In this episode, I sit down with Hugo Pereira author of Teams in Hell, to talk about what really breaks teams… and how to fix it.

We dig into why modern leadership still borrows from outdated factory-era models, how goal-setting loops turn into traps, and the difference between reactive task-mode and meaningful progress. Hugo shares powerful mindset shifts and practical steps to rebuild clarity, trust, and adaptability within teams plus how deep work, simplified priorities, and team-wide ownership can completely shift performance.

This episode is for anyone who’s leading a team (or in one!) and wants to create an environment where people do their best work without burning out or falling into micromanagement chaos.

🔗 Connect with Hugo: https://www.linkedin.com/in/hugosbpereira/

In this episode, I’m joined by Yasmine Khater who’s helped businesses generate over $100M in revenue without sacrificing wellbeing.

We break down the three core systems every founder needs to scale to 7-figures: a streamlined sales engine, tested marketing that drives ROI, and a hiring approach that supports intentional growth. But we go deeper Yasmine shares how unresolved emotional triggers often show up in how we run our businesses, and what to do about it. You’ll hear real stories, practical insights, and a powerful reminder that the founder’s mindset is the business model.

If you're stuck in hustle mode or scaling in a way that doesn't align with your life, this conversation is your permission slip to build a business that works for you not the other way around.

🎥 Watch the Free Masterclass – How to Add 6 to 7 Figures: https://www.iamabsolutelysmooth.com/profits
📞 Book a 25-Min Growth Audit Call: https://www.iamabsolutelysmooth.com/audit
🔗 Connect with Yasmine: https://www.linkedin.com/in/yasmine-khater/

In this episode, I sit down with Kyle Lacy CMO at Jellyfish, book author, and seasoned growth advisor to unpack what it really takes to succeed in today’s CMO role. Kyle shares the key traits that separate average marketing leaders from great ones, the importance of tying marketing to revenue, and why strong alignment with sales, customer success, and product is non-negotiable.

We dive into brand building beyond buzzwords how internal culture and employee engagement fuel external brand success and why CMOs should revisit positioning regularly, not annually. Kyle also offers honest takes on how AI is reshaping marketing teams, the future of hiring, and why strategy will always outlast tactics.

If you're a marketing leader or aspiring to become one this conversation is a masterclass in modern CMO leadership, filled with real talk and actionable insights.

🔗 Connect with Kyle: https://www.linkedin.com/in/kylelacy/

Traditional B2B marketing often focuses on generating leads, but most of them never turn into revenue. So what’s the fix? In this episode, I sit down with Vladimir Blagojević, co-founder of FullFunnel.io, to uncover how Account-Based Marketing (ABM) helps companies cut through the noise and close high-value deals. We break down why most marketing leads fail, how ABM changes the game, and when it’s the most effective strategy.

Vladimir shares real-world case studies of ABM in action, the key steps to running a high-impact ABM campaign, and the biggest pitfalls companies face when implementing it. We also discuss how to align sales and marketing teams, build a highly targeted hit list, and measure the right KPIs to track success. If you’re looking to take a more strategic, results-driven approach to B2B growth, this episode is packed with insights you can apply immediately.

🔗 Connect with Vladimir: https://www.linkedin.com/in/vladimirblagojevic/

In this episode, I sit down with Andy Lambert, co-founder of ContentCal and now Senior Product Manager at Adobe Express, to explore the power of community-led growth and word-of-mouth marketing. Andy shares the strategies behind engineering organic brand advocacy, building spheres of influence, and why psychographics matter more than demographics when targeting your ideal audience. We break down scalable word-of-mouth tactics, the ROI of community building, and how to turn authentic engagement into a growth engine. If you're looking to reduce reliance on paid ads and create a brand people love to talk about, this episode is a must-listen.

🔗 Connect with Andy:https://www.linkedin.com/in/andyrlambert/

In this episode, I sit down with Sangram Vajre, to break down the essential go-to-market strategies that separate companies that scale from those that stall. Sangram shares battle-tested lessons from scaling businesses to $100M+, what he learned working under Mark Benioff at Salesforce, and why focus is the key ingredient to winning in today’s competitive landscape. We also dive into the common pitfalls companies face when trying to grow, how to align your team around a clear market strategy, and the forcing functions that accelerate success. If you're looking for a blueprint to scale your business, this episode is packed with insights you won’t want to miss.

Connect with Sangram: https://www.linkedin.com/in/sangramvajre/

In this episode, Andrew Capland, a product-led growth (PLG) advisor and former growth leader at Wistia and Postscript, shares how PLG strategies can drive success beyond the SaaS world. Discover how businesses in various industries can leverage product-led principles to improve customer acquisition, engagement, and retention—without relying solely on traditional sales and marketing.

Andrew breaks down common misconceptions about PLG, reveals key strategies for implementation, and explains how companies can strike the right balance between self-serve and sales-assisted growth. If you’re looking to optimise your growth engine, scale effectively, and future-proof your business, this episode is packed with practical insights and proven strategies you can start applying today.

Connect with Andrew: https://www.linkedin.com/in/andrewcapland/

In this episode, Marci Schnapp, founder of CollabGenius, shares how behavioral science and data-driven assessments can revolutionize team-building. Discover how to identify key roles like "vision movers" and "action movers" to create cohesive, growth-focused teams and eliminate inefficiencies in collaboration.

Marci explains why traditional personality tests don’t work and reveals how her data-driven approach helps businesses uncover the true dynamics that drive success. If you’re ready to simplify recruitment, build stronger teams, and unlock the full potential of your workforce, this episode is packed with practical insights and strategies you can start using today.

Connect with Marci: https://www.linkedin.com/in/marcischnapp/