エピソード

  • A sales coach's shocking approach to sales
    2025/04/30

    What to do (and not do) on your next sales call.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:


    1:00: How to avoid the 4 most common sales call mistakes
    4:00: A perception-shifting definition of "sales"
    11:00: Why every sales meeting should end early

    13:00: How to approach a sales call with someone who isn't aware of what you do

    17:00: Why you don't need to transition into an actual sales "pitch"

    25:00: How to approach selling a year-long coaching package

    31:00: The one slide you must have in your sales deck

    32:00: Why objections are a good thing

    36:00: How to incorporate AI use into sales

    38:00: What to do if you feel uncomfortable selling

    42:00: The "one last thing" attention grabber


    Show Notes:
    Clients from Content Podcast Episode: How To Get More Buyers: https://youtu.be/YRGBtRBg2Nc?si=_XkvOypWKhIYNeWd
    Clients from Content Podcast Episode: How To Craft The Perfect Offer: https://youtu.be/YD4V64jp3IQ?si=Jn4N2EZFpTNpdgjK


    To Connect with Brendan McAdams:

    Website: https://www.kiinetics.com/

    LinkedIn: https://www.linkedin.com/in/brendanmcadams/


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    46 分
  • A beginner's guide to cold outreach
    2025/04/16

    How to find and reach out to people you want to hire you.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:

    5:00: The most important factor in cold outreach success
    8:00: How to use the concentric circle approach to cold outreach

    12:00: A 6-step plan to find your ideal clients

    14:00: An AI prompt that will help you find clients

    21:00: The 6 most common cold email mistakes

    25:00: How to write a cold email subject line

    32:00: 5 ways you can get people to engage with your cold emails

    36:00: What to do when people ignore your cold outreach

    41:00: A "crazy" approach to cold outreach that worked for a realtor


    Show Notes:
    Blog Post - Take The First Step: https://joshspector.com/take-the-first-step/


    Skill Session: The Relationship Builder:https://joshspector.com/sessions/

    Clients from Content Podcast Episode: A PR Pro Reveals How To Get Media Coverage For Yourself: https://youtu.be/m88nJY7XB-Y?si=G9jmHWZNz-4kIIcV

    Clients from Content Podcast Episode: How To Get Your Ideal Client’s Attention: https://youtu.be/cZBQfSj4Uvs?si=qOuLcMpBj-aT_jBE


    To Connect with Seetha The Comic:

    Website: https://www.seethathecomic.com/

    Instagram: https://www.instagram.com/seethathecomic/
    YouTube: https://www.youtube.com/channel/UC9aheJzSX5A2Uuz5--Kd-wQ
    Facebook: https://www.facebook.com/seetharaman.radhakrishnan


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    49 分
  • People like your content. Now what????
    2025/04/02

    What to do when people enjoy your content.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:

    02:00: The first two questions to ask yourself about your content

    06:00: Why I changed the title of my podcast

    18:00: 2 growth questions every content creation should ask themselves

    19:00: 5 ways to clarify who your content is for

    25:00: How I use my podcast to get clients

    31:00: How to create a growth loop for your podcast

    37:00: What a personal archive is and why everyone should create one


    Show Notes:

    Clients from Content: How To Craft The Perfect Offer: https://youtu.be/YD4V64jp3IQ?si=o7Vf0BATBs0StHOa


    Clients from Content: How To Get Clients From Your Podcast: https://youtu.be/4OtQQd9QP0M?si=bEiZ2mMx5cEPxUwt


    How To Build A Notecard System That Powers Your Creations: https://fortheinterested.com/how-to-build-a-notecard-system-that-powers-your-creations/

    Cultish Creative Podcast Episode with Josh: https://youtu.be/TOnluvD8kM8?si=3xI0hOHo8wXrCRYL

    The Notebook: A History of Thinking on Paper: https://amzn.to/4leygWg


    To Connect with Matt Zeigler:

    Website/Newsletter: https://cultishcreative.com/
    LinkedIn: https://www.linkedin.com/in/matt-zeigler/
    Twitter: https://x.com/CultishCreative


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Clients from Content Program: https://joshspector.com/program/

    Skill Sessions: https://joshspector.com/sessions/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    57 分
  • Selling a course? Try these tactics.
    2025/03/19

    How to get feedback, improve your course sales page, and surface buyers.

    My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/

    Things you'll learn in this episode:

    01:00: How to get feedback from course buyers

    05:00: What to say to get more people to fill out a survey

    09:00: How I'd rewrite a course sales page

    11:00: The dangers of using the word "learn"

    24:00 When to share your personal story with your audience (and when not to)

    27:00: The email subject line I used to offer a discount to my audience

    30:00: How to use LinkedIn polls to surface potential buyers

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    41 分
  • A beginner's guide to starting and growing a newsletter
    2025/03/05

    How to set a newsletter up and get your first 100 subscribers.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:


    04:00: The first big decision to make when you build an email list

    08:00: 5 things to consider when choosing an email service provider

    17:00: Why you don't need to be intimidated by the technical process of setting up a newsletter

    24:00: How to handle email addresses you collected before you had an email list

    28:00: How to get your first 100 newsletter subscribers

    36:00: 5 places to promote your newsletter that take less than 10 minutes to set up

    39:00: The real reason you should write a newsletter

    45:00: 6 reasons people will share your newsletter

    49:00: How to turn one newsletter issue into 20 issues


    Show Notes:
    The newsletter platform I recommend: https://partners.kit.com/56sny9q27uaq


    To Connect with Mark Wigginton:

    Website: https://focusingonresults.com/

    Linkedin: https://www.linkedin.com/in/focusingonresults/


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    57 分
  • How to sell paid partnerships - even with a small audience
    2025/02/19

    A step-by-step guide from someone who got me to buy one.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:

    02:00: The difference between a paid partnership and traditional ads
    13:00: The most important thing NOT to do if you offer paid partnerships
    14:00: The first 3 things to do if you want to offer paid partnerships
    23:00: What to include in a partnership proposal
    27:00: Partners aren't paying for what you think they're paying for
    33:00: How (and why) to incorporate a video into your proposal
    42:00: How to figure out what to charge for a partnership
    47:00: The 3 most effective ways to attract partner leads


    Show Notes:
    Christopher Nguyen, Founder of UX Playbook: https://bit.ly/413lRLu

    LaShonda Brown: https://www.youtube.com/@LaShondaMBrown

    Double Your Price by David Falzani: https://amzn.to/3EJiOAI

    Oversubscribed by Daniel Priestley: https://amzn.to/3X9hQnD


    To Connect with Lex Roman:

    Newsletters: https://lexroman.com/newsletters

    LinkedIn: https://www.linkedin.com/in/lexroman/


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    52 分
  • How to get more buyers (10 expert tactics)
    2025/02/05

    How to get your ideal clients to buy.

    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    12 things you'll learn in this episode:


    04:00: The most important thing to learn when interviewing your customers
    09:00: How to apply the "jobs to be done" theory to your product
    13:00: The difference between understanding buyers and understanding why they bought a product
    19:00: How to combine customer research with customer conversations you already have
    24:00: The two questions I ask everyone who buys from me
    27:00: 3 powerful questions to ask in a customer discovery call
    33:00: 3 assumptions marketers make that are usually wrong
    41:00: The one thing you should assume drives most customer decisions
    46:00: How to get more conversions from your headlines
    47:00: How to improve your call to action
    50:00: The best way to improve your email list signup page
    1:01:00: The best news perfectionists will ever hear


    Show Notes:
    The Innovator's Dilemma by Clayton M. Christensen: https://amzn.to/4jHcAkR
    The Innovators Solution by Clayton M. Christensen and Michael E. Raynor: https://amzn.to/4jCvwBn

    Breakthrough Advertising by Eugene Schwartz: https://amzn.to/3CLDerZ


    To Connect with Katelyn Bourgoin:

    Website: https://learnwhywebuy.com/
    Twitter: https://x.com/KateBour

    LinkedIn: https://www.linkedin.com/in/katebour/


    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    1 時間 4 分
  • How To Go From Content Creator To Media Empire
    2025/01/22

    This is how you build a media company.


    My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/


    Things you'll learn in this episode:

    00:00: Introduction

    07:00: How to use emotional brainstorming to create a successful newsletter

    13:00: Two newsletter format that work in any niche

    18:00: 4 ways to create a newsletter/social media flywheel

    30:00: Never be the only evangelist for your brand

    32:00: 5 times you need to be visible as a founder (even if you're not the face of your brand)

    38:00: A must-read book for anyone who plans to sell merchandise

    47:00: The story of Dad Gang

    48:00: How to sell branded merchandise


    Show Notes:
    Zarna Garg Episode: https://youtu.be/TGmTVySCCIQ?si=y-CEXkyLJlaxvPF_

    This Is Not a T-Shirt: A Brand, a Culture, a Community--a Life in Streetwear by Bobby Hundreds: https://amzn.to/4jq9v8E


    To Connect with Rob:

    Website:https://www.wtfdivorce.com/

    Instagram: https://instagram.com/wtfdivorce
    Podcast: https://podcasts.apple.com/us/podcast/wtf-divorce/id1592952913

    To connect with Josh Spector:

    Newsletter: https://fortheinterested.com/subscribe/

    Skill Sessions: https://joshspector.com/sessions/

    Consulting: https://joshspector.com/consulting/

    Twitter: https://twitter.com/jspector

    Apply to be a guest on the show: https://joshspector.com/questions/

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    54 分