『Better Your Business』のカバーアート

Better Your Business

Better Your Business

著者: Cher Goetz
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The Better Your Business podcast is designed for realtors who want to build a business that actually feels good. Hosted by Cheryl Goetz, this show blends professional insights with an approachable, real-world perspective. Cheryl speaks with humour and conviction on creating sustainable systems, building community, and defining success on your own terms. Whether you’re looking to streamline your business, gain more work-life harmony, or overcome burnout or mindset blocks, this podcast is your go-to resource.


Tune in for conversations with inspiring fellow realtors and helpful industry experts, who share their stories, tips, and lessons learned.


If you're ready to build a business that fuels your life, rather than takes from it, this is the podcast for you!

© 2026 Better Your Business
アート マネジメント・リーダーシップ リーダーシップ 出世 就職活動 経済学
エピソード
  • How to Scale a Seven-Figure Relationship-Based Business with Kristina Bartold
    2026/10/05
    In this episode of Better Your Business, Cher sits down with co-founder of The Social Snippet and High Vibe Women Kristina Bartold, to unpack the real mechanics behind building a relationship-based business. Drawing directly from the themes in Cher’s upcoming book, Kristina reveals how intentional networking, radical generosity, and authentic community building scaled her marketing agency to 85+ global clients and turned High Vibe Women into sold-out, high-ticket live events. Whether you are a real estate agent seeking consistent referrals or an entrepreneur looking to get into higher-level rooms, this conversation breaks down how to build win-win partnerships, navigate hard conversations, and create long-term goodwill that pays off for years to come.In this episode you will hear: [02:12] – Kristina shares the origin story of her agency, The Social Snippet, and describes how travelling to US-based events revealed the unmatched value of in-person community.[04:34] – Recognizing a massive lack of local entrepreneurial spaces for women in Canada, Kristina details how she began laying the foundation for High Vibe Women.[06:43] – Kristina explains why High Vibe Women prioritizes intimate, high-touch experiences and curated masterminds over simply chasing massive room capacity.[08:06] – Rather than making risky upfront investments, Kristina reveals how hosting low-overhead lunches and testing offers allowed her events to scale sustainably.[09:22] – The conversation explores what leading with radical generosity actually means in practice, including why you shouldn't plant a seed with the expectation of an immediate return.[11:45] – Kristina discusses the operational side of reputation, showing how paying speakers and vendors quickly and gathering honest feedback naturally creates organic ambassadors.[14:05] – Handling partnership friction with grace is an essential skill, and Kristina outlines her framework for resolving conflicts and taking ownership when things go wrong.[15:47] – Cher and Kristina examine why awkward business interactions are rarely personal and how acknowledging people's hidden struggles builds deeper empathy.[19:51] – Kristina breaks down her approach to "soft selling," illustrating how showing up authentically with clear offers attracts clients without relying on high-pressure sales tactics.[26:28] – Stepping into motherhood forced Kristina to shift from saying yes to every connection call to practicing strict, season-specific boundary management.[31:18] – Kristina explains how a single conversation in the right room can spark a quantum leap in your business acumen that far outweighs collecting a hundred casual contacts.[36:57] – For entrepreneurs just starting out, Kristina gives three actionable first steps to build authentic relationships through casual coffee chats, active listening, and clear messaging.[38:56] – Becoming a super-connector creates limitless goodwill, and Kristina walks through real-world examples of engineering win-win introductions for peers and partners.[41:52] – Kristina reflects on how quietly supporting mentors Chris and Lori Harder with zero asks or expectations ultimately evolved into valuable coaching opportunities.[50:07] – The hosts unpack the fine line between healthy audacity and annoying entitlement, urging entrepreneurs to develop the self-awareness required to make sensible, respectful asks.[54:09] – Kristina shares her favourite event networking philosophy: prioritizing the attendees sitting beside you in the audience over chasing the speakers on the stage.[55:36] – Cher and Kristina conclude with key reflections on long-term relationship building, inviting listeners to connect online and grab a copy of Cher's upcoming book.Connect with Kristina: @kristina.bartoldThank you to our Sponsors:Staci Millard @ Thrive Accounting @thriveaccounting | https://thriveaccounting.coAmanda Walczyk | Saltbox Mortgages@saltboxmortgage_agentCheryl Goetz has been a Realtor since 2016 and knows firsthand what it feels like to build a business filled with anxiety, confusion, and constant pressure. After raising two kids, navigating a transition from new construction to resale, and adapting through shifting markets, she transformed her career into one that now feels intentional, joyful, and ease-filled. Today, Cheryl helps women in real estate do the same — creating businesses that reflect their authentic selves, attract aligned clients, and grow sustainably. Her mission is simple: to help women drop the industry “shoulds” and build businesses that fuel their lives.Instagram: @chergoetz_Website: www.athomecompany.caEmail Community: https://athomeco.myflodesk.com/bybpodcastContact: hello@athomecompany.caTuesday Mortgage Tidbits Sign Up for Realtors: https://saltboxmortgage.myflodesk.com/iksoczdm1f
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    58 分
  • How to Choose the Right Coach for Your Business
    2026/09/21

    In this solo episode of Better Your Business, Cher breaks down exactly how to choose the right coach for your business, without getting distracted by marketing, popularity, or price tags. Inspired by a real conversation with a fellow realtor, Cher walks you through the key questions to ask yourself and any potential coach before making an investment. From understanding what you actually need support with to evaluating coaching styles, structure, and alignment, this episode is your practical guide to making a confident, informed decision. Whether you're feeling stuck, ready to grow, or simply exploring your options, this conversation will help you avoid common pitfalls and find a coach who truly supports your version of success.

    In this episode you will hear:

    • [01:47] - A deep dive into identifying what you want to change, the type of support you need, and what success would look like before hiring a coach.
    • [03:55] - Why it’s important to evaluate not just results, but how a coach built their business and whether that path aligns with your desired lifestyle and strategy.
    • [06:48] - An explanation of the different coaching formats and how to determine whether you need strategy, accountability, teaching, or implementation.
    • [08:54] - A breakdown of what “access” to a coach really means, including communication channels, response times, and ongoing support.
    • [11:21] - How call frequency, program length, and structure impact your results and why more time doesn’t always equal better outcomes.
    • [11:52] - What a strong onboarding experience looks like and how it sets the foundation for effective, personalized coaching.
    • [15:55] - A look at offboarding, including progress reviews, next steps, and building independence beyond the coaching relationship.
    • [17:30] - How to assess the true cost of coaching, including ROI expectations, financial impact, and personal readiness for the investment.
    • [20:36] - Why your emotional response matters, including whether you feel clear, supported, and confident after interacting with a potential coach.
    • [22:57] - The importance of choosing a coach whose approach to building a business aligns with your values, preferences, and long-term goals.
    • [24:01] - Cher shares an overview of her current coaching structure options, including weekly and bi-weekly formats, implementation focus, and personalized support.
    • [27:50] - A closing reminder to prioritize fit over hype and revisit these questions whenever you're considering coaching.

    Connect with Cher: @chergoetz_

    Join the Better Your Business Membership / Grab Resources Mentioned: https://betteryourbusiness.thinkific.com/collections

    Cheryl Goetz has been a Realtor since 2016 and knows firsthand what it feels like to build a business filled with anxiety, confusion, and constant pressure. After raising two kids, navigating a transition from new construction to resale, and adapting through shifting markets, she transformed her career into one that now feels intentional, joyful, and ease-filled. Today, Cheryl helps women in real estate do the same — creating businesses that reflect their authentic selves, attract aligned clients, and grow sustainably. Her mission is simple: to help women drop the industry “shoulds” and build businesses that fuel their lives.

    Instagram: @chergoetz_
    Website: www.athomecompany.ca
    Email Community: https://athomeco.myflodesk.com/bybpodcast
    Contact: hello@athomecompany.ca

    Thank you to our Sponsors:

    Staci Millard @ Thrive Accounting @thriveaccounting | https://thriveaccounting.co

    Amanda Walczyk | Saltbox Mortgages

    @saltboxmortgage_agent

    Tuesday Mortgage Tidbits Sign Up for Realtors: https://saltboxmortgage.myflodesk.com/iksoczdm1f

    Chelsea @ Casa of Admin @casaofadmin

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    29 分
  • Burnout, Human Design & Rebuilding Capacity with Maria Tassi
    2026/09/07
    In this episode of the Better Your Business Podcast, Cher sits down with with Maria Tassi, co-founder of The Social Snippet and High Vibe Women, for an honest and powerful conversation about burnout, nervous system healing, and what it really takes to rebuild your energy, mindset, and capacity from the inside out. From naturopathic healing and hypnosis to human design, parts theory, and micro habit shifts, this episode unpacks what it really takes to recover from burnout while building a business and life that actually feels good. If you’ve ever felt overwhelmed, stuck in comparison, or like you’re constantly “not doing enough,” this episode will help you reframe everything from productivity and rest to success, energy, and self-worth.In this episode you will hear: [02:52] – Maria shares her rock bottom and what this looked like for her in the early days of starting a new business.[04:36] – Maria explains the first step she took toward healing, which was seeking support from a naturopath and beginning to address her physical health.[05:20] – The conversation explores hypnosis and parts theory, and how Maria began working with her subconscious mind instead of identifying with her anxious thoughts.[07:01] – Maria describes how she shifted her mindset by replacing overwhelming thoughts with slightly more supportive and believable alternatives.[08:29] – Maria shares the “mittens moment,” a powerful story about realizing that small, simple choices can instantly improve your daily life.[09:33] – Cher and Maria discuss how micro moments and small decisions compound over time to completely shift your identity and lifestyle.[10:44] – Maria explains how hypnosis works and how it helped her access deeper emotional patterns and begin shadow work.[13:37] – Maria shares how discovering human design opened a completely new understanding of herself and her business partnership.[15:14] – The conversation breaks down the differences between Projectors and Manifesting Generators and how those energy types impact burnout and productivity.[18:28] – Maria talks about struggling with self-comparison and how human design helped her release guilt around productivity and output.[19:37] – Cher and Maria explore how different energy types require different levels of rest and output in order to thrive in business and life.[23:20] – Cher connects the conversation to entrepreneurship, reminding realtors that they are business owners and not employees operating under a traditional structure.[29:56] – Maria explains how she built her capacity from within by showing up consistently, even in small and imperfect ways, over time.[32:08] – The conversation highlights how tiny daily habits, like simple food choices or showing up on social media, can completely change your life over time.[37:01] – Maria and Cher discuss accountability, habit stacking, and the importance of choosing movement or routines you actually enjoy.[38:49] – The question “How can this be more fun?” is explored as a powerful mindset shift for both life and business.[41:12] – Maria shares her growing interest in astrology and intuition, and how these tools help her better understand herself and others.[43:07] – Maria explains how journaling and emotional triggers help her recognize old patterns and become more self-aware in real time.[48:00] – Cher and Maria discuss how strong emotional reactions are often reflections of deeper internal patterns that need healing and attention.Connect with Maria: @_mariatassiThank you to our sponsors:• Staci Millard @ Thrive Accounting @thriveaccounting | https://thriveaccounting.co• Amanda Walczyk | Saltbox Mortgages @saltboxmortgage_agent=Cheryl Goetz has been a Realtor since 2016 and knows firsthand what it feels like to build a business filled with anxiety, confusion, and constant pressure. After raising two kids, navigating a transition from new construction to resale, and adapting through shifting markets, she transformed her career into one that now feels intentional, joyful, and ease-filled. Today, Cheryl helps women in real estate do the same — creating businesses that reflect their authentic selves, attract aligned clients, and grow sustainably. Her mission is simple: to help women drop the industry “shoulds” and build businesses that fuel their lives.Instagram: @chergoetz_Website: www.athomecompany.caEmail Community: https://athomeco.myflodesk.com/bybpodcastContact: hello@athomecompany.caTuesday Mortgage Tidbits Sign Up for Realtors: https://saltboxmortgage.myflodesk.com/iksoczdm1f
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    54 分
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