Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a spicy and high-impact conversation with Lucy, the copywriter and messaging strategist behind My Right Hand Woman. She helps women-owned businesses sharpen their words, deepen their messaging, and finally make their content actually convert. If you’ve ever felt like your content is cute but not selling—or if your bio still says “I help people transform their lives”—this episode is your wake-up call.

From roasting generic Instagram bios to rewriting what it means to sell in the DMs, Lucy breaks down the exact ways to fix content that just isn’t working. If you're tired of checking the content box but still hearing crickets, this one’s for you.

✨ Topics Covered:

• The #1 reason your content isn’t converting (and how to fix it)
• Why generic language is killing your sales—especially words like “transform” and “empower”
• How to write bios and captions that actually talk like people
• What makes content copy vs. conversion copy (and why both matter)
• The biggest mindset shift that will set your messaging apart
• Why your sales page should be a “horror story” to non-ideal clients
• The difference between content writing and copywriting (and why you need both)
• How to test your own content: “Would I buy from me after seeing this?”
• Lucy’s offer breakdown—from 1:1 intensives to full VIP day copywriting experiences

“I think we put so much pressure on ourselves to be like spicy or controversial or provocative because we've been told we're in the attention economy and we need to just get attention. But honestly, it's so much more important for you to be clear, to have one core message that you say again and again, and you're known for something and you're untouchable for something that no one else can do the same way that you can.” – Lucy

CONNECT WITH LUCY:

Instagram: @mywritehandwoman

Facebook Page: My Right Hand Woman

Website: mywritehandwoman.com

LinkedIn: Lucy Bedewi

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a deeply inspiring conversation with Carly, founder of The Good Vibe Media and The Good Vibe Studios. Carly is a passionate storyteller, studio owner, and female entrepreneur who has carved her path in the male-dominated world of videography by building two thriving businesses from the ground up. This episode is a must-listen for anyone navigating the challenges of entrepreneurship, building a creative business, or trying to stay rooted in their mission during hard seasons. Carly brings the realness, the grit, and the perspective shift every founder needs.

Topics Covered:

• How Carly broke into the male-dominated videography space and turned it into her strength
• The power of showing up authentically and consistently—even when no one is watching
• The long game of pitching (like her 12-year journey to land Make-A-Wish as a client)
• Why emotional connection and comfort on set are Carly’s secret weapons for standout video content
• How weddings unexpectedly led to landing a contract with Budweiser
• The hard truth about what it took to bootstrap her business as a single mom
• From survival to scaling: the turning point that led to building a team and rebranding to The Good Vibe
• Behind the scenes of launching her brick-and-mortar studio—including raising $100K on Kickstarter
• What really makes content powerful (hint: it’s not the camera—it’s the message)
• Real talk on revenue stress, mindset rewiring, and staying grounded in your "why"

“Like you have to start rewiring your brain. A friend of mine gave me this book. The essence of the book is all about how like what you are telling yourself. Like you have to rewire your brain and your thoughts in order to attract more of that abundance to come in.”

CONNECT WITH CARLY

Instagram: @carlygillieland

Instagram: @thegoodvibemedia

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a deeply honest and empowering conversation with Lindsay Marie, founder of Powerhouse Women, a speaker, entrepreneur, and community builder for ambitious women who are growing into their next level. In this episode, Lindsay and Jillian go beyond surface-level strategy and explore the emotional, energetic, and personal transformations that are often required behind the scenes to grow a business—especially during life’s hardest seasons.

Whether you're navigating a personal storm, re-evaluating your business goals, or simply craving a deeper connection to your purpose, this conversation is here to remind you that transformation isn’t linear—and sometimes slowing down is the exact move required to grow.

Topics Covered:

• What it really means to evolve your identity while building a business
• Lindsay’s journey from carpet sales and network marketing to founding Powerhouse Women
• How to keep showing up online when you’re healing or in a hard personal season
• The power of honest community building—and why not everyone is meant to go with you
• Boundaries, energy management, and saying no without guilt
• Why Lindsay isn’t chasing big goals this year (and what she’s doing instead)
• The value of curiosity when clarity hasn’t arrived yet
• How to “do the work” without forcing healing or bypassing your emotions
• Navigating triggers, grief, and vulnerability while staying rooted in self-love
• Why your next-level self doesn’t need certainty—just deeper trust

“I'm just a different person and even what I want is different. So I'm in this weird period where like when I started out saying I don't know who I am, I actually don't because I'm not the person that I was before and I'm still taking the time to get to know the version of myself now and like what my authentic goals are because I don't think they're the same goals I was chasing before. I think they're, you know, it's still within the same realm but it's almost like, well, why do I think I need to have like this revenue number? But why? Like maybe I do, but why?” Lindsey

CONNECT WITH Lindsey

• Instagram: @lindseymarieofficial
• LinkedIn: Lindsey Marie
• Website: powerhousewomen.co
• Podcast: Powerhouse Women

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! In today’s episode, Jillian is joined by Dr. Patty Gonzalez—a health concierge, retired chiropractor, and faith-driven entrepreneur who’s redefining how we approach healing. Dr. Patty shares her journey from running a thriving chiropractic practice to stepping into her calling as a concierge health expert, helping women across the U.S. uncover root causes like mold, metals, and parasites when traditional medicine falls short. This is the episode for any entrepreneur who's navigating burnout, feeling "off" despite normal labs, or ready to explore a more holistic path to vibrant health.

Topics Covered:

• What a health concierge actually is—and why Dr. Patty made up the term
• Why traditional medicine often overlooks the root cause of chronic symptoms
• Dr. Patty’s personal health crash after 16 years of running a successful practice
• The importance of drainage pathways (poop, pee, and sweat!) in any detox process
• Why mold, metals, and parasites might be behind your mystery symptoms
• Real talk on breast implants, inflammation, and foreign objects in the body
• How burnout, motherhood, and faith led her to sell her practice and pivot
• Tips on building community outside traditional networking events
• What it’s like being married to another entrepreneur—and how they make it work
• The role of faith, authenticity, and mission-driven service in growing her business
• Her thoughts on selling through connection, not hustle

"Oh my gosh, it's become so much easier, because I'm actually speaking from authenticity. I'm not like hiding behind anything. And as I step into that authenticity and who I actually am, it's made conversations a lot easier. And it's really interesting. When I talk to people, they'll say something, and I'm like, huh, and I'll respond or I'll say amen. And they're like, what? Yeah. And so it just brings up a conversation. Yeah. And again, like, if someone's not a believer, there's no judgment in it. I will meet them where they are." – Patti

CONNECT WITH PATTI

• Instagram: @drpattigonzalez
• LinkedIn: Patti Gonzalez
• Website: com

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a value-packed conversation with Michelle Thames, a marketing and business strategist, podcast host, and founder of a digital marketing agency. Michelle helps women entrepreneurs get visible, attract aligned clients, and monetize their expertise—all without needing a massive ad budget or fancy production.

In this episode, Jillian and Michelle dive deep into visibility, consistency, and the myth of perfection when it comes to showing up online. If you've ever wondered whether you really need to post 16 reels a week or if starting a podcast in 2025 is still worth it, this episode is your permission slip to ditch the fluff and lean into strategy that works for you.

Topics Covered:

• How Michelle went from being fired to helping build a multi-million dollar brand
• The power of visibility in a “trust recession” era
• Why short-form podcast episodes are crushing it with busy entrepreneurs
• Michelle’s 90-min-a-week visibility rhythm (and how you can use it too)
• The myth of perfection in content creation—and what to do instead
• Why consistency matters more than follower count
• Going viral: why it’s not the goal and what to focus on instead
• How to show up online even if you’re private or introverted
• Real talk on starting a podcast in a “saturated” market
• The difference between omnipresence and overwhelm—and how to find your groove

“Yes, I love showing up and I also tell people visibility is key because right now we are in a trust recession. If people do not trust you, they will not buy from you. I don't do a lot of paid ads. Maybe a small portion—most of what I do is super organic, and I literally just tapped into ads maybe at the beginning of this year or the end of last year. But all of what I do is organic. Like you said, since people see me—they see me show up, they listen to my podcast, they can go anywhere online, type in my name, and see what I do. And it's consistent across all platforms. I think that is very important. Like you said, omnipresence is where we're going in 2025 and beyond. Just showing up and telling people who you are, what you do, and being consistent with it is important.” – Michelle

CONNECT WITH MICHELLE

• Instagram: @michellelthames
• Threads: @michellelthames
• LinkedIn: Michelle Thames
• Podcast: Social Media Decoded

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is an honest and transformative conversation with Jamie Javdd, a retired nurse turned high-performance health coach who helps entrepreneurs master their metabolism, regulate their energy, and build sustainable success from the inside out. Jillian and Jamie dive into the often-ignored connection between health, hustle, and high-level achievement. This episode is a must-listen for anyone who’s built their business on burnout and is ready to reclaim their energy without sacrificing momentum.

Topics Covered:

• Why so many high achievers are unknowingly operating in survival mode
• The powerful role of nervous system regulation in sustaining success
• How chaos can feel like comfort—and how to break that pattern
• The mindset shift needed to stop hustling and start healing
• Jillian’s real-life wake-up call with autoimmune indicators
• Simple health routines that make a big impact for busy CEOs
• How rest and recovery are strategic moves, not signs of weakness
• Ways to reconnect with your body, beliefs, and energy daily
• The importance of transparency in how coaches build their business
• Jamie’s perspective on why energy and belief drive conversions more than strategy

“We can't heal in a constant state of survival, this constant state of fight or flight. And some of us don't even realize we're in it. Like stress doesn't just live in our mind. It moves into our biology, right? Stress hormones go up, digestion shuts down, fertility shuts down, immunity is not a priority. So we have autoimmune disease. So it's a whole ripple effect that it's not woo that we're like just managing our mindset. We're actually signaling safety to our body through our thoughts and also nutrition and lifestyle.”

CONNECT WITH JAMIE

• Instagram: @jamiejavedcoaching
• LinkedIn: Jamie Javed

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! In this vibrant episode, Jillian is joined by her real-life friend and powerhouse guest, Halee Luckadoo—founder of Females on Fire, marketing coach, and motivational speaker. Together, they dive deep into what it really takes to host impactful virtual and in-person events, why smaller audiences are a secret weapon, and how staying connected to your community can create massive transformation.

Whether you're just starting out or dreaming of your first event, this episode is packed with tactical tips, inspiring stories, and honest truth about building a brand that brings people together—online or off.

Topics Covered:

• How Haley transitioned from wedding planner to founder of a media brand and thriving community
• The early days of Females on Fire and why virtual summits were the game changer
• Behind the scenes of building a summit that feels as connected as an in-person event
• Haley’s strategy for growing without a massive following
• Why smaller, engaged audiences are actually your superpower
• Creative ways to spark connection in a virtual setting (including a dance party!)
• How to position your virtual vs. in-person event for different stages of your audience
• What new entrepreneurs miss when they skip attending events
• A candid look at the costs, logistics, and mindset shift of running live events
• The power of getting into new rooms and why repeating the same events limits your growth
• All the deets on this year’s Females on Fire Conference happening in Nashville

“I do think that you need to have something so clear that sets you apart from all the other virtual stuff out there because there's so many webinars, masterclasses, virtual summits—everybody has a thing, right? So you've got to be crystal clear on why you want people to sit and log into this thing and give up their whole day when they're not going to get those in-person connections that we all are really craving. And so that was a big thing for us even when we started the virtual summit—how do we give you that feeling of being in-person, being connected through a virtual space?started the virtual summit—how do we give you that feeling of being in-person, being connected through a virtual space?”

CONNECT WITH HAYLEE

• Instagram: @hayleyluckadoo
• Website: com
• LinkedIn: Hayley Luckadoo

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is an inspiring and deeply honest conversation with Ashley Abarr—brand strategist, photographer, and founder of Abarr by Ashley. From building a creative agency to navigating single motherhood, corporate America, and a 100-pound weight loss journey, Ashley shares how her life experiences have shaped her powerful approach to branding, sales, and confidence. This conversation is for every entrepreneur who’s ready to stop playing small and start showing up with boldness, clarity, and purpose.

Topics Covered:

• Ashley’s journey from a corporate VP to launching a thriving creative brand agency
• Why confidence—not just content—is the real sales converter
• What it means to "sell who you are" instead of just what you do
• Using struggles as stepping stones: the mindset shift that changed everything
• How weight loss became a catalyst for unlocking her entrepreneurial potential
• Real talk about rejection, grit, and why “no” isn’t a failure—just feedback
• Sales energy, abundance mindset, and why your clients say “yes” to you
• How boudoir photography empowers women and fuels personal branding
• Building a brand that attracts your “hell yes” client with honesty and clarity
• Why Ashley doesn’t sugarcoat anything—and how that creates real transformation

"With a heavy focus on branding and sales because people don't buy what you do. They don't buy a service. They don't buy a product. People buy who you are and they buy your why and your passion. And a lot of entrepreneurs struggle with that." – Ashley

CONNECT WITH ASHLEY

• Instagram: @ashleyraineabarr
• Photography Instagram: @abarrbyashley
• About Ashley: net

CONNECT WITH JILLIAN

• Follow me on IG: @thejillianmurphy
• Sign up for my FREE Webinar → go.thejillianmurphy.com
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup