Many stone, tile, and flooring shop owners reach a point where the business is running well — but growth just brings more demands on the owner.

More questions.
More issues.
More fires to put out.

That’s where John from The Granite Shop was when he joined the 90-Day Growth Engine Program™

He had already built a solid operation and some freedom, but he wanted to protect it while scaling to the next level.

In just 90 days, John cut 70% of the daily demands on him and turned $1,000 in ad spend into over $100,000 in new projects — all while keeping his time and focus intact.

Here’s exactly how he did it, system by system:

Inside This Episode:

• Leadership Engine: How John used the Decision Matrix Tool to eliminate 70% of the daily questions coming his way (overnight!)

• Sales Engine: The 4Ps framework that turned random opportunities into a consistent, trackable sales process

• Marketing Machine: How $1K in Meta ads turned into $100K in new projects by knowing his numbers

• Conversion Content Formula: The simple social media shift that generated 40 projects in 4–6 weeks

If you’ve ever felt like growth just means more pressure on you, this story will hit home.

If you want to see if our 90-Day Growth Engine Program™ is the right fit for you, you can book a call with us here:
https://calendly.com/justinxshaw/game-plan

Free Training — Watch Here

Visit Our Website

Follow Justin Shaw on Instagram

This is part three of our Three Stages of Stuck miniseries, and today we’re diving into one of the most frustrating stages of growth: The Growth Gridlock Ceiling.

At this level, your business is doing well on paper. You’ve got people, processes, and revenue, but growth has stalled. The cracks are showing in quality, communication, and margins. You’re busy, but not actually moving forward.

In this episode, Justin breaks down why businesses plateau after rapid growth, and how to push through by installing three advanced systems from the Growth Engine™ — our Company OS, Leadership Engine, and Sales Engine.

You’ll learn:

• How to map your Core Business Engine so your team can perform with precision
• How to measure what matters and lead through scorecards and outcomes, not micromanagement
• How to evolve your sales and marketing systems so growth becomes controllable and predictable

If you’ve scaled successfully but feel stuck at your current level — this episode will show you what’s missing and how to break through the ceiling without breaking yourself.

Listen now, and when you’re ready to install these systems inside your business, head to DrivenForGrowth.co
.

Most stone, tile, and flooring business owners eventually hit a stage where growth doesn’t make life easier—it makes it heavier. You’re still the one approving jobs, chasing estimates, juggling schedules, and putting out fires. That’s the Owner Overload Loop.

In this episode, Justin Shaw shares a 5-step playbook to break free, buy back your time, and start building a team-run business that doesn’t stall every time you step away.

Free Training — Watch Here

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One month you’re buried in work, the next it’s tumbleweeds in the pipeline. Cash flow is tight, payroll is stressful, and growth feels like luck instead of a system.

Too many surface industry businesses find themselves stuck in what I call the Survival Stage Spiral.

In this episode, the first of our Three Stages of Stuck mini-series, I break down:

• The 10 biggest mistakes that keep surface businesses trapped in feast-or-famine cycles

• Why even $3M–$5M shops still get stuck here

• The case study of a $3M company that tripled revenue but couldn’t escape survival until they made critical shifts

• The first steps you can take to stabilize demand and finally get control of your cash flow

If you’ve ever felt like you’re just one bad month away from the edge, this episode will show you why—and what to do about it.

Free Training — Watch Here

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Are you the only one really driving your business forward?

Too many surface pros in stone, tile, flooring and remodeling feel like they’re dragging their team instead of being supported by one.

Here’s the truth: you don’t just need systems… you need leaders.

That’s where the Leadership Engine comes in. It’s not about more checklists or dashboards — it’s about building people who carry the business forward with you.

In this episode, you’ll learn how to:

1. Run high-impact meetings that make leaders, not passengers
2. Build scorecards that create ownership instead of oversight
3. Use outcome ownership frameworks to eliminate hand-holding
4. Develop real leaders through coaching, feedback, and responsibility

By the end, you’ll know how to stop dragging your team — and start developing a bench of leaders who drive results even when you’re not in the room.

Free Training — Watch Here

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If you’ve got a team but still feel like you’re the glue holding everything together, this episode is for you.

We break down the Company OS — one of the 7 core systems in our Growth Engine framework — and show you how to build the communication, execution, and performance systems that keep jobs on track, clients updated, and your team accountable.

Learn how to stop firefighting and start running your business like a well-oiled machine.

Free Training — Watch Here

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No More Slow Months: Build a Marketing Machine That Drives Sales

Tired of the feast-or-famine cycle?

If your surface business slows down every few months and you're relying on word-of-mouth or referrals to stay afloat — it’s time to fix that.

In this episode, we break down how to build a real Marketing Machine that consistently attracts high-quality residential and contractor clients… without discounting your prices.

You’ll learn:

• The keys to building a legitimate marketing system
• How to install a predictable lead gen engine that drives sales every week
• The right channels and strategies to use for your business

Free Training — Watch Here

Visit Our Website

Follow Justin Shaw on Instagram

If you run a countertop, flooring, tile, remodeling, or supply business and think more leads will solve your growth problem — think again.

The truth? You’re not short on opportunity.

You’re leaking revenue every single day.

In this episode, we’ll show you how to stop chasing cold leads and start closing the warm ones already in your pipeline.

You’ll learn:

• The 4Ps of a Sales Engine that actually converts

• Why most surface pros lose 30–50% of deals before they even quote

• How to fix broken follow-up, pipeline tracking, and poor close rates

• The exact metrics you should track to unlock hidden profit — without a single new lead

This episode is part of our Growth Engine Series — covering the 7 systems every surface business needs to scale with confidence.

Want help crafting your competitive edge? Join the Waitlist for the Growth Engine Program:
👉 https://calendly.com/justinxshaw/program-waitlist

To learn more or for tools, frameworks, and next steps, visit
👉 https://drivenforgrowth.com