Is your business growing—but instead of celebrating, you feel like you’re drowning? If sales are pouring in but your systems, team, and sanity can’t keep up, you’re not alone. Growth can feel messy, chaotic, and overwhelming—but it doesn’t have to stay that way.

In this episode of The Opt-In Podcast, Melissa Franks, your On-Call COO, breaks down why growth often feels like chaos and how to stabilize while you scale. She shares real-world stories of clients in both explosive growth and major turnaround phases—and the exact steps they used to quiet the chaos and create intentional, sustainable success.

You’ll learn:

• The three core causes of chaos in a growing business (and how to spot them).
• The four steps to stabilize growth so you can scale with confidence.
• Why delegation, stop-doing lists, and scalable systems are your secret weapons.
• How to shift from operator to architect—so you can finally step into the CEO role your business needs.

Whether you’re scaling fast or navigating a turnaround, this episode will give you practical tools to bring order to the chaos, reduce decision fatigue, and build a business that works for you (not the other way around).

👉 Ready to eliminate chaos and unlock exponential growth? Book a consultation or VIP day with Melissa at www.melissafranks.com.

Gen Z is stepping into the workforce—and the conversation about them is louder than ever. Are they ready? Or is the real question whether we’re ready to welcome them?

In this episode, Melissa shares the behind-the-scenes story of a viral interview that landed her insights in Entrepreneur, Yahoo, and media outlets across the globe. She challenges the idea that Gen Z needs “fixing” through etiquette coaching alone and instead makes the case for mentorship, guidance, and an open mind.

Melissa covers:

• Why traditional onboarding has failed new graduates—and what to do about it
• Practical ways to help Gen Z acclimate to workplace culture (virtual and in-person)
• How to set expectations early around dress code, communication, and boundaries
• Where etiquette coaching fits in—and the critical follow-up most companies skip
• How to balance respecting personal style with professional standards
• Why curiosity and flexibility are essential for leaders navigating generational shifts

This is a passionate call to stop rooting for the next generation to fail and start building the systems that will let them—and your business—thrive.

Resources & Links Mentioned in This Episode:

• Etiquette Coach: Lisa Grotts www.LisaGrotts.com
• Yahoo Article: https://www.yahoo.com/lifestyle/articles/why-bosses-hiring-etiquette-coaches-040000585.html

If you manage, hire, or mentor Gen Z employees, this episode will give you a roadmap for turning potential into performance.

In this episode, Melissa challenges business owners to take an honest look at how they show up in their businesses. Are you bringing CEO energy—strategic, intentional, and future-focused—or are you operating with employee energy—reactive, task-oriented, and stuck in the weeds?

Melissa draws on her experience as a former co-CEO, Fractional COO, and current business owner to break down the key differences between leading and doing. You'll learn why staying in the trenches stunts growth, how to audit your time for strategic alignment, and what it really takes to empower your team while stepping into your rightful role as visionary leader.

Key Takeaways:

• The hidden costs of defaulting to employee energy—even when you're the founder.
• Why “firefighting” feels productive but is killing your long-term growth.
• The calendar audit every CEO needs to do (six weeks, not one!).
• How addiction to urgency is sabotaging your leadership capacity.
• A gut-check framework to determine whether your tasks drive the future of the business.
• What white space really is—and why you must protect it.

If you're feeling stuck in doing mode and wondering how to reclaim your time, power, and growth potential, this episode is your playbook.

📞 Ready to step into your CEO era?

Book a free consultation at www.melissafranks.com