Thinking about joining Copy On Demand?

When you join, you will:

• Grow your confidence in your copy and your sales
• Learn what makes great copy while writing it for your own business
• Convert more now, and over time

In this episode of Copy And, I dig in to what my clients tell me about Copy On Demand. We discuss why they joined, why they stay, and the biggest wins they've gotten while being a member.

Have questions about how to write copy that sounds like you but converts better?

Reach out on Instagram

or

Email me at samantha@nomadcopyagency.com

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

In this episode, Sam breaks down why “I don’t know what to write” usually means “I’m disconnected from my audience’s language,” and how to fix that with simple, sustainable practices that make your copy sound like you and convert better.

You’ll learn how to use client voice to fuel your content, how to gather the right feedback at every point in your customer journey, and how to turn that language into copy that builds trust, connection, and sales.

We cover the practical side of collecting feedback, the psychology behind why your audience’s words work better than templates, and real examples from accountants, ops coordinators, and service providers who transformed their messaging by speaking the way their clients actually think.

By the end, you’ll know exactly what to write the next time you feel stuck — because your clients have already given you the words.

LINKS MENTIONED

Copy On Demand:
https://nomadcopyagency.com/copyondemand

Nomad Copy Agency:
https://nomadcopyagency.com

Instagram:
https://instagram.com/nomad.copy

LinkedIn:
https://www.linkedin.com/in/samanthaburmeister

YouTube:
https://www.youtube.com/@nomadcopyagency

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

In this episode, Sam breaks down why everyone is talking about a trust recession… and how to build a trust renaissance inside your brand using human-first, psychology-backed copywriting.

If sales feel slower, if people feel more skeptical, or if your audience seems harder to move — this episode shows you exactly how to rebuild trust and increase conversions in a changed marketplace.

Helpful Resources:

• See my services
• Learn about Copy On Demand (only open 1x/year!)
• Get on my calendar - if you’d like me to write your sales pages for you!

Connect with me here:

• Instagram
• LinkedIn
• Website

To view the podcast episode with subtitles, visit my YouTube channel here

Find Donna and the CEO Sprint podcast at this link!

To find Danielle at DM Squared Media, go to dmsquaredmedia.com/nomad.

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

Emily Reagan, Shannon Pruitt, and Morgan Specht give their insight into how copy AND design work together -- and how to make it work for your business!

You can find Morgan on:

• Her website
• Instagram
• LinkedIn

You can find Shannon on:
Take Shannon's Brand Challenge here.

• Her website
• Instagram
• LinkedIn

You can find Emily on:

• Her website
• Instagram
• LinkedIn

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

Hiring a copywriter can feel like comparing apples to oranges -- one copywriter has a retainer package, another charges by the project, and yet another charges by the hour.

Some have sales experience, and some are actually content writers who call themselves copywriters.

WHERE DO YOU START? My recommendation --> by listening to this episode!

And if you want to hire a copywriter trained in sales psychology, who has written for hundreds of launches, you can reach out to me here.

CONNECT WITH ME ON:

• My website
• Instagram
• LinkedIn

START WRITING YOUR OWN COPY FOR FREE HERE:

• Opt In Copy Bot

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Connect with me:

• Instagram
• LinkedIn
• Website

See the full show notes + more episodes here

View this episode with subtitles on my YouTube channel here

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

Get to know your copywriter: Hear Sam’s journey from corporate sales to online business, and how she balances working 20-30 hours a week while traveling the world.

In this episode, she discusses the experiences and skills that shaped her, including her time at Iowa State University, various sales roles, and her misadventures in travel blogging.

In more modern-day notes, Sam elaborates on her unique VIP day process for clients and offers insights into effective copywriting and sales techniques. For those curious about pursuing a freelancing lifestyle, Sam provides a candid look at her successful approach to combining work and travel.

• 00:00 Introduction and Episode Overview
• 00:59 Sam's Background and Journey
• 02:05 College Years and Early Travels
• 05:18 Professional Sales Experience
• 06:27 Transition to Copywriting
• 07:35 VIP Days and Copywriting Process
• 08:41 Advice for Aspiring Copywriters
• 10:49 Conclusion and Contact Information

HELPFUL RESOURCES:

• See the full episode notes & past episodes here
• Get on my calendar - if you’d like me to write your sales pages for you!

CONNECT WITH ME HERE:

• Instagram
• LinkedIn
• Website

To view this episode with subtitles, visit my YouTube channel here

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Connect with me:

• Instagram
• LinkedIn
• Website

See the full show notes + more episodes here

View this episode with subtitles on my YouTube channel here

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

In this episode of Copy And, Sam discusses the strategic importance of Calls to Action (CTAs) on sales pages and other marketing materials. As a seasoned copywriter and sales psychology expert, Sam explains what CTAs are, why they matter, and how to craft them effectively for maximum impact.

She emphasizes the importance of placing CTAs prominently and making them visually appealing. Sam also provides actionable insights into using verbs and transformational language in CTAs to encourage conversions. Tune in to learn tips on copywriting, design, and the psychology behind compelling CTAs, and don't forget to grab the Clickable AF CTAs resource from the show notes.

00:00 Introduction to CTAs

00:42 Understanding the Importance of CTAs

02:01 Common Mistakes with CTAs

03:43 Defining a Call to Action

04:47 Crafting Effective CTA Copy

08:03 Designing Clickable CTAs

10:37 Recap and Additional Tips

11:38 Bonus Tips for Email CTAs

12:38 Conclusion and What's Next

Resources Mentioned

• Opt-In Copy Bot
  
  
• Previous Podcast Episodes:
  • All found here

Connect with me here:

• Instagram
• LinkedIn
• Website

To view this episode with subtitles, visit my YouTube channel here

SPONSORED BY:

• Sheri Moise: Visit sherimoise.com/quiz
• Specht and Co: visit www.spechtand.co/stand-out-brand-strategy-session (use code NOMAD for $200 off!

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.

Think of your sales page like a newspaper stand.

What your visitor sees “above the fold” is the deciding factor in whether they keep reading—or click out. In this episode, I’m breaking down the best practices for above the fold copy so you can write hero copy that hooks your reader, builds trust, and drives action in 40 words or less.

Whether you’re writing a sales page, opt-in page, or full website, these above-the-fold tips are essential for making sure your most valuable real estate actually works for you.

What You’ll Learn:

• Why the “above the fold” section is the most visited part of every sales page and website
• The 3 key ingredients to include in your hero copy
• How to write a CTA that doesn’t just ask for action but inspires it
• How to write attention-grabbing sales pages with only 30–40 words

RESOURCES:

• See the full episode notes & past episodes here
• Clickable AF CTAs - to help you write better CTAS (and a swipe file!)
• Ultimate Above The Fold Guide - Swipes & Wireframes for a great Above The Fold section
• Get on my calendar - if you’d like me to write your sales pages for you!

Connect with me here:

• Instagram
• LinkedIn
• Website

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.