Most loan officers are not stuck because of the market. They’re stuck because of their standards.

In this episode of Elevate your business, Coach P talks with top-producing Guild Mortgage loan officer Beth Imhoff about why systems, consistency and discipline matter more than smarts.

From follow-up routines and coaching to building referral relationships and leading a growing team, this episode breaks down the habits that help top producers create consistent results.

You’ll learn:

• Why systems matter more than smarts

• How consistency creates smoother closings

• The habits top producers never skip

If you want less chaos and more consistency in your business, this episode is for you.

In this episode of Elevate your business, Coach P talks with Kristi Pickering, SVP of operations at Guild Mortgage, about her journey in the industry and the experiences that shaped her along the way.

Kristi shares how moving 21 times shaped her perspective on home, leadership and what matters most, along with the lessons she’s carried into her work.

You’ll also hear what defines a strong loan officer and operations partnership, the small details that can impact every deal and how better communication improves the closing process. She offers practical insight on building trust and staying aligned across teams.

If you’re looking to strengthen partnerships and learn from someone with deep experience across the business, this episode is for you.

On this episode of Elevate your business, Coach P sits down with Anthony Watson to break down how he’s generating 140+ leads per month without buying a single one. He shares how showing up authentically, building real connections and using simple systems can help you create consistent production and real momentum in your business. Follow Anthony on TikTok: @mr.a_to_key.