Episode Overview: In this episode of Change on Purpose, hosts Ingrid Jonsson and Rebecca Alimorong dive into purpose-paced leadership and challenge the myth that care and accountability are opposites. Moving away from the traditional, outdated "feedback sandwich," they break down Rebecca’s C.A.R.E. Framework from her book Beyond the Grind, a transformational approach designed to deliver feedback that fuels growth rather than flattening morale.

Key Takeaways:

• Context (C): Establish shared goals and the "why" behind the conversation to set a clear foundation before addressing issues.
• Appreciation (A): Genuinely acknowledge effort, intent, and progress—without turning it into a fake setup for criticism.
• Recommendation (R): Offer direct, actionable guidance so team members leave with clarity on exact expectations and next steps.
• Empowerment (E): Return ownership to the individual to solve the problem, reinforcing trust and avoiding over-reliance on leadership.
• Two-Way Application: The C.A.R.E. framework isn't just top-down; team members and entrepreneurs can use it upward to bring solutions, context, and clear recommendations to leaders and clients.

Call to Action: Pick one thing, take one step, and make change on purpose. Be sure to like, subscribe, and tune in next episode as we dive into the Pressure Framework!

https://changeonpurpose.org

In this episode of Change on Purpose, Ingrid sits down with Rebecca to explore ideas from her book, Beyond the Grind: Leading with Purpose, Not Pace, and challenge one of today’s most persistent leadership narratives: the “hustle badge.”

They unpack how leaders can unintentionally create a culture where being constantly available, answering midnight emails, and maintaining an overflowing calendar become signals of commitment and success. Rebecca shares practical ways leaders can model something different, from setting clearer response expectations and using delayed delivery to shifting the conversation from output to outcomes.

The conversation also explores why recovery isn’t the opposite of productivity—it’s part of sustaining it. When leaders normalize boundaries and true disconnection, they give people space to recharge, think creatively, and return ready to contribute.

It’s a conversation about replacing busy with intentional, pressure with purpose, and the grind with a more sustainable way to lead.

https://changeonpurpose.org

Ingrid interviews Rebecca about the origins of her book Beyond the Grind, revisiting the mid-1990s tech boom when she was a newly married mom balancing babies and a career, and how her turning point wasn’t failure but realizing that success shouldn’t be measured by endurance of exhaustion. Rebecca explains that burnout often whispers through slow depletion and can hide behind strong KPIs, with warning signs including reduced patience, diminished creativity, constant urgency, and being physically present while mentally stuck in the inbox. She urges leaders to ask not just whether work is getting done, but who they are becoming while doing it. They close on the business case for human sustainability: exhausted teams don’t innovate or make best decisions, and sustainability improves retention, engagement, adaptability, and reduces costly turnover given replacement hires take 12–18 months to show value.

https://changeonpurpose.org