In this episode, Sam breaks down why “I don’t know what to write” usually means “I’m disconnected from my audience’s language,” and how to fix that with simple, sustainable practices that make your copy sound like you and convert better.

You’ll learn how to use client voice to fuel your content, how to gather the right feedback at every point in your customer journey, and how to turn that language into copy that builds trust, connection, and sales.

We cover the practical side of collecting feedback, the psychology behind why your audience’s words work better than templates, and real examples from accountants, ops coordinators, and service providers who transformed their messaging by speaking the way their clients actually think.

By the end, you’ll know exactly what to write the next time you feel stuck — because your clients have already given you the words.

LINKS MENTIONED

Copy On Demand:
https://nomadcopyagency.com/copyondemand

Nomad Copy Agency:
https://nomadcopyagency.com

Instagram:
https://instagram.com/nomad.copy

LinkedIn:
https://www.linkedin.com/in/samanthaburmeister

YouTube:
https://www.youtube.com/@nomadcopyagency

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Join the New Rules of Copy in 2026 Masterclass on December 15 at 9am EST here: www.nomadcopyagency.com/masterclass

You'll learn:

• What's working NOW in copywriting (and what's CONVERTING!)
• What always works (sales psychology!)
• And how to implement it to make more sales!

Nomad Copy Agency writes copy that CONVERTS for service-based businesses. To inquire about done-for-you copy, click here.