What happens to property value when cap rates and NOI start moving in opposite directions—and how should investors prepare for that?

In this episode, Angel Williams speaks with Rich Neuharth and Moses Lucero about the realities of underwriting in multifamily investing. They break down cap rates, NOI (Net Operating Income), and the complex relationship between market forces and property performance. Rich walks through examples that clarify how small shifts in cap rates can drastically affect valuations and explains why mindset and transparency matter in underwriting. Angel challenges the assumptions with sharp questions, leading to a clear discussion of how to stress-test deals, factor in risk, and use underwriting tools responsibly.

[00:01 - 04:30] Cap Rates in Action

• How a $1M NOI changes value depending on cap rate shifts
• Why cap rate compression inflates property value—and vice versa
• The importance of separating property-level performance from market dynamics

[04:31 - 08:15] Mindset and Learning Through Repetition

• How mindset impacts willingness to ask questions and learn
• Why repeating and reframing concepts leads to deeper understanding
• The need for more open conversations about not understanding financial concepts

[08:16 - 12:30] Market Cap vs. Purchase Cap

• What the significance of market cap rate is during appraisals
• How to handle disconnects between deal-level and market expectations
• Why accurate comps and broker input guide realistic underwriting assumptions

[12:31 - 16:00] The Push-Pull of NOI and Cap Rate in Valuation

• How to analyze proportional changes in cap rate and NOI
• Why understanding opposing forces is key to modeling
• The importance of building performance scenarios and exit plans

[16:01 - 19:48] Stress Testing and Long-Term Thinking

• How to structure deals to withstand market fluctuations
• Why historical cap rate trends matter when forecasting
• The need to balance investor expectations with conservative assumptions

Connect with Rich:

https://www.linkedin.com/in/realmindsetrich

Connect with Moses:

https://www.linkedin.com/in/moses-lucero-9026b220b/

Key Quotes:

“The market cap only affects your sale or refinance. It doesn’t affect how your property operates day to day.” - Rich NeuhartH

“You're correcting for where you think cap rates are going. That helps you target NOI growth through CapEx and rent bumps.” - Angel Williams

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

What’s the real connection between mindset and underwriting, and why should both matter to passive and active investors alike? In this episode, Rich Neuharth and Moses Lucero of Aviana Capital Group explore the surprising overlap between mindset and underwriting in multifamily real estate. They talk through how relationships, trust, and mindset influence underwriting quality, and how both GPs and LPs can better evaluate deals. The conversation also covers the importance of involving family in real estate, how projections can mislead passive investors, and why conservative underwriting is a necessity, not an option. Whether you're diving into spreadsheets or just want to know how to avoid a bad deal, this episode breaks down real lessons with real numbers and real experiences.

[00:01 - 04:45] Mindset Meets the Math

• How Moses and Rich’s friendship evolved into a business partnership
• Why mindset is a key factor in approaching underwriting
• The importance of alignment in personal relationships when pursuing real estate

[04:46 - 08:25] Underwriting: A Learnable Skill

• Rich’s perspective on whether analytical thinking is innate or learned
• Moses’s journey from confusion to confidence in underwriting
• Why loving the process matters more than being naturally inclined

[08:26 - 12:45] What Every Investor Should Understand

• Why all partners—active or passive—should grasp basic underwriting
• The importance of vetting your team, not just the deal
• How equity multiple and IRR are interpreted differently by different investors

[12:47 - 17:30] Getting Burned and Learning From It

• Angel shares a personal story of a deal gone wrong
• How emotional signals and missed cues affected her trust
• What passive investors can do to protect themselves from poor projections

[17:31 - 22:28] Cap Rates and Exit Strategy Breakdown

• What exit cap rate assumptions mean and why they matter
• How unrealistic assumptions mislead investors
• Why conservative underwriting is critical in a volatile market

Connect with Rich:

https://www.linkedin.com/in/realmindsetrich

Connect with Moses:

https://www.linkedin.com/in/moses-lucero-9026b220b/

Key Quotes:

“If you separate family and business, you’re always juggling both. If you bring them together, you get to do it all the time.” - Rich Neuharth

“As an LP, you want to underwrite the person and underwrite the deal. That’s how you protect your capital.” - Moses Lucero

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

What changes when affordable housing meets smart strategy—and why is the mobile home market positioned to answer America’s housing needs better than most people think?

In this episode, Angel speaks with Jack Martin about the strategies and realities behind mobile home park investing. Jack shares practical methods to scale infill, insights on chattel financing, and how to evaluate market viability based on housing demand and local economics. He breaks down the business decision between maximizing speed vs. profitability, why location truly matters, and how dealers and third-party agents play a role in filling parks efficiently. The conversation also covers broader impacts—from educational access for underserved families to long-term community stability—highlighting why mobile home investing can be both financially sound and socially meaningful.

[01:00 - 03:00] Treat Talent Like Assets

• Why compensating on par with market rent is key to employee retention.
• The importance of treating property managers as partners, not placeholders.
• How a thoughtful compensation strategy supports long-term staffing.

[03:01 - 07:00] Navigating Mobile Home Sales

• The significance of using agents who specialize in mobile homes for faster and compliant sales.
• Why chattel financing differs from traditional mortgages and what that means for buyers.
• How dealers can simplify infill but reduce owner profit margins.

[07:01 - 11:00] Infill Strategy: Profit vs. Speed

• How to decide between managing home sales in-house vs. outsourcing.
• What the cost vs. resale delta means for profitability.
• The importance of matching infill strategy to capital access and project goals.

[11:01 - 14:00] Understanding Market Fit

• Why median home values should exceed $350,000 in viable sale markets.
• How income levels and buyer demand impact rental vs. sale decisions.
• The importance of job growth and population trends in evaluating locations.

[14:01 - 17:33] Legacy and Impact in Affordable Housing

• How mobile home parks open access to quality school districts and change family trajectories.
• Why stable assets like mobile home parks are recession-resistant.
• The need for deeper conversations on tax advantages in future episodes.

Connect with Jack:

https://www.linkedin.com/in/jack-martin-52ten/

Key Quotes:

“Teach people and train them so that they could leave and treat them well enough so they won’t—that should be your goal.” - Jack Martin

“We get to make an impact and change some people’s lives... that changes the trajectory of their lives forever.” - Angel Williams

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

What makes mobile home parks one of the most resilient and misunderstood real estate investments in America?

In this episode, Angel Williams sits down with Jack Martin—father of seven, military veteran, and one of the top 100 mobile home park owners in the U.S.—to break down what makes this asset class so attractive. From his early days listening to Carlton Sheets on cassette tapes to managing $60M in private capital across 1,800 lots, Jack walks through the unique advantages and operational strategies that set mobile home communities apart from traditional rentals. He explains why tenant ownership changes everything, how COVID validated the asset’s strength, and why average stays last over a decade.

[00:01 - 04:13] From Cassette Tapes to Communities

• Why listening to real estate tapes in the army laid the foundation for Jack’s future.
• How the Cashflow game sparked a real-world business venture.
• The importance of experimenting across real estate verticals before finding the right fit.

[04:14 - 08:33] Understanding Mobile Home Parks

• What defines a stabilized vs. unstabilized park.
• The significance of tenant-owned homes in long-term profitability.
• Why moving a mobile home is not economically viable.

[08:34 - 12:00] Cash Flow and Community Stability

• Why average tenant stay is 15 years compared to 15 months in apartments.
• The need for long-term mindset when operating these assets.
• What makes mobile home parks so resilient to economic downturns.

[12:01 - 16:27] Mobile Home Parks in Crisis

• What Jack found when analyzing 2008 and COVID data.
• How mobile home parks survived with zero foreclosures.
• The importance of tenant incentives during moratoriums.

[16:28 - 19:19] Operations, Maintenance, and Exit Strategy

• What happens to park-owned rentals and how to transition out.
• The need for converting renters into owners.
• How proper infill strategy leads to agency financing and easier exits.

Connect with Jack:

https://www.linkedin.com/in/jack-martin-52ten/

Key Quotes:

"We collected 100% of the lot rent across 700 lots during COVID. No defaults." - Jack Martin

"Once you understand the intrinsic value of mobile home parks, you can't unsee it." - Jack Martin

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

Choosing to be fully yourself can shift relationships, unlock clarity, and ease the weight of pretending. In this heartfelt episode, Angel Williams and Julie Holly explore the liberating and often challenging journey of showing up as your authentic self. From teaching in high-poverty schools to facilitating meaningful personal growth through book clubs and intentional reflection, they share how honesty, vulnerability, and consistency in identity can transform both personal and professional relationships. They unpack the emotional weight of seemingly small decisions—like letting go of a nostalgic dress—and offer tangible steps for building self-awareness and cultivating an identity rooted in truth.

[00:01 - 03:00] The Classroom as a Mirror

• How teaching in a high-poverty school revealed the importance of authenticity
• Why middle school students demand the real you
• The significance of being consistent in identity across age groups

[03:01 - 06:43] From Acceptance to Action

• How self-acceptance can feel terrifying yet freeing
• The need to strip away masks in order to find your people
• Why rejection from others might be confirmation, not condemnation

[06:44 - 09:19] Letting Go to Move Forward

• How clearing out old belongings can unlock emotional growth
• What to do when memories get tangled in objects
• The importance of sitting with discomfort to uncover insights

[09:20 - 13:00] Evaluating Identity Across Settings

• Why it matters to reflect on who you are in different social contexts
• The need for honest self-checks after conferences and events
• How reading consistently supports identity development

[13:01 - 17:12] Living Authentically in Public and Private

• How consistency in personality simplifies life and builds trust
• The significance of staying genuine in community spaces
• Why safe environments and teacher-hearted leaders matter in live events

Connect with Julie:

https://www.linkedin.com/in/julie-holly/

Key Quotes:

“You are expending far more energy trying to be someone you're not.” - Julie Holly

“You are created so uniquely… we don't need a repeat of someone trying to be an imposter.” - Julie Holly

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

What if embracing a version of yourself you've never shown the world is the most authentic thing you can do?

In this thought-provoking conversation, Julie Holly and Angel Williams unpack the difference between authenticity and personal evolution. They explore how societal expectations often limit adult self-discovery, and how metaphors—like the car you drive or the clothes in your closet—can help you understand and reconnect with who you are becoming. Drawing from analogies shared by their mentors and friends, they reflect on why stepping into your “future self” isn’t inauthentic—it’s intentional. This episode challenges listeners to reevaluate how they show up and what they may be holding onto that no longer fits.

[00:01 - 03:15] Future You Is Still You

• Why seeing your future self as still you is essential for growth.
• The importance of consistency between who you are and who you aim to be.
• How adult development often gets neglected after childhood.

[03:16 - 06:45] The Car Analogy: Tools vs. Identity

• Why the significance of the “driver” matters more than the car.
• What the car metaphor reveals about adapting to environments.
• The importance of separating tools from identity.

[06:45 - 09:10] The Mr. Potato Head Effect

• Why the need to try on new traits matters for personal expansion.
• The importance of not boxing yourself in with outdated self-labels.
• How physical items reflect and limit internal identity.

[09:11 - 12:00] Closet Clues & Emotional Attachments

• How physical belongings tie into your emotional past.
• The need to detach identity from material things.
• Why letting go can be emotionally harder than expected.

[12:01 - 17:29] Being Rewarded for Being You

• The importance of removing masks and leaning into your identity.
• Why personal growth attracts aligned relationships and opportunities.
• The need to trust that courage in authenticity leads to meaningful outcomes.

Connect with Julie:

https://www.linkedin.com/in/julie-holly/

Key Quotes:

“Showing up as the future self you want to be is still you.” - Angel Williams

“The more you are you, the more you're rewarded for it.” - Julie Holly

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!

What happens to your business, relationships, and sense of purpose when you stop pretending and start being honest with yourself?

In this episode, recorded on Day 3 of the Academy Presenters Real Estate Investing Rocks event, Angel sits down with Julie Holly, investor, coach, and host of The Conscious Investor Podcast, for a candid conversation on mindset and authenticity. Together, they explore what it truly means to “find yourself,” and why this inner work is essential for entrepreneurs, especially those juggling multiple roles. Through personal stories, reflections, and practical insights, Angel and Julie break down the emotional and professional impact of masks we wear, the importance of emotional honesty, and how self-awareness leads to real, sustainable growth in life and business.

[00:01 - 04:00] Finding Yourself is Not Fluff

• Why the need to discover yourself matters beyond self-help jargon
• How ignoring inner alignment affects business growth and relationships
• The importance of self-acceptance in showing up fully in your work

[04:01 - 08:30] The Layers We Learn to Wear

• Why emotional signals start getting filtered in early childhood
• The significance of recognizing conditioned behaviors in adulthood
• What causes us to adopt roles that silence our authentic self

[08:31 - 12:44] Growth is Ongoing, Not a Destination

• Why adulthood doesn’t mean you're done growing
• The importance of reevaluating who you are and what you want
• How self-assessment helps prevent stagnation in business and life

[12:45 - 16:16] Core Traits vs. Evolving Mindsets

• What remains stable even as your ideas shift over time
• Why empathy, honesty, and faith anchor Julie’s decisions
• The importance of adjusting communication without losing transparency

[16:17 - 19:41] Making Hard Choices to Become Who You Want to Be

• The need to examine whether your current environment reflects your values
• How Julie left a lucrative career to protect her integrity
• The importance of visualizing your ideal self and acting accordingly

Connect with Julie:

https://www.linkedin.com/in/julie-holly/

Key Quotes:

“If I'm the same person I was last year, I have failed.” - Julie Holly

“It’s virtually impossible to be transparent with others when you can't be transparent with yourself.” - Angel Williams

Visit sponsorcloud.io/contact today and unlock $2,000 of free services exclusively for REI Rocks community members! Get automated syndication and investor relationship management tools to save time and money. Mention your part of the REI Rocks community for exclusive offers. Help make affordable, low-cost education summits possible. Check out Sponsor Cloud today!