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  • E11 | Artists Are Athletes, Not Assets
    2026/08/07

    In this episode, Mike challenges the traditional view of creativity and productivity, emphasizing the importance of recovery and treating artists as athletes. The discussion explores the role of the nervous system in creativity and the significance of sleep in skill consolidation.

    Takeaways

    • Creativity requires intentional recovery and training, similar to that of an athlete.
    • Sleep is a critical process for skill consolidation and should be treated as a non-negotiable pillar of training.

    Chapters

    • 00:00 Redefining Creativity
    • 03:04 The Nervous System and Creativity
    • 06:12 Sleep and Skill Consolidation

    Intro music "Head Down / Heart Up" by Adrian Chalifour
    Outro music "The Connection" by Mike The Schwartz

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    7 分
  • E10 | Five Ways To Fill a Room Without Spending a Dime
    2026/08/04

    Today we drop in to a conversation that I seriously thought everyone was doing, until I recently had to explain why organic traffic is king, when it comes to IRL events. I cover five effective strategies for filling a room without spending on a dime on ads. I emphasize the importance of empowering your inner circle, personalized invitations and understanding the preferences of the invitees.

    Takeaways

    • Room filling strategies
    • Personalized invitations

    Chapters

    • 00:00 The 50
    • 01:50 The Room Before the Room
    • 02:17 The Debt
    • 02:44 Personal Voice Note
    • 03:44 Know Your Design, Know Your People

    If you found this helpful. head over to my instagram and drop me a DM with "ROOM" and I'll get you the companion workbook. Or just head there...👇🏼
    https://ffm.link/5ways
    Follow the show for more and be sure to share this one out with someone you care about if you got something useful from it.

    Special thanks to Adrian Chalifour for the intro music.
    "Head Down / Heart Up"

    Music licensed through Soundstripe.

    Code: C7OTDJCTYTNGFVVW, PVTHDZPD2M9J9DRL, RPDYFXWFIASMDPOC

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    7 分
  • E9 | You Can't Breathwork Your Way Out of Burnout
    2026/07/11

    Here's the thing...

    Breathwork works. So does meditation. And yoga. And even cold plunges. All these resets are great. When your system has enough juice to actually do them....
    But what do you do when those things stop working? How do you navigate that to get yourself back online...?

    This Burnout masterclass address exactly that.

    You'll learn:

    The Burnout Equation

    The "Hand" of Stress

    Passive vs. Active down regulation

    The Growth Sailboat

    I've spent the past two decades helping artists start their wellness journey from ground zero. Whether they've never worked out before, their nervous system is completely fried or they need a jumpstart to get back to peak performance on stage or in life, I've got learned that there's a beat for that. Sleep, reset, anxiety, focus, performance... all of it – hardwired and scientific.

    To learn more and try out the BeatRx Protocol, head to beat.miketheschwartz.com

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    11 分
  • E8 | Do Sh*t You Don't Like!
    2026/06/04

    Do hard things you don't like! On today's solo-cast episode, Mike discusses the critical importance of resilience in the music industry. He explores the Burnout Equation, delves into the biology of resilience (AMCC), and talks about the significance of training resilience through hard work (and why doing shit you don't like is worth it). The episode concludes by highlighting the importance of resilience for artists and the role of the MFL, how we track resiliency and other character traits on each MFLer's player card and how the Artist Athlete Framework builds resilience.

    Takeaways

    • Resilience is a critical factor for artists' sustainability
    • The AMCC (anterior mid-cingulate cortex) is the neural centre for willpower and perseverance
    • How the MFL helps develop artist's resiliency

    Head to mflyyc.com to learn more and join the league, get your player card and build your resiliency.

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    11 分
  • E7 | Flashback Episode: Able Heart
    2026/05/24

    The conversation delves into the journey of Able Heart, exploring themes of positivity, resilience, self-discovery, and the healing nature of music. Abelheart shares his experiences of overcoming adversity, finding purpose, and the balance between talent, hard work, and opportunity. The discussion also highlights the cathartic process of music and the journey of manifestation and self-expression. The conversation delves into the artist's journey of manifesting through music, overcoming self-doubt, and making a positive impact on others. It explores the process of writing music about personal experiences and the realization of manifesting negative frequencies through songwriting. The artist emphasizes the importance of authenticity and the impact of being true to oneself. Additionally, the discussion highlights the artist's initiative to build a positive community through heartfam.com, offering exclusive content and unreleased music to create a platform for personal growth and evolution.

    Takeaways

    • Positivity breeds resilience
    • Overcoming adversity through self-discovery Manifesting through music
    • Overcoming self-doubt
    • Positive impact on others

    Chapters

    • 00:00 Introduction and Reintroduction of Abelheart
    • 08:06 The Shadow Life and Finding Purpose
    • 13:16 Talent, Hard Work, and Opportunity
    • 22:40 The Journey of Manifestation and Self-Expression
    • 30:47 Manifesting Through Music
    • 41:45 Being Authentic and Impactful
    • 57:52 Building a Positive Community

      Head to mflyyyc.com if you're a Calgary artist who's looking for a team to join that gets it. Training camp starts June 1. This is the MFL. This is Artist Development. Gamified.
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    1 時間 1 分
  • E6 | How To Take Your Power Back with Ian Morris
    2026/05/13

    Our conversation with Ian Morris delves into his passion for music, the birth of Listening to Smile, challenges in the music industry, and the concept of creative control.

    We explore the impact of sound healing, the creation of an immersive music experience, and the empowerment of artists through niche communities and micro connections.

    The discussion also highlights the significance of frequency-minded music, multimedia experiences, and the art of packaging music to engage and connect with audiences.

    The conversation delves into the themes of artistic freedom, the impact of AI on art and music, overcoming creative blocks, the athlete mindset in an artistic career, and the balance between creativity and industry expectations. IWe wrap things up with a focus on empowering artists with creative control and direct-to-consumer experiences. And one heck of a Frequency Minded Music™️ track by Listening to Smile "Ghostly Reverie" (341.3Hz The Heart Chakra).

    Takeaways

    • Sound healing and music licensing
    • Consistency in music creation Artistic freedom
    • Impact of AI on art and music
    • Balancing creativity and industry expectations

    Chapters

    • 00:00 Introduction to Ian Morris and Listening to Smile
    • 08:17 Creating an Experience with Music
    • 13:37 Niche and Micro Communities in Music
    • 19:29 Conceptual Albums and Multimedia Experience
    • 26:00 Paths for Artists in My Creative Control
    • 31:22 The Impact of AI on Art and Music
    • 36:32 Overcoming Creative Blocks and Finding Inspiration
    • 42:24 The Athlete Mindset and Artistic Career
    • 50:20 Empowering Artists with Creative Control

    Learn more about my Creative CTRL at https://mycreativectrl.com
    And go check out Listening to Smile at https://listeningtosmile1.bandcamp.com

    Mike's favourite album is called "Lofi Love" Get it here

    Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
    www.musicfitrecords.com

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    50 分
  • E5 | The Analog Revivalists: Tunegoody
    2026/05/06

    Today's conversation explores the shift from streaming to ownership as a means of deeper artist-fan connection and increased revenue. I sit down with david Chu and Benton Turner of the new physical distribution platform Tunegoody and we dive into the importance of physical format for artists. Tunegoody is on a mission to empower independent artists through reviving the analog physical merchandise. The discussion also covers the monetization of music and the vision for artist sustainability. The conversation explores the resurgence of physical music formats, the role of physical music in building fan connection, the nostalgia and cultural significance of physical music, and the future of physical music formats. It delves into the integration of new technologies with retro designs, highlighting the impact on the music industry and the artist-fan relationship.

    Takeaways

    • Physical format as a means of deeper artist-fan connection
    • Shift from streaming to ownership for artists' revenue Physical music formats are making a comeback
    • The integration of new technologies with retro designs is driving the resurgence of physical music formats

    Chapters

    • 00:00 The Shift from Streaming to Ownership
    • 08:53 Tunegoody: Empowering Independent Artists
    • 25:05 Monetizing Music and Artist Sustainability
    • 31:54 Resurgence of Physical Music Formats
    • 49:12 The Future of Physical Music Formats

      Tune in and be sure to check out tunegoody.com and if you like what you see, Tunegoody is throwing in a FREE artist copy of vinyl available to 50 artists.
      This offer is only available inside the MFL which by the way, is currently free to join! If that sounds rad to you... step inside the MFL and claim your free vinyl www.musicfitrecords.com
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    47 分
  • E4 | Change Your Lyrics, Change Your Life
    2026/04/07

    The conversation explores the impact of language on life and creativity, emphasizing a practical approach to language use. It delves into the concept of the 'field manual' and creative sustainability, highlighting the importance of language in shaping beliefs and experiences.

    Takeaways

    • Language shapes life
    • Practical approach to language

      Want to go deeper? Apply for the Free 30-Day Creative Burnout Challenge and get an in-depth look at what it takes to build a sustainable creative life.
      www.musicfitrecords.com

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    2 分