What if the biggest thing holding you back isn't your strategy, your skills or the market... but the way you see the world?

In this episode, Cathy Smith explores Stephen Covey's powerful concept that "the map is not the territory" and why 2 people can experience the same situation but see completely different possibilities. Through stories from Tony Robbins, the recent ICF coaching event, everyday examples and practical coaching insights, you will discover how confirmation bias shapes your decisions, your marketing and your results.

If you're ready to stop looking for evidence of why you can't and start seeing what's actually possible, this episode will change the way you think. 🎧 Listen now.

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Ever tried to sell everything and ended up selling nothing?

In this episode, Cathy shares the simple burger shop story that explains why clear, specific messaging makes it easier for coaching clients to say yes.

You will discover why narrowing your focus does not lose clients, how the right people recognise themselves faster, and why recognition will always beat persuasion.

🎧 Listen now and find out how to make your message easier to understand and easier to say yes to.

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🎧 Thinking about leaving corporate to start a coaching business?

Making the leap is about far more than getting certified. It is about shifting your identity, building confidence, creating a personal brand and learning how to run a business, not just coach.

In this episode, Cathy Smith chats with leadership coach Shirley Sutton about turning decades of corporate leadership and HR experience into a thriving coaching business. They explore the mindset shifts, challenges and lessons that come with leaving the security of corporate life. Why personal branding matters more than ever and how to build a coaching business that reflects who you really are.

Listen now and discover what it really takes to make the transition from corporate leader to successful coach. 🎧

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🎧 What if the biggest coaching mistake isn't asking the wrong question... it's asking the next one too soon?

Many coaches are so focused on asking powerful questions that they accidentally interrupt the very moment a breakthrough is about to happen.

In this episode, Cathy explores one of the most overlooked coaching skills: recognising when to stop talking, hold the silence and listen beyond the story. Discover how noticing patterns, allowing space and using three simple words, "Tell me more," can lead to deeper insights and more transformational coaching conversations.

If you want your clients to experience bigger breakthroughs with fewer questions, this episode is one you won't want to miss. 🎧 Listen now.

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🎧 Do you keep waking up at 3am?

Forgetting words mid sentence?

Walking into a room and wondering why you are there?

If you are a coach or business owner in your 40s, 50s or beyond, it may not be stress, burnout or lack of motivation.

It could be hormonal change.

In this eye opening episode, Cathy Smith sits down with perimenopause and menopause coach Dorota to uncover the hidden performance costs of midlife hormonal change and how it impacts confidence, focus, energy, sleep and business performance.

You will discover why so many high performing women feel like they are suddenly struggling, what is really happening in the body and practical ways to support yourself through this stage of life.

If you have ever wondered, "What is wrong with me?" this conversation may provide the answers you have been looking for.

🎉 Press play and learn how to work with your body, not against it, so you can continue to thrive in business and life.

This version leads with curiosity, recognisable symptoms and the emotional question many women are asking themselves. It is designed to stop the scroll and encourage downloads.

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🎧 Why can you remember a story from 20 years ago... yet forget what someone told you yesterday?

Because stories stick.

Facts fade.

And if you are struggling to attract coaching clients, that simple truth could be costing you business.

In this episode, Cathy Smith shares a family story about a buried treasure that nobody could find and reveals why stories are one of the most powerful tools in coaching, marketing and sales.

If people are not remembering your message, connecting with your content or taking the next step, the problem may not be what you are saying.

It may be how you are saying it.

Discover why stories sell, why they build trust faster than facts and how the right story can help potential clients see themselves in your message.

🎧 Listen now and learn how to turn everyday stories into powerful coaching conversations and marketing that people actually remember.

🎉 Press play.

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🎧 What if your marketing did not fail?

What if it simply became something else?

In Episode 351, Cathy Smith shares a powerful story about a fallen tree and what it can teach coaches about marketing, growth and momentum.

Because when a webinar flops, a launch feels flat or a post gets no engagement, it is easy to call it a failure.

But what if that one idea gave you confidence, content, insight, conversations and the next clue?

This episode will help you stop mourning what did not work and start seeing the value, lessons and opportunities already growing underneath.

🎉 Listen now and discover why nothing in your marketing is wasted.

Support the show: https://smallbusinesstalk.com.au/

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🎧 Still waiting to feel ready?

That might be exactly why the clients are not coming.

In this Five Minute Momentum episode, Cathy Smith gives you the nudge every coach needs. Stop waiting for more confidence, more planning, more content or the perfect time.

Clients come from conversations, invitations, trust and action.

If you have been stuck in planning mode, this is your reminder to move. Send the message. Follow up. Make the offer. Start the conversation.

🎉 Stop waiting. Start inviting.

🎧 Listen now and build your next piece of momentum today

Support the show: https://smallbusinesstalk.com.au/

See omnystudio.com/listener for privacy information.