Whenever I talk about blogging, there's always at least one wedding pro who asks: "Blogging?? Does anyone even read blog posts anymore?" And I get why you ask! Blog reading habits have absolutely changed in the last few years. But... does that make blogging useless?

In this episode, I'm sharing the data from our wedding clients' blogs (we trust in the data around here!). It's probably not what you'd expect 😉

Listen in as I talk about how businesses need to view blogging in 2026, what has changed since the early days of blogging, and why I STILL recommend that you post some strategic blog content (sorry! ha).

What I Cover:

- How long a reader will ACTUALLY spend when they land on a blog post from search

- How the purpose of blogging has shifted from 10 years ago

- What Google Analytics reveals (data, not just vibes)

- The types of questions and searches that are worth creating blog content around

Recommended Episodes:

- Episode 14: Can I Use ChatGPT to Write My Blog Posts?

- Episode 15: How Often Do I Have to Blog for SEO?

- Episode 29: Why Isn't My AI-Generated Blog Post Ranking?

Your Next Steps:

👉 Learn more about Sara Does SEO: https://saradoesseo.com/

👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/

💌 Connect with me on Instagram @saradoesseo!

"I published a blog post... why isn't it showing up on Google at ALL?" — It's a question I keep getting, so I decided to dig deeper. And I didn't love what I discovered.

In the last few months, I'm seeing this happen more and more. If you use AI to help write your blog posts, you can't miss this episode.

What I cover:

- Why blog posts can end up as "Crawled, currently not indexed" in Google Search Console

- The common signs of AI-generated content that Google won't rank

- Simple changes I recommend if you're using AI to help write blog posts

- The one writing tweak that will make your content more human, more engaging, and more likely to rank

Resources Mentioned:

- Google Search Console: https://search.google.com/search-console

- Three Blog Posts in 60 Minutes: The Voice to Blog Framework workshop:

Your Next Steps:

👉 Learn more about Sara Does SEO: https://saradoesseo.com/

👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/

💌 Connect with me on Instagram @saradoesseo!

In this episode, I'm joined by past SEO Fix client Amber McKinney of Sunset Oaks Venue. Amber has built a wedding venue that consistently books 95 to 100 weddings a year in a highly competitive market, and about half of those bookings come from her SEO!

What I love about Amber is her commitment to tracking her numbers. She uses the data to make calm, proactive business decisions, and it has really paid off.

We talk about what led her to invest in SEO, how she's tracked the results, and why looking at year-over-year data has helped her follow her growth.

What We Cover:

- Why Amber decided to invest in SEO even when her venue was already booking well

- What it's like competing in a crowded wedding venue market without relying on Google Ads

- How the SEO Fix helped increase her website traffic for multiple years— with no maintenance on her part

- The metrics Amber tracks to understand the health of her business (and how she can help you track yours)

Resources Mentioned:

- Vow to Grow: https://vowtogrow.biz/

- Vow to Grow free resources and Venue Health Tracker: https://vowtogrow.biz/resources

- Vow to Grow on Instagram: @vow.to.grow

- Sunset Oaks in Tyler, TX: https://sunsetoaksvenue.com/

- Read our full case study on Amber's event venue SEO results: https://saradoesseo.com/wedding-marketing/event-venue-seo-case-study/

How We Can Help:

🔧 The SEO Fix: https://saradoesseo.com/wedding-seo-services/seo-fix/

(this is the SEO setup service we did for Amber's venue!)

Your Next Steps:

👉 Learn more about Sara Does SEO: https://saradoesseo.com/

👩‍💻 Check out our SEO services for wedding pros and venues: https://saradoesseo.com/get-more-info/

💌 Connect with me on Instagram @saradoesseo!