How can adaptive communication help you have better conversations, improve business relationships and prepare for difficult conversations, negotiations and important meetings?

In this episode of Skin in the Game with Debbie Go, host Debbie Go speaks with Luis Pedro Cauduro Ferreira, Founder & CEO of Due, about why effective communication starts with understanding the person on the other side.

Most people prepare for an important conversation by focusing on what they want to say. Luis introduces a different approach: understand the other person's communication preferences, behavioural tendencies and context, then adapt how you deliver your message.

Drawing on his entrepreneurial and corporate experiences, Luis explains how communication gaps can affect sales, leadership, teamwork, negotiations and professional relationships.

He also shares how Due uses publicly available professional information and user-provided context to help people prepare for high-stakes conversations through behavioural and communication insights.

In this episode of Skin in the Game, we explore:

🔹 Adaptive communication — why the same message can land very differently with different people.

🔹 Behavioural insights— how knowing more about someone's communication style can help us prepare for important conversations.

🔹 AI and communication — how Due uses available information and user input to help people prepare for interactions that matter.

🔹 Authenticity — how to adapt the way we communicate without compromising who we are.

🔹 Better business outcomes — how thoughtful preparation can help reduce misunderstandings and build stronger relationships.

THE QUESTION THAT COULD CHANGE YOUR NEXT CONVERSATION

Luis shares a simple question he asks himself before a high-stakes interaction:

“What does the other person on the other side need from me, from this conversation to work?”

It's a useful reminder that communication is not simply about delivering information. It's about helping the other person understand, connect and act.

ABOUT LUIS PEDRO CAUDURO FERREIRA AND DUE

Luis Pedro Cauduro Ferreira is the Founder & CEO of Due, a platform focused on helping people prepare for important conversations using behavioural insights, communication preferences and contextual information.

🔗 Links & Resources:

👉 LinkedIn: Luis Ferreira
👉 Due: due.net.br
👉 Instagram: @duecomunicacaoparainfluencia
👉 LinkedIn: Due

🎧 Subscribe and watch more episodes:
https://www.youtube.com/@SkinInTheGame.Podcast

JOIN THE CONVERSATION

Before your next important meeting, interview, negotiation or difficult conversation, what will you prepare first: your message or your understanding of the other person?

Share your thoughts in the comments.

#AdaptiveCommunication #communicationskills #businessstrategy #communicationstrategy #CommunicationExcellence #leadershipdevelopment #impactfulconversations #leadershipcommunication #businesscommunication #LuisFerreira #SkinInTheGameWithDebbieGo

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We rarely think about our important documents — until we need them.

Our identity documents.
Our medical records.
Our credentials.
Our proof of who we are.

What happens when we suddenly can't access them?

For foster youth, disaster survivors, people experiencing housing instability, and families navigating major life transitions, access can be much harder. And that can affect far more than paperwork — it can affect identity, opportunity, and control.

That is what led Anupriya Ramraj, Founder & CEO of Vaultzy Inc., to ask a bigger question:

How can technology give people more control when life becomes uncertain?

In this episode of Skin in The Game with Debbie Go, Anu and I explore the human side of AI, digital identity, responsible technology, healthcare, and the future of work.

Anu brings more than 25 years of experience leading cloud, data, and AI transformation at HP, Unisys, DXC Technology, and PwC. She is also the co-author, with her daughter Avanti, of When AI Robots Knock, a book exploring how AI is reshaping careers and industries across generations.

In this conversation, we explore:

→ The power of digital identity: Why access to essential records is about more than paperwork — it can mean identity, dignity, and opportunity.

→ Responsible AI in action: Why human oversight, explainability, and addressing bias are essential when AI touches healthcare and sensitive personal data.

→ Purpose-driven AI: Why leaders need to focus on the problem they are solving and the impact they want to create — not adopt AI simply for the sake of it.

→ The “human premium”: Why human connection, empathy, and judgment may become even more valuable as AI scales.

If you're interested in AI strategy, responsible AI, digital identity, blockchain, healthcare AI, AI literacy, leadership, or the future of work, this conversation is for you.

🔗 Links & Resources:
👉 LinkedIn: Anupriya Ramraj
👉 Personal website: anuramraj.com
👉 Vaultzy: vaultzy.ai
👉 When AI Robots Knock: robotsknock.ai

Subscribe to Skin in The Game with Debbie Go for more conversations with founders, executives, and leaders shaping the future of work, technology, and leadership.

#SkinInTheGamewithDebbieGo #AnupriyaRamraj #VaultzyAI #AI #ArtificialIntelligence #ResponsibleAI #AILeadership #DigitalIdentity #FutureOfWork #AIinHealthcare #AIforGood #WomenInAI #Leadership #Entrepreneurship #AIstrategy

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Support the show

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What if access to the right documents and guidance could change a young person's path?

For foster youth, something as basic as having the right documentation — and knowing what to apply for, when to apply, and what documents are needed — can become a significant barrier to education and employment.

For Anupriya Ramraj, Founder & CEO of Vaultzy Inc., this is where technology became personal.

After hearing about foster youth who can move from home to home with little more than a pillowcase of belongings, Anu began to see a much bigger problem: access to identity, documentation, and the guidance needed to move forward.

In this teaser from Skin in the Game, Anu shares the moment she realized there was “real skin in the game” — because the technology they were building could have a real impact on people's lives.

🎥 Watch the teaser.

Then join us for the full conversation with Anupriya Ramraj this Monday on YouTube and wherever you listen to podcasts.

We talk about AI, digital identity, responsible technology, trust, healthcare, the future of work, and what it means to build technology with real human stakes.

🔗 Links & Resources:
👉 LinkedIn: Anupriya Ramraj
👉 Personal website: anuramraj.com
👉 Vaultzy: vaultzy.ai
👉 When AI Robots Knock: robotsknock.ai

#SkinInTheGame #AnupriyaRamraj #VaultzyAI #AI #ResponsibleAI #DigitalIdentity #AIforGood #FutureOfWork #Leadership #WomenInAI #Podcast

Enjoying the podcast? Leave us a quick review!

Support the show

Follow Us:

• 🎧 Podcast website
• 💼 LinkedIn
• ▶️ YouTube