In this episode of the CEO Pulse Podcast, we sit down with Jordan Samuel Fleming — Founder of Smartphone, one of the most widely used communication platforms in real estate investing and business operations.

Jordan breaks down how he built Smartphone from $0 to $10M+ in revenue, scaled a global team, and did it all without outside funding. We talk SaaS, REI tech, Podio, AI innovation, leadership, culture, scaling, and the truth about becoming a CEO who can step out of the day-to-day.

Whether you're a real estate investor, SaaS founder, operator, or entrepreneur, this one will hit hard.

Timestamps / Chapters:
00:00 – Intro
02:05 – Starting Smartphone: The Origin Story
06:32 – Bootstrapping a SaaS to $10M+
10:48 – Why Phone + Podio Changed REI Forever
15:21 – Leadership, Culture & CEO Evolution
22:45 – Crisis Mode: Near Shutdown Story
31:10 – Building Teams Who Rally, Not Run
38:50 – AI, Innovation & What’s Coming Next
46:03 – Advice for Founders & CEOs
58:12 – Closing Thoughts

Highlights:
• The truth about scaling SaaS without investors
• Why Smartphone became a real estate tech standard
• How to build culture people actually fight for
• The difference between managing and leading
• When to step away from the CEO seat
• Why complacency kills companies
• What’s coming next with AI + communication

About Jordan Fleming:
Jordan is the CEO and Founder of Smartphone, one of the most widely used communication platforms in real estate investing. He has decades of experience in technology, scaling teams, building systems, and leading organizational change at the highest level. Smartphone is deeply integrated with Podio and continues to innovate at the front edge of AI.

Connect with Jordan Fleming:
Website: https://www.smrtphone.io/
Instagram: IG: https://www.instagram.com/jsamuelfleming/

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#Smartphone #JordanFleming #CEOPulsePodcast #SaaSBusiness #RealEstateInvesting #REITech #PodioCRM #BusinessLeadership #EntrepreneurMindset #BusinessGrowth #ScalingBusiness #Bootstrapped #StartupFounder #ArtificialIntelligence #RealEstateInvestors

Want to tap into your feminine energy and build a thriving business?

In this episode, Rafael sits down with Joanna Vasquez—entrepreneur, insurance agency owner, and powerhouse leader—to discuss how she’s harnessed her feminine power to scale her business and empower other women.

Joanna’s journey started with getting fired and led her to build a successful insurance agency. Now, she’s expanding into franchises and is here to share her strategies for balancing structure, intuition, and energy to grow a business that feels aligned and sustainable. 💥

If you’re a woman looking to step into your full power, this episode will give you practical insights on setting boundaries, healing self-worth, and creating a business that supports your vision.

Key Points Covered:

• How getting fired led to Joanna betting on herself and finding success.
• The importance of healing self-worth to attract the right clients and opportunities.
• How to combine masculine structure with feminine energy for balanced business growth.
• Energy management, daily rituals, and protecting your personal power.
• Joanna’s vision for empowering other women through her franchise model.
  

Timestamps / Chapters:
00:00 – Intro & Joanna’s journey from fired to thriving entrepreneur
05:20 – How healing self-worth shifted her business and life
10:10 – Balancing structure and intuition in business
14:30 – Creating healthy boundaries and protecting your energy
20:00 – Building a business that supports your personal life
25:30 – Joanna’s vision for a franchise model and empowering women
32:00 – Where to connect with Joanna and next steps.

Connect with Joanna:
Instagram: IG: https://www.instagram.com/thejoannav/

Website: https://bit.ly/4oYOHHu

👉 If this resonated with you, LIKE, comment your biggest takeaway, and SUBSCRIBE for more episodes on entrepreneurship, energy, and growth.

#FemininePower #WomenInBusiness #Entrepreneurship #Leadership #EnergyManagement #SelfWorth #BusinessGrowth #JoannaVasquez #RafaelCortez

Want to build a lasting business with the right structure for healthy leverage?

In this episode, Rafael sits down with Aaron Chapman—author, top 1% mortgage loan originator, and real estate financing expert—to break down how you can set up your business for success from day one.

With over 25 years of experience, Aaron advises over 100 clients a month, helping them source and finance cash-flow positive investment properties. He ranked #7 in the nation in 2022, closing over 100 transactions per month, and now he’s here to share his best strategies for leveraging your business and real estate portfolio for long-term growth. 🚀

If you're just getting started or looking to improve your current strategy, this episode is packed with valuable insights on setting up LLCs, leveraging infinite banking, and using the right structure to protect your wealth and legacy.

Key Points Covered:

• Why structuring your business the right way from the start is crucial for long-term success.

• The power of leverage and how to use it effectively without overextending yourself.

• The importance of starting with the right legal and organizational structure, including LLCs and trusts.

• How to maximize returns with 30-year fixed loans and DSCR products.

• The role of infinite banking and whole life insurance in building a legacy.

• The best strategies for real estate investors looking to grow their portfolios while managing risk.
  

Timestamps / Chapters:

• 00:00 – Intro & Aaron’s background in finance and real estate.

• 03:30 – Why getting your structure right from the start is critical.

• 08:15 – The power of leverage and how to use it for growth.

• 12:45 – Setting up LLCs and trusts for long-term wealth preservation.

• 17:30 – Understanding DSCR loans and 30-year fixed products.

• 22:10 – The role of infinite banking and whole life insurance in real estate investing.

• 28:05 – How to structure your real estate portfolio for maximum efficiency.

• 35:20 – Real-life examples of using leverage to scale a real estate business.

• 42:50 – Aaron’s tips for new investors looking to build their portfolio.

• 50:00 – Where to connect with Aaron and next steps.
  

Connect with Aaron:

Website: https://aaronchapman.com/

Social Media Links:

Youtube: @AaronChapmanSGOC

Instagram: sgoc_aaron

Twitter: @AaronBChapman

TikTok: theredneckmortgagebroker

👉 If this helped, LIKE, comment your biggest takeaway, and SUBSCRIBE for weekly playbooks.

#RealEstateInvesting #BusinessStructure #Leverage #LegacyBuilding #WealthManagement #Entrepreneurship