• Future Proofed.

  • 著者: Copy.ai
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Future Proofed.

著者: Copy.ai
  • サマリー

  • Welcome to "Future Proofed," the podcast for forward-thinking professionals eager to keep their career and company at the cutting edge. Traditional go-to-market (GTM) strategies have become clunky, inefficient, and bloated. This show explores the intersection of AI and GTM strategies to ensure you cut the GTM Bloat and build a future-ready approach. Each episode of "Future Proofed" dives deep into how AI redefines what it means to craft effective go-to-market strategies. From actionable insights on integrating AI into your sales, marketing, and product strategies, to expert interviews that shine a light on the new best practices changing industries, this podcast is an essential resource for anyone looking to upgrade their GTM playbook. Our host, Kyle Coleman, is a seasoned expert in GTM and AI innovation. He breaks down complex concepts into practical, actionable advice. With "Future Proofed," you'll learn how to: - Leverage AI and machine learning to supercharge your GTM strategies. - Navigate the challenges and opportunities presented by new technology trends. - Adapt and thrive in the fast-paced digital economy. - Foster a culture of innovation and agility within your team or organization. Don't let the wave of the future leave you behind. Tune into "Future Proofed" and stay ahead of the curve as you learn to leverage the power of AI for your GTM strategy.
    2024
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エピソード
  • No-brainer GTM AI Workflows to Run for Sellers
    2024/05/16

    Ready to take your sales game to the next level with practical tips on using AI? 🚀

    In this episode, we dive deep into how artificial intelligence is transforming sales enablement and empowering reps to close more deals faster.

    Highlights:

    - What is AI sales enablement?
    - Key benefits of using AI for sales
    - Top AI-powered sales tools to skyrocket productivity
    - Real-world examples of AI enabling sales success
    - Getting started with AI sales enablement

    Whether you're a sales leader looking to arm your team with cutting-edge tech or an ambitious rep eager to crush your quota, this video will show you exactly how to leverage AI for sales enablement. Learn the strategies and tools forward-thinking companies are using to gain a massive competitive advantage.

    Be sure to subscribe so you don't miss an episode!

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    24 分
  • Making the Shift to Profitable, Efficient Growth, with Sam Jacobs
    2024/05/14

    In this episode of Future Proofed, Kyle Coleman chats with Sam Jacobs, Founder and CEO of Pavilion, about the evolution of go-to-market strategies in today's complex business landscape.

    Sam shares his insights on navigating the pressure and short tenures facing CROs and CMOs, and how Pavilion's community of 10,000+ executives is helping members build better companies and become the best versions of themselves.

    3 Key Takeaways

    1. Go-to-market has replaced sales as companies shift focus from growth-at-any-cost to profitable, efficient growth. Retention is becoming more important than new business, requiring intentional alignment between sales, marketing, customer success, revenue operations and the CEO.

    2. Setting realistic revenue targets and investing in sales efficiency through quality data, infrastructure and enablement are key to sustainable growth. The days of endlessly adding headcount without the right foundation are over.

    3. AI is still in its early innings but holds immense potential to accelerate GTM strategies, from hyper-personalizing outbound at scale to analyzing hiring trends for smarter account planning. The bar for venture funding has gotten higher, making capital efficiency and valuation management critical.

    For any go-to-market executive looking to build a durable, high-growth company in today's environment, this episode is a must-listen.

    Sam and Kyle dive deep into the metrics, mindsets and strategies needed to achieve profitable, efficient growth.

    Expect an engaging discussion packed with actionable insights on leveraging AI, investing in infrastructure, and putting the customer at the center of your GTM engine. Don't miss it!

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    36 分
  • How AI is Revolutionizing Sales Enablement
    2024/05/09

    Discover how AI is supercharging sales enablement in this eye-opening video! 🚀 AI tools are empowering sales teams like never before.

    In this podcast, we dive into:

    ✅ How AI enables sales teams
    ✅ Must-have AI platforms to increase productivity
    ✅ Real-world examples of AI-powered sales enablement
    ✅ Practical tips to get started with AI for sales

    Artificial intelligence is no longer just hype - it's delivering real results. Leading sales teams are leveraging AI to automate repetitive tasks, generate valuable insights, create compelling content, identify top leads, and outsmart competitors.

    The result? Massive gains in efficiency, effectiveness, and, ultimately, revenue. 🤑

    Don't get left behind while your competitors reap the rewards of AI. Listen now to learn how you can harness the power of AI for sales enablement.

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    24 分

あらすじ・解説

Welcome to "Future Proofed," the podcast for forward-thinking professionals eager to keep their career and company at the cutting edge. Traditional go-to-market (GTM) strategies have become clunky, inefficient, and bloated. This show explores the intersection of AI and GTM strategies to ensure you cut the GTM Bloat and build a future-ready approach. Each episode of "Future Proofed" dives deep into how AI redefines what it means to craft effective go-to-market strategies. From actionable insights on integrating AI into your sales, marketing, and product strategies, to expert interviews that shine a light on the new best practices changing industries, this podcast is an essential resource for anyone looking to upgrade their GTM playbook. Our host, Kyle Coleman, is a seasoned expert in GTM and AI innovation. He breaks down complex concepts into practical, actionable advice. With "Future Proofed," you'll learn how to: - Leverage AI and machine learning to supercharge your GTM strategies. - Navigate the challenges and opportunities presented by new technology trends. - Adapt and thrive in the fast-paced digital economy. - Foster a culture of innovation and agility within your team or organization. Don't let the wave of the future leave you behind. Tune into "Future Proofed" and stay ahead of the curve as you learn to leverage the power of AI for your GTM strategy.
2024

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