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  • Marketing: Knowing and Understanding Your Ideal Client
    2024/05/28

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we're discussing an essential topic for any photographer looking to grow their client base and enhance their services: understanding your ideal client.

    Join us on this episode as we explore the strategies and insights you need to identify and connect with the clients who will truly appreciate and invest in your work!

    Do you need help figuring out who your ideal client is? Well, good news! We've created a free "identifying your ideal client" worksheet for you, which you can grab here: https://bit.ly/3KiF4AT

    We also discussed the topic of using Trello boards to organize our businesses and lives, which you can learn more about here: https://trello.com/ The best part about it? It's free!

    Check out more of our studio favorites here in our Amazon shop!

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

    Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that at no additional cost to you, we may earn a small commission.

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    10 分
  • Marketing: How Blogging Can Boost Your Photography Business
    2024/05/28

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we delve into the incredible power of blogging and how it can transform your photography business. Join us as we explore the multifaceted benefits of maintaining a photography blog, from boosting your online presence to connecting with your audience on a deeper level.

    If you haven't listened to the first episode in our marketing series, stop what you're doing and go listen to that one here first.

    Resources:

    In this episode, we talked about so many great resources that we've linked here for you!

    Blogstomp

    ChatGPT

    Melissa’s “The Blogging Blueprint”

    Melissa’s “Blogging Mastery Bundle”

    Melissa’s Keywords Research 101

    Melissa’s Blogging Guide & Checklist Video

    Trello

    Keywords Everywhere

    Ubersuggest

    Check out more of our studio favorites here in our Amazon shop!

    Connect with us!

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

    Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that at no additional cost to you, we may earn a small commission.

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    14 分
  • Collaborating With Florists Featuring A Garden Party
    2024/05/21

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we're chatting with Mary Coombs of 'A Garden Party' on how to successfully collaborate well with florists in your business. With over 18 years in business, Mary has seen it all and has incredible advice on how to make sure you set clear expectations, create a working relationship, and how to continue supporting each other.

    From Mary herself: A Garden Party is a floral and event design company based in Elmer NJ. Our retail store is known for houseplants and bountiful garden style arrangements, as well as curated home decor and garden goods. Besides our off site events, we also host parties and weddings at our 2 barn venues, A Garden Party and A Milkhouse Party. We strive to make the world fall in love with seasonal flowers, especially our own homegrown blooms. Supporting our flower fans with workshops and other creative collaborations, A Garden Party works with nature to inspire connection in the garden and beyond.

    Website: A Garden Party

    Facebook: https://www.facebook.com/AGardenPartyFlorist

    Instagram: Instagram (@agardenpartyllc)

    Pinterest: A Garden Party

    Tiktok: https://www.tiktok.com/@agardenpartyllc

    Shop: Home | A Garden Party

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

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    28 分
  • Finding Balance: Setting Boundaries as a Creative Mompreneur
    2024/05/14

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood.

    Connect with us on Instagram: (@creativemomsfocus)

    Find out more on our website: creativemomsfocus.com

    We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus

    Why Boundaries Matter

    As creative professionals and mothers, the line between work and home life often blurs, leading to stress and potential burnout. We wanted to take some time to share our personal strategies for maintaining clear boundaries that help us manage our businesses without sacrificing family time.

    Productivity Strategies

    Each of us has specific morning routines that give us the confidence to meet the day and whatever challenges may arise. We have found that writing our to-do lists before getting started helps us clear our minds and prioritize our daily tasks. And one thing that has really helped keep our priorities where they need to be is block scheduling. Not only does this keep us focused, but it prevents our professional life from spilling over into our family time.

    What Boundaries Realistically Look Like For Each of Us

    Tara - prioritizes client communications and managing her daily tasks in order of importance.

    Jessica - emphasizes the importance of block scheduling to avoid overworking and maintain a healthy work-life balance.

    Samantha - shares insights into using tools like Calendly to manage client interactions efficiently, respecting her time and that of her clients.

    Combating Burnout

    We have learned this lesson the hard way and wanted to share how you can avoid common pitfalls as a mompreneur. Make sure you’re setting realistic work hours. And don’t be afraid to be firm with scheduling. Plus, remember how important it is to take breaks to recharge, especially during peak seasons.

    Community and Support

    We’d love for you to share your experiences with boundary setting. And remember, Creative Moms Focus is not just a podcast but a community where creative mothers support and uplift each other.

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

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    26 分
  • Moving Your Business With Melissa Arlena
    2024/05/07
    Welcome to Creative Moms Focus Podcast Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we have brought back the one and only, Melissa Arlena, a former IT nerd turned photographer who is obsessed with SEO. With over 16 years in business, she is such a gold mine of information on all things business and motherhood. Melissa has moved her business multiple times and has continued to rank high on Google even when starting from scratch in a new location. We’ve brought her on today to share what she thinks is most important SEO-wise when moving your business and we can’t wait for you to dive in! Are you stuck on what to share about on your blog to start driving some traffic to your website? Melissa has provided a freebie just for you - her top blog post topics! Melissa’s goal is to help portrait photographers who aren’t getting enough inquiries get found on Google so they can fill their calendar with DREAM clients. She is THE one to trust with your SEO. To connect with Melissa, visit her website: Picture Perfect Rankings. To listen to her podcast with fellow photographer Alison Bell, check out Keep It Moving Podcast. Melissa's Facebook Melissa's Instagram Melissa's Pinterest Resources: In this episode, we talked about so many great resources that we've linked here for you! Melissa’s “The Blogging Blueprint” Melissa’s “Blogging Mastery Bundle” Melissa’s Keywords Research 101 Melissa’s Blogging Guide & Checklist Video Keywords Everywhere Ubersuggest Check out more of our studio favorites here in our Amazon shop! Connect with us on Instagram: https://www.instagram.com/creativemomsfocus Find out more on our website: creativemomsfocus.com We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together. Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that at no additional cost to you, we may earn a small commission.
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    31 分
  • How To Convert Wedding Clients to Portrait Clients
    2024/04/30

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we’re discussing how to successfully transition wedding clients into portrait clients. All three of us, Tara, Samantha, and Jessica all started our businesses in the wedding industry. As time went on and our family dynamics changed, we each decided to transition into the portrait industry.

    But let's be real - that's a terrifying transition to think about, isn't it? Maybe you've been there yourself and you can relate. OR maybe you're considering that transition yourself, but don't know where to start. This week's episode is for you! We're diving deep into all of the things we did wrong, what happened as a result, and what we recommend you do instead to be even more successful than we were!

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    We’d love it if you’d share this episode with a friend and tag us on social media! @‌creativemomsfocus

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

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    25 分
  • The Power of Community
    2024/04/23

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we’re discussing the power of community in being self-employed, our own success stories, and tips for you to build your own community of supportive industry friends.

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    Join our Facebook Community!

    The Impact of Community

    As solo entrepreneurs, often caught up in our echo chambers, the value of community becomes starkly apparent when we need advice or someone who speaks our language. For us—Tara, Jessica, and myself—our journey began a few years ago in a mastermind group for business owners. Transitioning into motherhood photography from wedding photography marked a period of immense growth and learning, underscored by the invaluable relationships we formed.

    The Mastermind Experience

    The mastermind not only provided us with crucial business insights but more importantly, it introduced us to like-minded entrepreneurs who could relate to the challenges of balancing business with motherhood. This community has been instrumental in up-leveling our businesses beyond what we could have achieved on our own.

    Continuing Connections

    Post-mastermind, our refusal to lose this valuable connection led us to maintain our ties through Voxer, where we exchanged voice memos about everything from pricing strategies to client management. This ongoing conversation sparked the idea for this podcast, aiming to share these rich discussions with a wider audience.

    The Role of Community in Navigating Business Highs and Lows

    Throughout our entrepreneurial journey, the community has served as a vital support system during both booming and slow seasons. By sharing our experiences and solutions, we've created a feedback loop that sustains and enriches our businesses.

    Building Your Own Community

    Towards the end of this episode, we will discuss practical steps to building your own community. From engaging in educational courses to joining or forming specialized groups, there are numerous pathways to finding or creating a network that resonates with your business philosophy and personal values.

    Conclusion

    Join us as we conclude with reflections on our personal experiences and insights into how a supportive community can significantly alter the landscape of entrepreneurship. We encourage you to reach out, share your stories, and start a community of your own.

    Join Our Community!

    If you need a starting point to create your own community, don’t forget to join our Facebook group! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

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    23 分
  • SEO Tips for Photographers with Melissa Arlena
    2024/04/16

    Welcome to Creative Moms Focus Podcast

    Creative Moms Focus is dedicated to mothers with a passion for photography and an entrepreneurial spirit. We aim to support, inspire, and empower creative moms on their business journey while balancing the joys of motherhood. In this episode, we chat with Melissa Arlena, a former IT nerd turned photographer who is obsessed with SEO. With over 16 years in business, she is such a gold mine of information on all things business and motherhood.

    Melissa helps portrait photographers who aren’t getting enough inquiries get found on Google so they can fill their calendar with DREAM clients. One of the best free ways to improve your SEO is with blogging. Stuck on what to blog about? This free guide will give you lots of topic ideas to drive traffic to your blog.

    To connect with Melissa, visit her website: Picture Perfect Rankings

    To listen to her podcast with fellow photographer Alison Bell, check out Keep It Moving Podcast

    Melissa's Facebook
    Melissa's Instagram
    Melissa's Pinterest

    Resources:

    In this episode, we talked about so many great resources that we've linked here for you!

    Melissa’s “The Blogging Blueprint”

    Melissa’s “Blogging Mastery Bundle”

    Melissa’s Keywords Research 101

    Melissa’s Blogging Guide & Checklist Video

    Keywords Everywhere

    Ubersuggest

    Check out more of our studio favorites here in our Amazon shop!

    Connect with us on Instagram: https://www.instagram.com/creativemomsfocus

    Find out more on our website: creativemomsfocus.com

    Join Us! Whether you're just starting out or you're a seasoned pro, Creative Moms Focus offers a community and resources to navigate the beautiful chaos of entrepreneurship and motherhood together.

    Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that at no additional cost to you, we may earn a small commission.

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    31 分