Getting on social media can feel uncomfortable—even when you know the mortgage business inside and out. Loan officer Heath Barnes joins Coach P to share his experience becoming more visible online, getting comfortable on camera, and finding his own voice.

In this episode of Elevate Your Business, Heath talks candidly about the fear of being judged, the videos that didn’t connect, and how bringing more of his personality into his content helped him enjoy the process. He also shares practical ways loan officers can get started and organize content ideas around their business.

What you’ll learn:

• How Heath took his first step despite feeling uncomfortable on camera

• What he learned from videos that weren’t getting engagement • His three content priorities: educate, entertain, and inspire

• How simple B-roll videos can offer a starting point

• How he organizes ideas and plans where to record

If you’ve been putting off social media, this conversation offers encouragement and practical ideas for taking your next step.

Elevate Your Business is a podcast from Elevate Coaching at Guild Mortgage, hosted by Paula Nirschl-Robb, known as Coach P, featuring conversations with Guild loan officers and staff.

Keep learning and stay connected: Subscribe: Coach P on YouTube Listen to the podcast: Elevate Your Business Follow Elevate Coaching: @elevatemortgagecoaching