Ever wonder how the “magic” in your business really happens?

Kristi Murphy, a powerhouse in the mortgage and real estate world, joins us to reveal how action, connection, and mindset—not a perfect business plan—can completely shift your trajectory.

From her early days as a 23-year-old breaking into the industry to now mentoring clients and building a thriving business, Kristi shares the moments that redirected her path and the lessons she learned along the way. In this episode, Kristi gets real about: The pivotal “whoosh” moments that changed everything—like saying yes to a tiny local speaking gig that led to national opportunities.

The power of energy exchange and setting boundaries—why knowing your worth and protecting your time is a game-changer. Overcoming limiting beliefs—how she flipped the switch from doubting herself to embracing her full potential. Embracing sensitivity and authenticity—how being both empathetic and direct has become her superpower in business and life.

The “two wolves” fable and mindset mastery—why feeding the right inner voice is key to winning in both business and life. How mortgage and real estate opened doors for her—learning from clients, mentors, and her own hands-on experience to soar in the industry.

Human Design insights—why Kristi thrives when connecting people and facilitating growth, rather than just “working” for the sake of it. Kristi’s journey is a masterclass in pivoting, trusting your instincts, and showing up fully—without overexplaining or trying to fit into someone else’s mold.

She also dives into lessons on resilience, self-worth, and using your unique gifts to create meaningful impact, all while keeping fun, community, and personal growth at the center of her journey. Whether you’re building a business, scaling your career, or just looking for inspiration to trust yourself and take bold steps forward, this episode is packed with wisdom, real talk, and actionable takeaways.

Plus, you’ll get a peek into how mentorship, authentic connections, and saying “yes” to unexpected opportunities can completely change your life.

✨ Key Takeaways: Action beats perfection—your plan will evolve, and unexpected opportunities often lead to your biggest wins.

Set boundaries and recognize energy exchange—know what you give and receive in all relationships.

Your mindset is everything—feed the wolf in you that wants growth, not doubt.

Authenticity attracts opportunity—stop overexplaining and start showing up as yourself.

If you want to soar in business, life, and mindset, this episode is your blueprint.

🔥 Real estate isn’t just about houses—it’s about people, patience, and playing the long game.

In this episode of STANDOUT, host Paige Taylor Hernandez sits down with her sister, Eelishe Taylor, to spill the real, behind-the-scenes truth of what it takes to navigate high-stakes real estate deals.

From deals that almost fell apart to clients who pushed boundaries to the max, Eelishe shares the lessons she’s learned about negotiation, communication, and protecting your sanity—and your business. Not every client is worth the stress, and not every deal is worth compromising your value. 💡

“You have to know when to walk away,” Eelishe says. She opens up about clients who tested her patience, times she lost tens of thousands of dollars by cutting her commission, and why learning to set boundaries changed her business—and her life.

In this episode, you’ll hear:

How to manage tricky clients without losing your cool.

The secrets to keeping agents, buyers, and sellers informed and aligned so deals don’t derail.

Why communication is the ultimate negotiation tool.

How to protect your value while still closing deals.

Stories of deals gone sideways and what they taught her about strategy, people, and patience.

Eelishe talks about the power of being a “puppet master” in real estate—managing information, expectations, and emotions—so that when hiccups happen, they don’t turn into disasters. She also dives into the lesson every entrepreneur needs to learn: not every paycheck is worth your peace of mind.

Whether you’re a real estate pro, a first-time buyer, or just love a good behind-the-scenes story of what REALLY happens in high-stakes deals, this episode is packed with insights you can actually use. You’ll learn how to work smarter, communicate better, and know when to stand your ground—all while keeping your cool.

💬 “Everybody wants the same thing: a successful closing. Buyers get their home, sellers get their proceeds, and we get the deal done. The trick is getting everyone to the table without losing your mind.” – Eelishe Taylor

If you’ve ever wondered what it really takes to stand out in real estate (or any high-stress career), this episode is for you. Tune in for raw stories, actionable advice, and lessons on patience, people management, and saying no when you need to. Hit play, take notes, and get ready to learn from one of the best at navigating the people side of the game.

This is STANDOUT, and Eelishe Taylor is here to show you how to do business, your way—without losing yourself.

In this inspiring episode, we sit down with Melissa Nelson, a powerhouse in the mortgage industry, community leader, and founder of the Community Kindness Movement. With over 11 years of experience, Melissa shares the heartfelt and sometimes unexpected journey that led her from interior design and running an online furniture business to becoming a top-producing mortgage broker and advocate for financial empowerment.

Melissa opens up about her start in the business — sparked by a neighbor who saved her thousands on her first home — and how her family’s real estate background planted the seeds for her career. She reflects on her early days, juggling a new baby, a nonprofit launch, and a steep learning curve in lending. Through trial, error, and a lot of heart, she discovered her passion for educating clients, especially millennials, who will make up 72% of homebuyers in the next five years. Her mission: to break down the barriers of fear around credit scores, down payments, and affordability, and help young buyers build generational wealth through homeownership.

One of Melissa’s most powerful stories is about helping a young woman with no credit buy her first home. With a few strategic steps, Melissa helped her client boost her credit score and secure her dream house — a memory that keeps Melissa motivated on hard days. She emphasizes how homeownership can transform entire family lineages, offering financial stability and equity that renting can never match.

Beyond mortgages, Melissa’s heart beats for her nonprofit, the Community Kindness Movement. Born out of her daughter’s experience with bullying, Melissa took a simple but profound action: anonymously sending yellow roses to the bullies, sparking reflection and change. What started as a small act has grown into a statewide initiative in Idaho, funding kindness programs in 62 schools and reaching over 35,000 children with anti-bullying and suicide prevention messages. Every September, kids wear bright yellow shirts reading “Kindness Begins with Me,” inspired by the original roses.

Melissa also speaks candidly about balancing career and motherhood, acknowledging that sometimes you can’t do it all — and that’s okay. She shares how seasons of life shift priorities, and how today, with more independence at home, she’s hitting her business goals harder than ever. She credits her success to leading with her heart, building meaningful relationships, and blending her creative side with the structure of the mortgage business.

We also dive into her views on personal growth, knowing when to close a chapter, and allowing life to lead you into new opportunities instead of chasing them from a place of lack. Melissa’s wisdom on abundance, fulfillment, and purpose will resonate with anyone navigating career shifts, entrepreneurship, or personal reinvention.

Whether you’re in real estate, a fellow entrepreneur, or simply looking for motivation to follow your calling, Melissa’s story is proof that with passion, heart, and a willingness to evolve, you can build both a thriving career and a life of impact.

Watch now to be inspired by Melissa’s journey, her mission to empower homebuyers, and her belief that kindness can truly change the world.

From Finance to Third-Party Processing & Navigating the Challenges of Business Growth In this powerful episode of the Notorious Stand Out Podcast, Paige sits down with Cheryl, a mother of four, successful entrepreneur, and the owner of a growing third-party processing company. Cheryl shares her inspiring journey from working in government finance to building a successful business in the mortgage industry, all while managing the complexities of motherhood and the challenges of leading a growing team.

Cheryl opens up about the early days of her business, highlighting the struggles of balancing family life and launching a company. She talks about the growth of her business, now serving over 40 brokers, expanding into multiple states, and the challenges that came with it. Cheryl discusses her biggest fears, imposter syndrome, and the lessons she’s learned about leadership, delegation, and growth, especially as a woman in a male-dominated industry.

One of the key themes of this episode is faith and resilience—Cheryl shares how she stepped out in faith, trusting that the right people and resources would come to her, even when things felt uncertain. She also discusses the importance of community, as she and Paige bond over their shared journey of overcoming personal and business challenges.

Cheryl’s transparency about the struggles of running a business—from hiring and firing to managing payroll and maintaining a strong company culture—is a must-listen for anyone looking to grow their own business. The episode also touches on philanthropy, as Cheryl shares her passion for giving back to her local community, supporting organizations like Night to Shine and helping children with developmental disabilities.

This episode is packed with insights on business growth, overcoming limiting beliefs, and finding support through community. If you’re a woman entrepreneur or aspiring business owner, you won’t want to miss Cheryl’s inspiring story and her practical advice for success. Join us for more empowering conversations, personal stories, and actionable tips on business, growth, and finding your tribe.

Thank you to our for our friends over at Lending Pros for sponsoring this episode. LendingPros, a division of OCMBC, Inc., is dedicated to providing Speed, Quality and Service. Our combination of wholesale loan products and wholesale loan rates in the industry surpass the competition. We understand our clients need loan programs that give you the competitive edge with your customers. With a variety of different home loan products and programs to choose from including unique, Non-QM loan portfolio products, there’s no other place to look than LendingPros. https://www.golendingpros.com/

#NotoriousStandOut #WomenInBusiness #Entrepreneurship #BusinessGrowth #Leadership #Philanthropy #CommunitySupport #WomenSupportingWomen #BusinessSuccess

🎙 VA Loans, Real Estate Wealth & Women Supporting Women w/ Ashley Mulcahey | Notorious WMN Podcast

In this energizing and down-to-earth episode, we sit down with Ashley Mulcahey, aka the “VA Loan Mama”—a powerhouse mortgage broker, short-term rental investor, mom of two, and master connector in the veteran community. From growing up in a trailer park in West Virginia to owning multiple properties and building financial literacy in her kids by age 9, Ashley shares a no-fluff roadmap to real estate wealth, service-driven leadership, and building an authentic personal brand.

Ashley breaks down the real power of VA loans (spoiler: you can use them for wealth-building), what most people get wrong about short-term rentals, and why cash flow is only part of the story when it comes to real estate investing. If you’ve ever thought “I could never own real estate” or felt intimidated by investing, Ashley’s real-talk breakdown will change your mindset.

This episode is packed with tactical insights and emotional resonance:

🏡 How Ashley turned her love for Disney trips into a short-term rental portfolio

💰 Why interest rate doesn’t matter when you're cash flowing, writing off depreciation, and building equity

👩‍👧‍👦 How she balances motherhood with mortgage mastery—and teaches her kids about interest and amortization

✨ The importance of branding yourself, not your company, in an industry that still expects women to "tone it down"

🎤 Her journey from being overlooked to becoming a speaker—thanks to community support and clarity of vision

💡 Why social media is not just a highlight reel—it’s a lead-generating business tool when used authentically

🧠 How women must break free from guilt and start investing in themselves without apology

Ashley also opens up about the power of community through Notorious WMN, the importance of having a ride-or-die circle of women who actually want you to win, and what it’s like to be part of a movement that finally centers women in mortgage and finance without the old-school, hyper-masculine energy.

You’ll laugh, feel seen, and walk away inspired to buy the property, show up online, build the brand, and say “yes” to your next-level life—even if you don't have it all figured out yet.

📍 Follow Ashley: @valoanmama

🎙 Learn more about Notorious WMN & upcoming retreats: notoriouswmn.com

Tag a friend who needs to hear this and subscribe for more empowering conversations with women doing the damn thing.

Thank you to our for our friends over at Cotality for sponsoring this episode. Cotality empowers female mortgage originators with smarter data, faster workflows, and actionable insights—so you can serve your clients better, close more deals, and stand out in a competitive industry. From lead generation to closing, Cotality delivers the tech and support you need to elevate your business and own your success.

https://www.cotality.com/

#VALoanMama #WomenInFinance #ShortTermRentals #RealEstateInvesting #NotoriousWMN #MortgageBroker #WomenSupportingWomen #AshleyMulchahey #VAloans #InvestInYourself

🎙 From Compton to CEO: Tax Strategy, Real Estate, and Reinventing Your Life w/ Barbara Schreihans | Notorious WMN Podcast

In this powerful and inspiring episode, we sit down with Barbara Schreihans—founder of Your Tax Coach, real estate investor, powerhouse mom, and social media mogul—who went from a childhood in Compton to building a seven-figure empire helping entrepreneurs legally keep more of what they earn. This episode is for every business owner, woman on a mission, and anyone tired of handing over too much money to the IRS.

Barbara breaks down the real difference between a tax preparer and a tax strategist, and why most people feel broke even when they’re making six figures. She shares real, actionable tips on how S-Corps, 1099 income, and smart real estate investments can drastically reduce your tax liability—plus how you can make your business and lifestyle work for you, not the other way around.

But this conversation goes way beyond numbers.

Barbara opens up about her early life growing up in a household with addiction, financial control, and instability—and how witnessing her mother hand over every paycheck to her father lit a lifelong fire in her to help women become financially free. She unpacks her journey of healing from trauma through talk therapy, breathwork, plant medicine, and the unexpected power of spinal energetics. Her story is one of resilience, reinvention, and radical responsibility.

We also dive into:

💸 How to use real estate depreciation to wipe out your tax bill

🔁 Turning business trips into legitimate write-offs

📲 Building a personal brand that converts—starting with emotion and aesthetics 💼 Why women need both money and community to break generational cycles

🌿 Barbara’s journey with plant medicine, hypnotherapy, and creating a personal wellness sanctuary

🔥 Why being in the right rooms changes everything—and how Minted Wealth Live is creating those rooms This episode is equal parts tactical and transformational.

Whether you’re curious about how to save money in taxes, want to scale your business more intentionally, or need inspiration to rewrite your own story—Barbara brings it all.

🔗 Join us at Minted Wealth Live: mintedwealthlive.com

💰 Follow Barbara: @yourtaxcoach | @barbaraschreihans

🎥 Follow us: notoriouswmn.com

Hit play, take notes, and tag a friend who needs this!

#TaxStrategy #WomenInBusiness #RealEstateWealth #FinancialFreedom #NotoriousWMN #HealingJourney #PlantMedicine #BarbaraSchreihans #MintedWealthLive

🎙 Gay Veale on Mortgage Mastery, Mentorship & Manifesting More as a Woman in Leadership | Real Talk Podcast

In this candid and energizing episode, we’re joined by Gay Veale, a top-producing mortgage broker, dynamic leader, and unapologetic voice in the real estate finance world. Recorded in Cabo San Lucas with the Notorious Collective, Gay shares how she’s stayed at the top of her game for over 25 years — while raising kids, mentoring others, and constantly evolving as a woman in business.

From her early days cold-calling to building a multi-million-dollar book of business, Gay’s journey is rooted in relentless work ethic, deep intuition, and bold reinvention.

💥 What You’ll Learn:

How Gay built a long-term mortgage career through relationships and trust

The shift from performer to intuitive leader Why mentorship and women’s circles are vital to staying inspired How she’s now saying “yes” to speaking, coaching, and her own expansion

What it looks like to unlearn perfectionism and chase purpose, not pressure Balancing motherhood and massive success in a high-stakes industry

Her take on reinvention at any age — and how it’s never too late to pivot ✨

Gay doesn’t just talk numbers — she talks meaning. She’s the mentor’s mentor, showing up fully in her feminine energy while still owning her power as a top producer.

This conversation is a love letter to high-achieving women who are ready to evolve beyond the script and into their true self.

🔗 Connect with Gay Veale: Instagram: @gayveale.mlo

Mortgage Broker, Speaker, Mentor 📚 Book Mentions: The Big Leap by Gay Hendricks The Mountain Is You by Brianna Wiest Outrageous Openness by Tosha Silver

🎥 Filmed in Cabo as part of the Notorious Collective — a powerful space for women ready to rise with purpose, softness, and fire.

💬 If this episode inspired you, drop a comment, like, and subscribe. This is your reminder: you’re not too late, and it’s not too much.

#GayVeale #MortgageLeadership #TopProducer #WomenInMortgage #FeminineLeadership #WomenMentors #NotoriousCollective #AuthenticSuccess #MortgageLife #RealTalkPodcast #ManifestationInBusiness #WomenInFinance

🎤 Chenine Lozano on Reclaiming Power, Pausing Hustle & Building in Alignment | Real Talk from Cabo

In this soul-shifting episode, we sit down with Chenine Lozano, a powerhouse entrepreneur and mortgage leader from Orange County, who opens up about hitting the peak of professional success — and realizing it wasn’t aligned with her soul.

From building a top-tier business to confronting burnout, disconnection, and the pressure to perform, Chenine takes us behind the scenes of her transformation. Filmed in Cabo San Lucas with the Notorious Collective, this is a conversation about letting go of the mask, the grind, and the narrative that hustle equals worth. ✨

What You’ll Hear:

Why Chenine stepped away from a thriving mortgage business

How slowing down helped her rediscover faith, purpose, and joy

The internal unraveling that sparked realignment

Letting go of ego, pressure, and performance culture

How she’s rebuilding a business that feels like her

Why high-achieving women often struggle in silence — and how to break free

The power of feminine leadership, community, and spiritual trust

Creating impact without compromising peace

💫 Chenine’s story is a wake-up call for any woman who’s done everything “right” — and still feels off. This episode is a reminder that your purpose doesn’t have to come at the cost of your peace.

🔗 Connect with Chenine Lozano: Instagram: @cheninelozano

Based in: Orange County, CA

📚 Book Mentions: The Mountain Is You by Brianna Wiest The Big Leap by Gay Hendricks

🎥 Filmed with love and intention in Cabo as part of the Notorious Collective — a space for ambitious women to grow, heal, and lead with authenticity.

🧡 If this episode resonated with you, like, comment, and subscribe.

Let’s stop performing and start aligning.

Thank you to our episode sponsor Gold Star Mortgage.

wholesale.goldstarfinancial.com

#ChenineLozano #WomenInMortgage #SpiritualBusiness #AuthenticLeadership #OrangeCountyEntrepreneur #FaithAndFinance #MortgageLife #NotoriousCollective #HustleCultureDetox #RealTalkPodcast #FeminineLeadership #WomenInBusiness