In this week's episode of The Conference Room, host Simon Lader sits down with Jennifer VanAntwerp, founder of Sober in Cyber. With 20 years of experience in marketing and leadership, Jennifer VanAntwerp shares her journey from her accidental start in the automotive industry to creating a nonprofit that offers sobriety-focused resources and networking opportunities in cybersecurity.

00:00 Simon welcomes Jennifer VanAntwerp and introduces her impressive background.

01:01 Jennifer discusses her 20 years of experience in marketing and leadership.

02:34 Jennifer shares her personal journey Sober in Cyber.

04:18 Jennifer explains the gap Sober in Cyber fills in the professional world.

06:10 Discussion on the challenges faced by sober at professional networking

07:50 Tips for conference organizers on making their events more inclusive

14:00 Simon shares his own experiences with dietary restrictions and planning.

18:59 Jennifer talks about how choosing non-alcoholic options can influence others.

21:05 Jennifer provides advice for navigating events without alcohol-free options.

26:23 Introduction to the nonprofit idea and initial reactions

27:09 Realizing the broader potential for alcohol-free events

27:46 Overcoming challenges in starting a nonprofit

28:07 Discovering the concept of fiscal sponsorship

29:13 Rapid growth and acceptance of the nonprofit

30:12 Benefits of fiscal sponsorship and early successes

31:05 Utilizing marketing skills to build the nonprofit's brand

32:02 Expanding from self-funding to corporate sponsorships

33:13 The importance of corporate partnerships

34:33 Top three tips for a more sober lifestyle

To learn more about Jennifer VanAntwerp please visit his Linkedin Profile

To learn more about Sober in Cyber please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

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