『Captive Conversations』のカバーアート

Captive Conversations

著者: Adam at Captive Wifi
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  • We're gearing up with our camera and mic to dive into the heart of the hospitality sector. We will be connecting with tech, operations gurus, and marketing leaders from the brands you admire. 🌟 🎙️ We're on a mission to uncover their personal journeys, brand stories, and unique paths these amazing people have taken into hospitality. It's time to shine a spotlight 🔦on the unsung heroes who make this industry amazing.
    Adam at Captive Wifi
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  • Blending Innovation - Evolutionizing Training in Hospitality
    2024/06/10
    In this episode of Captive Conversations, we welcome Jonah from Blend, a platform redefining training for deskless workers. Jonah shares insights into the founding of Blend, its evolution with support from Antler, and its unique approach using TikTok to engage Gen Z employees. Discover how Blend's innovative solutions are tailoring training to meet the critical needs of the hospitality industry. Jonah discusses the impact of short-form video on platforms like TikTok for customer engagement and brand building, noting its effectiveness in training and employee empowerment. The conversation also explores the unique role of storytelling and video in enhancing business outcomes. Jonah's transition from advertising to tech startup founder is also covered. His journey through the pandemic led to a pivot towards user-generated content for training in the restaurant sector. This shift was catalysed by his experience at Antler. The podcast touches on the diverse backgrounds of Blend's co-founders, their vision for the company, and their approach to making tech accessible without a deep tech background. It concludes with discussions on the broader implications of technology in training, the importance of adapting to changes like online tracking limitations, and the ongoing need for innovation in how businesses train and retain their staff. Key Highlights: 00:00:00 - Blend's Journey: From Startup to Hospitality Tech Leader 00:03:49 - From Film to Hospitality Tech: My Journey 00:14:04 - From Advertising to User-Generated Content: The Birth of Blend 00:18:21 - Transforming Hospitality Training: From Problems to Solutions 00:30:32 - Engaging Modern Mobile Workers with Blended Learning 00:38:32 - Empowering Deskless Workers Through Digital Hospitality 01:00:54 - Connecting with Customers: The Hospitality Advantage Website Links Blend - https://www.blend.ai Pujol Restaurant - https://pujol.com.mx/eng Peckish AI Stock Control https://iampeckish.com Fallow Tiktok - https://www.tiktok.com/@fallow_restaurant Bleecker - https://www.bleecker.co.uk Burger & Beyond - https://burgerandbeyond.co.uk Black Bear Burger - https://www.blackbearburger.com Truffle Burger - https://www.truffle-london.co.uk
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    1 時間 4 分
  • Digital Marketing Mastery with Kitty Newman from Trapeze Media
    2024/06/02
    Join us on Captive Conversations as Kitty Newman from Trapeze Media shares her extensive experience in media and digital marketing within the hospitality industry. Discover the story behind Trapeze Media's name and learn about Kitty's strategic focus beyond social media. She delves into emerging tech trends, highlighting the need for advanced analytics and mixed media reporting in response to evolving digital privacy norms. The episode takes a lighter turn with a fun comparison of Tim Tams and Penguin biscuits, followed by a culinary journey featuring unique dishes like the Lotus Biscoff Burger from Filthy Buns and the peanut butter burger from Bobo Social. We explore Brighton's dynamic food scene, discussing favourites like Burnt Orange and the buzz around Shelter Hall's opening. We also discuss the evolution of marketing tools, the intricacies of social media management, and the necessity of targeted social media training in businesses. Kitty offers tips on crafting successful marketing strategies for eateries, balancing engaging content with social media efforts, and adapting to the changing landscape of loyalty and email marketing. This episode is filled with valuable insights and anecdotes, perfect for anyone keen on the interplay of tech, marketing, and hospitality. Don’t miss out on these expert strategies and captivating stories! ➡️ (00:12) - Tech Trends in Hospitality Marketing ➡️ (13:09) - Comparing Penguin and Tim Tam ➡️ (17:37) - Hospitality Trends and Recommendations ➡️ (27:24) - Journey Into Digital Marketing Industry ➡️ (33:22) - Evolution of Marketing Tools in Hospitality ➡️ (37:50) - Evolution of Loyalty and Email Marketing ➡️ (45:06) - Effective Marketing Strategies for Eateries ➡️ (53:20) - Digital Marketing Strategies for Restaurants ➡️ (01:06:24) - Social Media Training and Strategy Podcast Links ⁠Trapeze Media⁠ Filthy Buns - for your savoury sweet burger Burnt Orange ⁠Shelter Hall - Best Foodhall in Brighton⁠ Appetite App Data Hawks TableReady.io Airship Red Cat - Plaform Tenzo #HospitalityMarketing #KittyNewman #TrapezeMedia #DigitalMarketingInsights #CulinaryAdventures #FoodTrends #MarketingStrategies #SocialMediaManagement #LoyaltyApps #EmailMarketing #CaptiveConversationsPodcast #AnalyticsTrends #TechnologyInHospitality #CulinaryRecommendations #BrightonFoodScene #CustomerRetention #TechSavvyMarketers #CookieDepreciation #RestaurantMarketing #FoodAndTech
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    1 時間 11 分
  • Tackling No-Shows in Hospitality - A Titans Hospitality Event
    2024/05/27

    I was honoured to be on the panel at this fantastic Hospitality Titans ™️ event, talking about no-shows.

    Quick facts from the lovely people at Zonal & Jocelyn de Goey

    Top 5 reasons for #noshows


    ➡️27%🔹Having a change of plans

    ➡️21%🔹 Others with the group cancelling

    ➡️20%🔹People booking multiple venues

    ➡️20%🔹One member of the group falling ill

    ➡️15%🔹Forgetting about their booking


    No-shows cost the industry an estimated🔹17.5 Billion a year, and Sunday is the most popular day for people not turning up.

    The event was at Leaf & Cane at ⁠Hyatt Regency London Blackfriars⁠ on Thursday, May 23rd

    We delved into a critical issue impacting hospitality venues—no-shows. Hosted by the amazing Jo Lynch⁠ from ⁠KAM Insight⁠, this Titans Talk panel featured industry experts who provided innovative strategies and practical solutions to mitigate no-shows that significantly affect revenue and operational efficiency.

    The insightful discussion included expert panellists:⁠

    ➡️Aaron Solomon⁠, CEO & Co-founder of ⁠Ambl. ➡️⁠Edward Field⁠, Director of Sales & Marketing at ⁠Hyatt Regency London Blackfriars⁠

    ➡️⁠⁠Emma Bolton⁠, Account Director at ⁠Posh Cockney ™️⁠

    ➡️Myself, ⁠Adam Forman, Founder of CaptiveWiFi.io & tableready.io⁠


    We explored actionable insights to enhance customer satisfaction and boost your bottom line. Thank the Titans sponsors, Howard Kennedy LLP⁠, ⁠Ambl.⁠, and Showerings Cider⁠, for their support. Tune in to uncover the valuable takeaways from this engaging panel discussion.

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    1 時間 1 分

あらすじ・解説

We're gearing up with our camera and mic to dive into the heart of the hospitality sector. We will be connecting with tech, operations gurus, and marketing leaders from the brands you admire. 🌟 🎙️ We're on a mission to uncover their personal journeys, brand stories, and unique paths these amazing people have taken into hospitality. It's time to shine a spotlight 🔦on the unsung heroes who make this industry amazing.
Adam at Captive Wifi

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