Do you ever feel like the market is leaving you behind? How do the most successful founders and consultants keep their offers fresh and relevant? Are you holding onto parts of your business that aren't serving you well too long?

In this episode, learn more about:

-- When "same furniture, different lighting" is the best path for your offer.
-- How a marketing consultant hit 50k months by making this change.
-- The surprising result of a major offer rebuild for Ken's own offers.
-- Why Ken retired his famous "SSO" offers framework that put him on the map.
-- The Mr. Wonderful approach to this kind of offer.

GO DEEPER
-- Follow Ken on LinkedIn
-- Read Ken's weekly briefing

Is Ken a business therapist or is something else causing founders to go off camera suddenly? What if your record-breaking month is just masking a fragile foundation? Can you really scale adrenaline and hustle into the next stage of your career?

In this episode, learn more about:

-- When a founder came back 18 months later with great numbers but without this.
-- The surprising truth about why your superpower might be what's holding you back.
-- How a burnt-out mother got her life back (and her kids noticed).
-- What Ken asks that makes founders question if they should even be in that business.
-- Why this shift is more important than a big month.

GO DEEPER
-- Follow Ken on LinkedIn
-- Read Ken's weekly briefing

Why did Ken's beautiful, industry-leading case studies with Fortune 500 logos turn out to be useless? What if you're waiting for the perfect testimonial while competitors are "proof dropping" their way into your client's DMs? Are you really lacking testimonials or just not seeing the proof you already have?

In this episode, learn more about:

-- The truth about why case studies today are "expensive wallpaper."
-- What Ken did to sell 20k/month retainers with zero testimonials in that role.
-- How to build a flywheel where clients beg to give you their testimonial.
-- The "proof drop" that opened up a direct conversation for Ken's AI consultant.
-- Why one win with Matt Barker turned into a chain reaction with a dozen well-known clients.

GO DEEPER
-- Ken's Testimonials for Days page
-- Follow Ken on LinkedIn
-- Read Ken's weekly briefing