Today’s show focuses on values. How do we get clear on our values, and how do we best help our clients get clear on their values? Our starting point is to understand the crucial difference between needs and values. Join us to discover the transformative power of values-based coaching!

Alma Weaver Jones is an executive coach who recently rebranded her company to Soul Weaver, focusing on the positive power of coaching and synergy. As a coach, facilitator, and leadership catalyst, she has coached, inspired, and motivated thousands to build lives and careers that are energizing and fulfilling. With over 20 years of experience as a professional coach, Alma’s portfolio includes high-profile leaders, non-profit organizations, and Fortune 500 companies that recognize the value of developing their human capital as they work toward a shared vision. Alma’s varied background includes executive roles in the staffing industry and the nonprofit sector. She has been on staff at the University of Texas at Dallas since 2005, where she trains and mentors students in coaching programs and coaches leaders in the research department.

Show Highlights:

• Alma’s impetus and inspiration to rebrand after many years
• Alma’s experience with Thomas Leonard, “the father of coaching” (founder of the ICF)
• “Everyone is being chased by a need.” (Needs are different from values. Are you running FROM something or TOWARD something?)
• Finding clarity about your values and getting your needs met (Learn to ask yourself the right questions.)
• Working from a place of values with organizations with strengths in psychology and soul fulfillment
• Alma’s best advice for creating a thriving, sustainable coaching business: Find connection, cultivate collaboration, and allow yourself time to build your “runway.”
• Considerations in weaving a tapestry of values (“What I value” and “what my values are” aren’t the same!)
• Key takeaways from Alma: “Look at how you, your clients, and your clients’ companies can find ways to live their values. It goes beyond profitability.”

Resources:

Connect with Alma Weaver Jones: Website, Email, and LinkedIn

Connect with Meg:

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Do you feel stuck in the mindset of creating new lead magnets over and over again to grow your email list? There is a better way! The most effective email list-building strategies today focus on genuine value exchange. Are you ready to learn six proven strategies for building your email list beyond the traditional lead magnet? Join us to learn more!

Marci Rossi is a business strategist who helps new and growing coaches build a business that is strategic, streamlined, and set up for real growth. With a background in law and corporate business, Marci is known for her ability to cut through the noise, simplify decisions, and create smart workflows that make business feel a lot lighter. She’s the creator of The Shortcut, a 12-week done-for-you setup and coaching program that helps coaches go from overwhelmed and stuck to clear, confident, and fully up and running. Marci blends strategy with structure to help her clients move faster, focus on what really matters, and make progress they can feel. When she’s not working behind the scenes in someone’s business, she’s usually hanging out with her dogs, watching Friends reruns, or saving recipes she’ll probably never make.

Show Highlights:

• Taking a NEW path to success through your email list
• AI has changed the landscape. It takes more in today’s world.
• Components of a genuine value exchange: (Think “MAGNET.”)
• Micro-offers
• Access
• Group projects
• Nurturing content
• Events
• Things (the tangible templates, tools, and tests)
• Never violate the trust of someone who gives you their email address. Be a good human!
• “We aren’t here to convince people to like us; we are here to serve the people who are already paying attention to us.” –Marci Rossi
• Key takeaways: AI can help, but your authenticity must come through; and we can only serve when we put ourselves out there.

Resources:

Connect with Marci Rossi: Website, LinkedIn, and Facebook

Connect with Meg:

ENROLLING NOW FOR THE FALL MENTOR PROGRAM beginning in August 2025. Only a few spots remain! Click here for more information and sign up now!

Explore the STaR Coach Community and see what’s available there for you!

Visit the STaR Coach Show YouTube Channel! Subscribe today! Join our live show taping on the 3rd Thursday of every month at 1 pm CT.

Explore past episodes and other resources at www.STaRcoachshow.com.

In today’s episode, I’m going solo to explore a question I’ve been asked dozens of times: “Should I take notes during my coaching sessions?” As with many things in life, this is not a black or white issue, and the experts are divided over their answers. It’s a simple question that doesn’t have a simple answer! Join me to weigh the ins and outs of the “great notes debate.”

Show Highlights:

• There are two sides of the coin with strong opinions on both:
• Side 1: Taking notes during sessions:
• Note-taking can make you a better listener. (Are you distilling the info down to the essence of the conversation or trying to capture EVERY detail?)
• It gives the coachee a “break” from being stared at.
• My personal experience in documentation
• Taking notes helps track details, progress, and accountability.
• Side 2: Minimal note-taking (or the “less is more” mindset):
• Our job is to hold space for the client to process through the session; note-taking is not necessary.
• Note-taking can slow you down to the point that you won’t “end up” at the same place as your client.
• Note-taking can cause you to miss nonverbal cues from the client.
• The big question around taking notes: What is the purpose of your notes?
• Grounding with ethical principles in coaching around legality, records, privacy, etc
• What seasoned coaches say about their notes regarding transparency
• Finding middle ground in the Great Notes Debate
• The science of what happens in our brains:
• Divided attention vs. deep, empathetic listening
• Deciphering body language
• Is note-taking truly about helping the client move forward?
• Workable solutions to find middle ground: use appropriate forms, practice strategic note-taking (the two-layer approach, ABC framework, and technology tools)
• Meg’s advice: “Craft your own approach and find what works for you to serve your clients best and maintain the integrity of the coaching relationship.”
• To beginning coaches: “Give yourself permission to experiment while building your curiosity and presence muscles.”

Resources:

Connect with Meg:

ENROLLING NOW FOR THE FALL MENTOR PROGRAM beginning in August 2025. Click here for more information and sign up now!

Explore the STaR Coach Community and see what’s available there for you!

Visit the STaR Coach Show YouTube Channel! Subscribe today! Join our live show taping on the third Thursday of every month at 1:00 p.m. CT.

Explore past episodes and other resources at www.STaRcoachshow.com.