『The Barter Edge』のカバーアート

The Barter Edge

The Barter Edge

著者: Jen Trevorrow
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Welcome to the Barter Edge Podcast—your insider guide to smarter business, bigger networks, and better ways to trade. Whether you're a seasoned member or just getting started, we're here to share real stories, expert tips from different industries, and fresh ideas to help you grow your business using the power of the Bartercard ecosystem.© 2025 Jen Trevorrow マネジメント・リーダーシップ リーダーシップ 経済学
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  • Thinking Outside the Box with Bartercard: Victoria’s 14-Year Journey of Creative Trading
    2025/08/13

    In this episode of The Barter Edge, we sit down with long-time Bartercard team member and powerhouse account manager Victoria. With over 14 years of experience on the trading floor—and even more as a former client—Victoria brings a refreshing, strategic lens to what it means to trade smart.

    Whether you’re a startup looking to grow on a budget or an established business ready to think differently, Victoria’s insights will shift the way you see Bartercard.


    Timestamps:

    [00:00] Welcome & Introduction to Victoria
    [00:40] Victoria’s Bartercard journey: from gym owner to trading expert
    [01:30] What kinds of businesses thrive with Bartercard? (Hint: it’s about mindset)
    [03:00] Creative use of spare capacity: gyms, hospitality, and fixed-cost services
    [04:50] Using trade dollars for lifestyle wins (birthday parties, limos & pizza trucks!)
    [06:00] Leveraging trade for marketing, travel, and relationship building
    [07:00] How Victoria supports new & existing members across industries
    [08:30] Unlocking untapped value inside a client’s business
    [10:00] Case study: How one service business fast-tracked their SEO goals with trade
    [11:30] Mindset matters: the blinkers business owners wear (and how to lift them)
    [12:30] Mother's Day success story: creative hampers + charity donations
    [15:00] Hospitality win: elegant gifts & social media buzz to fill more seats
    [16:30] Staff competitions, upselling & boosting winter revenue by 20%
    [18:00] Why hospitality & tourism are perfect for Bartercard
    [20:00] Who makes a successful trader? (Startups, creatives, and open minds)
    [21:30] Support, experience, and why your 6.5% fee goes further than you think
    [24:00] Final words: Why it’s worth having the Bartercard conversation

    💬 “If you don’t change it, then there will be no change.” – Victoria


    🚀 Ready to explore smarter ways of doing business? Whether you're in hospitality, tourism, or a service-based industry, this episode is packed with practical stories and real-life inspiration.


    📲 Want to chat with our team?
    No contracts, just a conversation. Let’s see if Bartercard is the right fit for your business.


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    25 分
  • The Role of Human Connection in Business Success: Insights from Dean Keating
    2025/08/05

    The Role of Human Connection in Business Success: Insights from Dean Keating

    In this episode of the Barter Edge Podcast, host Jan welcomes Dean Keating, co-founder of D 32 Business Networking, to discuss effective networking strategies, the importance of human connection in business, and the benefits of leveraging the Bartercard network. Dean shares insights on the three-tiered membership model of D 32 and offers actionable tips for maximizing networking effectiveness. He also highlights how Bartercard has positively impacted D 32's expansion and operations, and introduces the value-packed D 32 magazine for business owners across Australia.

    00:00 Introduction to the Barter Edge Podcast
    00:25 Meet Dean Keating from D 32 Business Networking
    01:08 Understanding D 32's Membership Levels
    02:24 Impact of Bartercard on D 32
    03:35 Networking Trends and Opportunities
    06:14 Effective Networking Strategies
    08:17 Benefits of Partnering with Bartercard
    10:07 Introducing the D 32 Magazine
    11:05 Conclusion and Contact Information

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    12 分
  • The Economy of Social Good: How Firefly Initiative Is Rewarding Volunteers & Reshaping Sponsorship
    2025/07/30

    In this episode of The Barter Edge, we sit down with Darryl Vine, co-founder of Firefly Initiative, to unpack how his organisation is reinventing the volunteer landscape through innovation, impact, and a powerful partnership with Bartercard.

    From elevating unseen community heroes to offering new ways for businesses to give back, Darryl shares thought-provoking insights into the “economy of social good,” their unique reward system using ECT tokens, and how barter can bridge the gap between generosity and growth.

    If you’re a purpose-driven business owner or curious about how trade dollars can amplify your community impact—this one’s for you.


    🕒 Timestamps:

    [00:00] Welcome & intro to Firefly Initiative
    [01:00] Why volunteers are the $1.3 trillion backbone of Australia’s community sector
    [02:45] The challenge: Rewarding volunteers & funding not-for-profits
    [03:40] The overlooked heroes: A story from the Multiple Birth Association
    [04:40] Why the next generation of volunteers needs a new system
    [06:00] Why Firefly partnered with Bartercard
    [07:30] Local business, local impact: Connecting small business with volunteer consumers
    [09:00] Innovating with trade: How Firefly uses Bartercard to fund community experiences
    [11:00] From barbecues to boat days—creative ways trade dollars make a difference
    [13:00] Using spare capacity to give back: Cinemas, golf courses, motels & more
    [14:50] A no-risk opportunity: Free 3-month campaign for Bartercard members
    [16:00] Building a circular economy between volunteers and small businesses
    [17:00] How to get involved & connect with Firefly Initiative


    💡 Key Takeaways:

    • Volunteers aren’t just helpers—they’re community powerhouses
    • Bartercard provides a bridge between doing good and growing your brand
    • Firefly Initiative’s ECT tokens create real value exchange for volunteer time
    • Businesses can advertise to Firefly’s audience with zero cash upfront for 3 months


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    17 分
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