• Why Laughter Is the Ultimate Business Strategy — with Kevin Hubschmann of Laugh Events
    2025/11/12

    In this episode, host Reed Hansen sits down with Kevin Hubschmann, founder of Laugh Events — the company redefining how teams connect through laughter, creativity, and community. Kevin shares how he turned his passion for comedy into a thriving business that’s helping organizations transform workplace culture, boost engagement, and make meetings fun again.

    From improv insights to leadership lessons, this episode dives into the surprising science of laughter and why humor might be one of the most underrated growth strategies in business.

    💡 What You’ll Learn

    • How laughter builds stronger teams and improves workplace communication
    • The behind-the-scenes story of growing Laugh Events from a living-room improv project into a nationwide corporate experience company
    • Why Kevin avoids calling it “corporate comedy” — and what that says about company culture
    • Practical tips for bringing more authentic connection and fun into your next team meeting or event
    • How experimenting, failing fast, and staying curious fuel both comedy and entrepreneurship


    🔗 Connect with Laugh Events

    🌐 Website: https://laugh.events
    💼 LinkedIn: https://www.linkedin.com/company/laugh-events/

    🚀 About the Show

    Inside Marketing with MarketSurge gives you a front-row seat to the boldest business ideas and smartest marketing strategies shaping growth today. Hosted by Reed Hansen, Chief Growth Officer at MarketSurge, every episode breaks down what’s actually working in marketing — minus the fluff.

    🧠 Want to see how MarketSurge helps brands grow smarter, faster, and louder?
    🎯 Book a 15-minute Value or Free Coffee Call:
    https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    🎧 Listen, Laugh & Learn

    Whether you’re a founder, marketer, or just someone who believes laughter belongs in the boardroom — this episode will have you rethinking what “team building” really means.

    🔗 Follow MarketSurge

    🌐 Website: https://marketsurge.io

    📘 Facebook: https://www.facebook.com/profile.php?id=100035121171654

    💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio

    🐦 X / Twitter: https://x.com/marketsurging

    🎙️ Podcast: https://marketsurge.transistor.fm/

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    24 分
  • AI, Branding & the Rebel Mindset — Inside REBL Risty’s Playbook for B2B Growth
    2025/11/10

    In this episode of Inside Marketing with MarketSurge, we sit down with REBL Risty, founder of REBL Marketing and REBL Labs, to uncover how she’s shaking up B2B marketing with bold creativity, sharp strategy, and the smart use of AI.

    From getting laid off during the 2008 downturn to building a thriving agency and AI division, REBL’s journey is a masterclass in turning setbacks into springboards. We dive into:

    💡 How to align strategy with execution (and stop wasting time on “busy” marketing)
    🤖 The right and wrong ways to use AI tools like ChatGPT for marketing
    🎨 Why bold branding wins in “boring” B2B markets
    💼 How corporate experience shapes entrepreneurial success
    🔥 The real ROI of AI workflows and automations for service-based businesses

    🧠 Key Takeaways

    AI isn’t here to replace you — it’s here to amplify you.
    Bold branding cuts through the noise — even in traditional industries.
    Automation ≠ emotionless. Done right, it personalizes your marketing.
    Going viral doesn’t mean going profitable — focus on strategy, not stunts.

    💬 Favorite Quote

    “Your job’s secure until you get let go. But when you run your own thing, you’ve got multiple fires going — one goes out, you light another.” — REBL Risty

    🎙️ Guest Links – REBL Risty

    🌐 Website: https://reblmarketing.com

    💼 LinkedIn: https://www.linkedin.com/in/rebristy/

    🤖 REBL Labs (AI division): https://rebllabs.ai

    🚀 MarketSurge & Podcast Links

    🌐 MarketSurge Website: https://marketsurge.io

    🎙️ Inside Marketing with MarketSurge Podcast: https://marketsurge.transistor.fm/

    📅 Book Your “15-Minute Value or Free Coffee” Call: https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    💬 Book a Demo with Reed Hansen: https://link.marketsurge.io/widget/bookings/marketsurge/demozvwcxw

    📱 MarketSurge Social Links

    📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654

    👥 Facebook Group: https://www.facebook.com/share/g/15wpKr1WmN/

    💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio

    🐦 X / Twitter: https://x.com/marketsurging

    🎥 YouTube Channel: https://www.youtube.com/@marketsurge-q7q

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    24 分
  • SEO, Automation, and the Secret to Sustainable Growth — with Ken Tucker of Changescape Web
    2025/11/07

    In this episode, we sit down with Ken Tucker, Founder and Chief Marketing Strategist at Changescape Web, to unpack what it really takes to build a digital marketing system that drives predictable, sustainable growth — without wasting time or ad spend.

    Ken has spent years helping small and midsize businesses master SEO, content strategy, local search visibility, and marketing automation. Today, he shares his battle-tested framework for turning chaos into consistency — and turning clicks into real customers.

    If you’ve ever felt stuck trying to balance organic growth with automation, this episode is your roadmap to getting it right.

    💡 What You’ll Learn in This Episode

    • How to design a marketing system that consistently delivers leads
    • The biggest SEO and local search mistakes small businesses make — and how to fix them
    • Why marketing automation is the missing link between awareness and revenue
    • How to use content and reviews to dominate local visibility
    • The key to balancing “done-for-you” and “do-it-yourself” marketing strategies
    • What every business owner should automate in 2025 to scale faster and smarter

    🧠 Key Takeaways

    ✅ Marketing systems outperform marketing campaigns
    ✅ SEO and automation aren’t separate — they’re stronger together
    ✅ Consistency beats creativity when it comes to growth
    ✅ Your reputation is your marketing engine — nurture it daily

    🔗 Connect with Ken Tucker & Changescape Web

    📧 Email: ken@changescapeweb.com

    🌐 Website: https://changescapeweb.com/ken-tucker/

    Learn more about Changescape Web’s services in SEO, automation, and marketing systems designed for sustainable small business growth.

    🌐 Connect with MarketSurge

    🚀 Visit: https://marketsurge.io

    🎯 Book a 15-Minute Value or Free Coffee Call: https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    🎙️ Listen to More Episodes: https://marketsurge.transistor.fm/

    📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654

    💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio

    🐦 X (Twitter): https://x.com/marketsurging

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    23 分
  • How to Become a Media Magnet: Dr. Richard Kaye on Profitable Publicity & Influence
    2025/11/05

    In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with Dr. Richard Kaye — a powerhouse in influence, visibility, and publicity.

    Dr. Kaye has spent over two decades helping entrepreneurs, authors, and thought leaders elevate their reach through profitable, powerful publicity. From being featured on PBS and ABC to helping clients appear in magazines alongside Tom Cruise and Tom Hanks, Richard knows exactly what it takes to turn obscurity into opportunity.

    Whether you’re pitching yourself to podcasts, TV, or radio — or simply want to understand the difference between PR, advertising, and publicity — this conversation is packed with gold for anyone serious about becoming known, trusted, and in demand.

    💡 What You’ll Learn:
    • The difference between PR, advertising, and publicity — and why it matters
    • How to engineer repeatable publicity (not just get “lucky”)
    • Why credibility, visibility, and trust are the ultimate growth multipliers
    • The secret behind “prestige by association” — and how to leverage it
    • How to tell your story so producers, journalists, and hosts say: “I choose you.”

    👉 Key Highlights:
    ✅ How Dr. Kaye went from chiropractor to award-winning media strategist
    ✅ The #1 mistake most entrepreneurs make when hiring PR help
    ✅ Why your authenticity matters more than charisma on camera
    ✅ How to vet publicity professionals and avoid scams
    ✅ Real-world examples of how clients get featured on ABC, PBS, Binge TV, and even the NASDAQ Jumbotron

    📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
    If you want automation that feels personal and performs like a team of 10, you’re in the right place.

    🧠 Want to talk strategy or see it in action?
    🎯 Book your 15-minute Value or Free Coffee Call:
    👉 https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    🔗 Useful Links
    🌐 MarketSurge: https://marketsurge.io

    🎙️ Podcast: https://marketsurge.transistor.fm

    💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio

    🐦 X / Twitter: https://x.com/marketsurging

    📘 Facebook: https://www.facebook.com/profile.php?id=100035121171654

    🔗 Connect with Dr. Richard Kaye
    🌐 Website: http://richardkaye.com/media

    📢 Talk About Publicity: https://talkaboutpublicity.com

    🏆 Top Talent Agency: https://toptagency.com

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    21 分
  • The Psychology of Trust: How Reviews and Reputation Drive 7X Growth with DJ Sprague
    2025/11/03

    In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with Dwayne “DJ” Sprague, CMO of Shopper Approved, co-author of Reputation King, and a globally recognized expert in behavioral science, trust, and brand reputation.

    DJ shares how your online reputation directly predicts your future revenue, and why mastering trust signals, reviews, and social proof could 7x your conversions. This isn’t fluff — it’s science-backed marketing you can actually apply.

    💡 What You’ll Learn:
    • The psychology behind how people decide to buy (and trust)
    • How reviews and social proof fuel conversion growth
    • The dark side of AI and fake reviews — and how to protect your brand
    • Ethical reputation management that builds long-term authority
    • How to turn behavioral science into marketing gold

    👉 Key Highlights:
    ✅ How Shopper Approved helps brands boost revenue by up to 7.5x
    ✅ Why your online sentiment predicts future sales and growth
    ✅ The surprising role of behavioral economics in brand success
    ✅ How to ethically dominate review platforms like Google, Bing & more

    📚 Resources Mentioned:
    • Shopper Approved → https://www.shopperapproved.com

    • Reputation King (book + download) → https://www.reputationking.com

    • Download the free digital + audio version → https://www.reputationking.com/download

    • DJ Sprague on LinkedIn → https://www.linkedin.com/in/duanesprague/

    • Scott Brandley on LinkedIn → https://www.linkedin.com/in/scott-brandley/

    • Traffic and Conversion Podcast Network → https://trafficandconversionpodcast.com

    🎯 Connect with MarketSurge:
    🌐 Website → https://marketsurge.io

    💼 LinkedIn → https://www.linkedin.com/company/marketsurgeio

    📘 Facebook → https://www.facebook.com/profile.php?id=100035121171654

    🐦 X / Twitter → https://x.com/marketsurging

    🎙️ Podcast → https://marketsurge.transistor.fm/

    📺 YouTube → https://www.youtube.com/@marketsurge-q7q

    👥 Facebook Group → https://www.facebook.com/share/g/15wpKr1WmN/

    Want to see how MarketSurge can help you automate reputation, nurture leads, and scale smarter?
    🎯 Book your 15-minute “Value or Free Coffee” call → https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

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    27 分
  • From Clicks to Clients: Alex Lloro on Building Profitable Marketing Funnels
    2025/10/31

    In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with Alex Lloro, a true digital marketing veteran who’s been in the game since the ‘90s — back when websites were hard-coded by hand.

    Alex shares how he’s evolved from building his first website in 1995 to leading All Marketing Services, an agency obsessed with what actually matters: client revenue and profitability.

    He breaks down the biggest mistakes businesses make with paid ads, why most landing pages are conversion killers, and how to turn ad spend into true ROI. Plus, we dive into how AI is reshaping advertising — and why you shouldn’t let Google automate your entire strategy (unless you like wasting money).

    Whether you’re managing $5K or $500K in ad spend, this episode will change how you think about your funnel, your landing pages, and your digital growth strategy.

    🔑 What You’ll Learn

    • The #1 reason ad campaigns fail — and it’s not your keywords
    • How to make landing pages that actually convert
    • Why AI-generated ads still sound like everyone else’s
    • What US companies get right (and wrong) about ad budgets
    • How to fix your funnel and stop letting Google’s automation eat your ROI

    🧠 Guest Info

    Alex Lloro
    Founder, All Marketing Services
    🌐 allmarketing.co

    📧 alex@allmarketing.co

    Helping service-based businesses scale profitably through paid ads + CRO.

    🚀 Connect with MarketSurge

    🌐 MarketSurge.io

    🎯 Book a 15-Minute “Value or Free Coffee” Call: link.marketsurge.io/widget/bookings/marketsurge/demozvwcxw

    🎙️ Podcast: Inside Marketing with MarketSurge

    💼 LinkedIn: linkedin.com/company/marketsurgeio

    🐦 Twitter: @marketsurging

    🏷️ Hashtags

    #DigitalMarketing #MarketingPodcast #PaidAds #CRO #MarketSurge #MarketingStrategy #AIinMarketing #BusinessGrowth

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    21 分
  • Humans + AI = Viral Content | Inside the Mind of David Feinman (Viral Ideas)
    2025/10/29

    In this episode of Inside Marketing with MarketSurge, host Reed Hansen sits down with David Feinman, Co-Founder and CEO of Viral Ideas, a productized video editing powerhouse trusted by brands like eBay, Johnson & Johnson, and McKesson.

    From running zombie obstacle races in college to scaling a 7-figure global content agency, David has mastered the art of turning raw footage into revenue.

    🎧 What You’ll Learn:
    • How to make storytelling artful and repeatable
    • Why “productized” services are the future of agencies
    • How AI + humans = creative scale without burnout
    • What makes content truly viral (and how to engineer it)
    • The future of video content going into 2026

    🔥 Key Highlights:
    ✅ The 3 elements of every great story: Hook, Retention, Payoff
    ✅ How Viral Ideas humanizes big-brand marketing
    ✅ Why the best agencies sell clarity, not complexity
    ✅ David’s Ironman mindset for creativity, discipline, and leadership
    ✅ What the next evolution of content creation will look like

    🎁 Free Gift from David Feinman
    DM David on Instagram with the word “MarketSurge” to get his Free Guide: How to Hire a Video Editor That Doesn’t Suck — built from hiring 200+ editors.

    🌐 Connect with David Feinman & Viral Ideas:
    👉 Website: http://viralideasmarketing.com/

    💼 LinkedIn: https://www.linkedin.com/in/david-feinman-7a069255/

    📘 Facebook: https://www.facebook.com/ViralIdeasMarketing/

    🐦 Twitter: https://twitter.com/Viral_Ideas

    🎙️ Inside Marketing with MarketSurge
    Your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk — hosted by Reed Hansen, Chief Growth Officer at MarketSurge.io
    .

    📈 Want automation that feels personal and performs like a team of 10?
    🎯 Book your 15-minute Value or Free Coffee Call:
    👉 https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    🔗 Stay Connected:
    🌐 Website: https://marketsurge.io

    🎙️ Podcast: https://marketsurge.transistor.fm/

    📘 Facebook: MarketSurge

    💼 LinkedIn: MarketSurge.io

    🐦 X / Twitter: @marketsurging

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    21 分
  • Not All PR Is Good PR: The New Rules of Reputation with Jen Peterson
    2025/10/27

    In this episode of Inside Marketing with MarketSurge, Reed Hansen sits down with marketing powerhouse Jen Peterson— a veteran strategist with over two decades of experience leading transformation across Fortune 100s, startups, and global agencies.

    Together, they unpack what’s really working in PR and marketing right now, how to handle bad press before it happens, and why not all publicity is good publicity.

    💡 What You’ll Learn:
    • The real difference between proactive and reactive PR (and why you need both)
    • How to handle political and cultural controversies without losing your brand’s soul
    • Why small businesses should start PR before they need it
    • The #1 mistake brands make when “going viral”
    • How founders can decide whether they should be the face of the brand

    👉 Key Highlights:
    ✅ Why PR is shifting away from press releases and toward relationships
    ✅ How to plan for “what if” moments before they become crises
    ✅ Why people still matter more than platforms — especially post-AI
    ✅ The danger of “all PR is good PR” (and why that’s outdated)
    ✅ Small business PR playbook: Own your message, build trust, and think long game

    📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
    If you want automation that feels personal and performs like a team of 10, you’re in the right place.

    🧠 Want to talk strategy or see it in action?
    🎯 Book your 15-Minute Value or Free Coffee Call:
    👉 https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    🔗 Connect with Jen Peterson

    🌐 Website: jpetersonmarketing.com

    📧 Email: jen@jpetersonmarketing.com

    🔗 Useful Links

    🌐 MarketSurge: https://marketsurge.io

    📘 Facebook: MarketSurge Facebook Page

    💼 LinkedIn: MarketSurge LinkedIn

    🐦 Twitter/X: @marketsurging

    🎙️ Podcast: Inside Marketing with MarketSurge

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    30 分