『PR 360』のカバーアート

PR 360

PR 360

著者： Global Results Communications
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PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.


Produced by Global Results Communications

Hosted on Acast. See acast.com/privacy for more information.

Global Results Communications 2024 マーケティング マーケティング・セールス 経済学
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  • The Importance of Diverse AI Ecosystems with Bob Bilbruck

    The Importance of Diverse AI Ecosystems with Bob Bilbruck
    2025/07/09

    Bob Bilbruck, founder of Captjur, is an accomplished and visionary CEO with nearly 30 years of experience in emerging markets and technology. In his third appearance on PR 360, he discusses his role in bringing flag football to the 2028 Olympics, the importance of diverse AI ecosystems, and the need for the U.S. to stay competitive in the global AI arms race.


    Key Takeaways:

    - The growing world of flag football

    - The future of the gig economy

    - The AI arms race


    Episode Timeline:

    1:50 Captjur Sports' involvement in Olympic flag football

    4:15 Legal challenges with NIL

    6:30 Pressure is on the NCAA

    9:15 Flag football's expansion

    12:00 Recent developments in the gig economy

    15:15 The importance of diverse AI ecosystems

    20:30 CPU vs. GPU computing

    21:50 The AI arms race with China

    24:00 What's the moonshot in the AI arms race?

    27:00 Do consumer AI products give a false representation of its capabilities?



    This episode’s guest:


    • Bob Bilbruck on LinkedIn

    • Captjur's website

    • Email at: info@Captjur.om


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    •Join the conversation by leaving a comment!

    •Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.
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    34 分
  • Effective Environmental Communications in a Changing Landscape with Jennifer Avril

    Effective Environmental Communications in a Changing Landscape with Jennifer Avril
    2025/07/02

    Jennifer Avril, a communications professional specializing in strategic and effective change for both corporations and nonprofits, is a Senior Account Manager at Warner Communications. In this interview, she discusses the importance of effective communication in addressing climate change, how regulations can create opportunities, and the role of thought leadership in PR. She also shares stories from the summer she spent working on feminist activist Kate Millett’s farm, as well as her contributions to a new e-book on movement communications and advocacy.


    Key Takeaways:

    - Lessons learned on Kate Millet's farm

    - How to effectively discuss climate change

    - Regulatory changes can create opportunities


    Episode Timeline:

    1:45 Jennifer's time on Kate Millet's farm

    6:30 Kate's friendship with John Lennon and Yoko Ono

    7:30 What's happening at Warner Communications these days?

    9:25 How should people be talking about climate change in 2025?

    10:40 The current state of regulation policy

    11:30 The value proposition of environmentalism

    12:30 The ramifications of recent political changes

    14:30 Talking about eco-friendly products with consumers

    17:00 Regulations can create new opportunities

    19:00 Void packaging

    22:30 Jennifer's thought leadership philosophy

    25:00 Jennifer's new eBook


    This episode’s guest:

    • Jennifer Avril on LinkedIn

    • Liberation Stories eBook

    • Warner Communications


    Hosted on Acast. See acast.com/privacy for more information.
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    28 分
  • Breaking Tech Clients into Mainstream Publications with Mike Atkinson

    Breaking Tech Clients into Mainstream Publications with Mike Atkinson
    2025/06/25

    Mike Atkinson, an account director at Sage Communications, discusses the evolving landscape of cybersecurity and the role of public relations in managing crises and media coverage. He highlights current trends, including the impact of AI on cybersecurity threats, the importance of crisis communication plans, and strategies for breaking into mainstream media. Mike also shares insights on effective pitching and the significance of building relationships with reporters to enhance thought leadership in the tech industry.


    Key Takeaways:

    - AI's role in cybersecurity

    - Building relationships with reporters

    - Crafting the perfect pitch


    Episode Timeline:

    2:20What are the biggest stories in cybersecurity?

    3:30 AI's threats to cybersecurity

    5:20Crisis communication in cybersecurity

    7:45How does Mike stay informed on such a fast-moving industry?

    9:45Breaking into mainstream media

    11:45The art of newsjacking

    12:45AI in the workforce

    14:40 Building relationships with reporters

    16:30Crafting the perfect pitch

    20:20Mike's thought leadership philosophy


    This episode’s guest:


    • Mike Atkinson on LinkedIn

    • Sage's Website

    • Mike's email: MAtkinson@AboutSage.com


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    •Join the conversation by leaving a comment!

    •Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.
    続きを読む 一部表示
    24 分

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