• SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

  • 著者： Ray Rike & Dave Kellogg
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SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders

著者： Ray Rike & Dave Kellogg
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  • SaaS Talk™ with the Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. SaaS Talk™ provides unique insights, strategies, tactics and the metrics to measure customer acquisition, customer retention and customer expansion success for B2B SaaS companies.

    Each 20-minute episode will cover a topic critical to profitable revenue growth chalked full of practical advice that can be introduced and applied in most B2B SaaS companies. A unique aspect of each episode is that Dave and Ray will include 2-3 questions submitted by listeners to previous SaaS Talk episodes.
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  • Benchmarkit 2024 SaaS Performance Metrics Benchmark Report

    Benchmarkit 2024 SaaS Performance Metrics Benchmark Report
    2024/06/12

    Benchmarkit recently published their 2024 SaaS Performance Metrics Benchmark Report based upon 936 B2B SaaS companies participation. Dave "CAC" Kellogg and Ray "Growth" Rike discuss the recent trends and insights.

    SaaS Metrics and the corresponding benchmarks discussed include:

    • 2023 Growth Rates
    • 2024 Planned Growth Rates
    • CAC Ratio (Blended, New and Expansion)
    • CAC Payback Period
    • Net Revenue Retention
    • Sales and Marketing expenses as a % of Revenue
    • ARR per Employee


    The full report and interactive benchmarking tool can be reached at: benchmarkit.ai/2024benchmarks

    If you work in the B2B SaaS or Cloud industry this episode is a must listen!


    NOTE: Benchmarkit was founded by SaaSTalk co-host, Ray "Growth" Rike"

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    24 分
  • Is Pipeline Coverage Ratio simply the Inverse of Win Rate?

    Is Pipeline Coverage Ratio simply the Inverse of Win Rate?
    2024/06/06

    Is Pipeline Coverage Ratio simply the inverse of the win rate? Many people will translate a 20% win rate into the need for a 5:1 Pipeline Coverage Ratio - Dave "CAC" Kellogg and Ray "Growth" Rike dive into why that just isn't the case! There are multiple variables that need to be considered including:

    • Win Rate versus Closed-Won Rate Conversion - there is a difference
    • What happens to Pipeline Coverage Ratio when deals are pushed into or pushed out of the quarter
    • How is Pipeline Coverage Ratio different in a 30 day sales cycle versus a 180 day sale cycle
    • Bottom line - why Pipeline Coverage Ratio is NOT as simple as 1/Win Rate

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    22 分
  • 2024 SaaS Account Executive Benchmarks - The Bridge Group Report

    2024 SaaS Account Executive Benchmarks - The Bridge Group Report
    2024/05/22

    SaaS Account Executive Benchmarks including On-Target Earnings, Commission Rates, Quota, Quota Achievement, Renewal and Expansion Responsibilities are a few of the benchmarks that Dave "CAC" Kellogg and Ray "Growth" Rike discuss in this episode.

    Account Executive Benchmarks discussion include:

    • On-Target Earnings (2024 vs 2022)
    • Base Salary and Variable Compensation Mix
    • Commission Rates (2024 vs 2022)
    • Quota Assignment by ACV
    • Quota Achievement
    • Renewal and Expansion Responsibilities


    If you are leading a B2B SaaS sales team or have one in your company that directly impacts financial performance this is a must listen episode of SaaS Talk with the Metrics Brothers!

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    23 分

あらすじ・解説

SaaS Talk™ with the Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. SaaS Talk™ provides unique insights, strategies, tactics and the metrics to measure customer acquisition, customer retention and customer expansion success for B2B SaaS companies.

Each 20-minute episode will cover a topic critical to profitable revenue growth chalked full of practical advice that can be introduced and applied in most B2B SaaS companies. A unique aspect of each episode is that Dave and Ray will include 2-3 questions submitted by listeners to previous SaaS Talk episodes.
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