Here are 3 ways we can help you:

1️⃣ Build your coaching offer (FREE) in 5 minutes with the Offer Alchemist 👉 ⁠https://ssd.theelevated.coach⁠

2️⃣ Steal my entire playbook - how heart-led coaches build to £10k–£30k months 👉⁠https://playbook.theelevated.coach⁠

3️⃣ Test drive the ECC for 14 days for £1 👉 ⁠https://test.theelevated.coach⁠

Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• Beliefs and stories inherited from childhood that shape your business mindset
• The importance of permission and approval in entrepreneurial life
• Aligning your business with your natural archetype for growth
• Balancing short-term income needs with long-term asset building
• Creating a business environment that fosters joy and fulfillment
• The impact of environment and environment on work energy
• The difference between content creation and leadership in marketing
• Living a life and building a business that enhances each other
• The importance of embodiment and conviction in content and leadership
• Practical strategies for making work more enjoyable and aligned with personal values

Sound bites:

• "Build a business so fun you don't need a vacation"
• "The more fun I have, the more money I make"
• "Your results mirror back your internal beliefs"

Time stamps:

00:00 Introduction: Building a Business You Love

01:10 The Power of Fun in Business Success

02:04 From Failure to Fulfillment: Lessons Learned

03:01 Reevaluating Success and Fulfillment

03:56 Changing Your Movie: Beliefs and Perception

04:54 Auditing Your Beliefs and Results

05:22 The Role of Permission and Approval

06:13 Building a Business That Feels Like Play

07:10 Aligning Business with Your Archetype

09:15 Balancing Short-Term and Long-Term Goals

14:56 Creating a Joyful Work Environment

17:22 Content Creation vs. Leadership

19:19 Living from Embodiment and Conviction

22:10 Building a Business That Enhances Your Life

Here are 3 ways we can help you:

1️⃣ Build your coaching offer (FREE) in 5 minutes with the Offer Alchemist 👉 ⁠https://ssd.theelevated.coach⁠

2️⃣ Steal my entire playbook - how heart-led coaches build to £10k–£30k months 👉⁠https://playbook.theelevated.coach⁠

3️⃣ Test drive the ECC for 14 days for £1 👉 ⁠https://test.theelevated.coach⁠

Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• Focus on fixing the biggest bottleneck first to unlock growth
• Set specific, meaningful goals that change your decisions
• Use the factory line analogy to understand business functions
• Prioritize solutions based on impact, cost, and effort
• Schedule dedicated time for your long-term projects

Sound bites:

• "A terrible goal is I want to create maximum impact."
• "Your goal must change how you behave today."
• "Work on the right things in the right order."

Time stamps:

00:00 Introduction to fixing your business bottleneck

01:04 The core functions every service business relies on

02:02 Setting a clear, impactful goal

03:56 Choosing the one goal that matters most

05:23 Understanding your business metrics and bottleneck

09:15 Focusing on the highest impact solution

14:40 Scheduling your next right thing and holding tension

17:28 The process of continuous improvement and trust

Here are 3 ways we can help you:

1️⃣ Build your coaching offer (FREE) in 5 minutes with the Offer Alchemist 👉 ⁠https://ssd.theelevated.coach⁠

2️⃣ Steal my entire playbook - how heart-led coaches build to £10k–£30k months 👉⁠https://playbook.theelevated.coach⁠

3️⃣ Test drive the ECC for 14 days for £1 👉 ⁠https://test.theelevated.coach⁠

Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• Start with one-to-one coaching to master client creation and delivery.
• Validate your core offer before expanding to group or community.
• Build your offer suite in the sequence of core, group, community, and low-ticket offers.
• Use the offer octagon to enhance perceived reward and reduce perceived risk.
• Leverage conversion events and mini magnets for scalable marketing.
• Focus on clarity, promise, and proof to increase offer conversions.
• Avoid rushing into group or community offers without validation.

Sound bites:

• "Increase perceived reward, decrease perceived risk"
• "Your promise must be clear and specific"
• "Start with validation, then scale logically"

Time stamps:

00:00 Introduction: Building a Scalable Coaching Business

00:35 Host shares personal journey and initial offer strategies

01:30 Lessons learned from early coaching experiments

02:25 The importance of sequencing offers correctly

03:23 Mistakes made in 2021 and how to avoid them

04:20 Returning to basics and validating offers

07:44 Creating a successful group coaching program

08:41 Building community and recurring revenue streams

12:57 The current scalable offer model and product pyramid

14:25 Starting with mastery in one-to-one coaching

18:42 Designing highly converting offers with the offer octagon

22:29 Summary: Launch sequence and leverage strategies