• A Mugful of Marketing

  • 著者： One Nine Nine
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A Mugful of Marketing

著者： One Nine Nine
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  • Welcome to A Mugful of Marketing - 10 minute chats on the hottest topics and latest developments in the marketing world. We want to bundle our marketing experience into a regular, short, digestible podcast people can listen to whilst having a cuppa. It’s going to be a laid back chat where we dig into what our key takeaways are. Whether you’re working in entertainment as an artist or label or are part of a brand - there will be conversations you won’t want to miss. So who are we? We are One Nine Nine - a marketing agency with decades of experience working in Entertainment, Sustainability and with brands. We’ve worked with the biggest artists, festivals, labels and companies in the world and want to bring that experience to you in a fun, informative format.
    © 2024 199 Agency Ltd
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  • EP10 Successful Event Marketing in the age of the death of the festival + more

    EP10 Successful Event Marketing in the age of the death of the festival + more
    2024/06/04
    Is this the end for festivals, live events and venues? With closures and cancellations happening at a record rate, James and Barnaby dive into what this all means for the world of Event Marketing along with the other latest news in digital marketing and social media. Recorded: 29th May, 2024 On this Episode 00:00 Welcome 01:36 Successful event marketing in the age of declining festivals? 05:19 AI content labelling 08:39 A new feature on Bluesky 09:50 TikTok reveals hour-long uploads 11:29 Fan spotlights on TikTok 13:17 The key to reach on Instagram Like the episode? Subscribe to the podcast and sign up for regular marketing insights in your inbox on our website (https://www.oneninenine.agency/blog?987c6468_page=2) Watch episodes on YouTube Watch here (https://www.youtube.com/@_OneNineNine/) Connect with One Nine Nine or find out more about our marketing services oneninenine.agency (https://www.oneninenine.agency/) Instagram (https://www.instagram.com/_oneninenine) LinkedIn (https://www.linkedin.com/company/35600706) TikTok (https://www.tiktok.com/@oneninenineagency?_t=8ko1Lsq2s0P&_r=1) Facebook (https://www.facebook.com/oneninenineagency) Twitter (https://twitter.com/_oneninenine)
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    15 分
  • EP09 The perfect Instagram Reel, TikTok Collaborations + The rise of unfiltered social media

    EP09 The perfect Instagram Reel, TikTok Collaborations + The rise of unfiltered social media
    2024/05/21
    What is the perfect Reel length? How long is too long, how short is too short and most importantly, what does Instagram have to say about it? In this week's episode, James and Barnaby explore Reels, a new Collaboration feature on TikTok, Instagram testing a new Peek feature strikingly similar to BeReal, and how creators can leverage these new digital tools into successful growth strategies. Recorded: 14th May, 2024 On this Episode 00:00 Introduction 00:45 TikTok's new collaboration feature, a new growth strategy 04:27 Instagram tests a new ‘Peek’ feature akin to BeReal 08:39 The perfect Reel length on Instagram Like the episode? Subscribe to the podcast and sign up for regular marketing insights in your inbox on our website (https://www.oneninenine.agency/blog?987c6468_page=2) Watch episodes on YouTube Watch here (https://www.youtube.com/@_OneNineNine/) Connect with One Nine Nine or find out more about our marketing services oneninenine.agency (https://www.oneninenine.agency/) Instagram (https://www.instagram.com/_oneninenine) LinkedIn (https://www.linkedin.com/company/35600706) TikTok (https://www.tiktok.com/@oneninenineagency?_t=8ko1Lsq2s0P&_r=1) Facebook (https://www.facebook.com/oneninenineagency) Twitter (https://twitter.com/_oneninenine)
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    13 分
  • EP08 Instagram algorithm changes coming Summer 2024! + New Story features!

    EP08 Instagram algorithm changes coming Summer 2024! + New Story features!
    2024/05/14
    HUGE changes over at Instagram that you need to know about! The algorithm is changing and it WILL impact how your content is served to people... this is not a drill. On top of the rest of the hottest news this week in social media, James and Barnaby dive into the exciting new features you can start using right now and discuss the longer term implications of how Instagram's big news will impact your digital content strategy. Recorded: 7th May, 2024 On this Episode - Instagram Recommendations and ‘Direct replace’. What does this mean for creators and 'curator' accounts? - Airchat: Voice and text social network - Creators and their AI bot versions on Meta - Fun new Instagram Features including ‘Add Yours Music’, ‘Frames’, ‘Reveal’ and ‘Creative Cut-Outs’ Stickers - YouTube tests “subscriber only shorts” Like the episode? Subscribe to the podcast and sign up for regular marketing insights in your inbox on our website (https://www.oneninenine.agency/blog?987c6468_page=2) Watch episodes on YouTube Watch here (https://www.youtube.com/@_OneNineNine/) Connect with One Nine Nine or find out more about our marketing services oneninenine.agency (https://www.oneninenine.agency/) Instagram (https://www.instagram.com/_oneninenine) LinkedIn (https://www.linkedin.com/company/35600706) TikTok (https://www.tiktok.com/@oneninenineagency?_t=8ko1Lsq2s0P&_r=1) Facebook (https://www.facebook.com/oneninenineagency) Twitter (https://twitter.com/_oneninenine)
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    16 分

あらすじ・解説

Welcome to A Mugful of Marketing - 10 minute chats on the hottest topics and latest developments in the marketing world. We want to bundle our marketing experience into a regular, short, digestible podcast people can listen to whilst having a cuppa. It’s going to be a laid back chat where we dig into what our key takeaways are. Whether you’re working in entertainment as an artist or label or are part of a brand - there will be conversations you won’t want to miss. So who are we? We are One Nine Nine - a marketing agency with decades of experience working in Entertainment, Sustainability and with brands. We’ve worked with the biggest artists, festivals, labels and companies in the world and want to bring that experience to you in a fun, informative format.
© 2024 199 Agency Ltd
マーケティング 音楽 経済学
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