semple: Hey, it's Stephen Semple with the Empire Builders Podcast. We're doing something a little different this week. We've given Dave the day off, and I've got a really special guest with me, Zach Oliva. He's the co-founder of the law firm Oliva Gibbs, in Texas. They're an energy law firm. You guys, you've done something special in terms of what you've grown into. How many lawyers are you now, Zach? Zach Oliva: I think probably close to 60 attorneys across six offices in the U.S. It's been a lot of fun. Stephen Semple: You always know you've grown to a size when it's like, "I think it's 60." Zach Oliva: Yeah. Well, we're always looking for rock stars. I know that there's probably some offers that went out this week, not sure what the status of those are and things. We're blessed with a really great team. Stephen Semple: How long have you guys been around for now? When was the firm established? How many years ago now? Zach Oliva: 2013, actually. Stephen Semple: 2013? Zach Oliva: 12 years, yeah. Stephen Semple: Yeah, that's phenomenal. In 12 years, it has grown from yourself and Brad to basically being now 60 odd lawyers, and being in that magic- Zach Oliva: Yeah. Well, we started the business with another partner who has since retired. Stephen Semple: Okay. All right, there was three. Zach Oliva: I think I was 26 years old. I was reflecting on that the other day. I think I was 26, which, I was pretty dumb then, so I didn't know how stupid of an idea. I also didn't have kids, which makes the decision a little bit different. Stephen Semple: Tell me about how all of this started, because the thing that's also interesting is the area you've gone after, oil and gas. Look, it's not the glamorous space. It would be a bit of an easy one to overlook and not get excited about, and you guys have built this amazing business. As we've worked together, I've learned more and more about how it's actually a far more interesting and innovative industry than people give it credit for. How did it all get started? Zach Oliva: Well, I was in law school in Ohio, where I grew up, and Ohio got just destroyed by the Great Recession. I got out of law school around 2011, and there were no jobs. I was reading the paper, and I noticed that in the paper, they kept talking about this thing called the Utica Shale and the Marcellus Shale, which, they were calling it the most prolific natural gas discovery ever in the country. It was under Ohio, so under the land, under the state of Ohio and New York, and parts of Pennsylvania and West Virginia, and no law firms in Ohio at that time had an oil and gas practice. I was going to these firms, saying, "Hey, I think there's going to be something here. I would love to come work for you, even for free, because I really think that this is going to be a big industry in Ohio. By the way, there are no big industries in Ohio anymore. If anything's going to work, it's going to be this one." None of them were interested in a kid fresh out of law school working for free, doing something that they had no idea how it worked, which, I don't blame them at all. I had a professor who was a really bright guy, and he was really knowledgeable about the country. He was previously an advisor,
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    22 分
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