• 458: Why Your Podcast Isn't Making Money (and How to Fix It)

  • 2025/04/16
  • 再生時間: 31 分
  • ポッドキャスト

458: Why Your Podcast Isn't Making Money (and How to Fix It)

  • サマリー

  • This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.


    In this episode I’m sharing:

    • Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering
    • Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
    • Creating Value: How to produce content and services that your audience genuinely wants to pay for


    Highlights Include:

    00:00 Intro

    02:49 The Importance of Podcast Setup

    05:15 Narrowing Down Your Podcast Topics

    09:50 Understanding and Serving Your Audience

    14:33 Creating a Content Plan

    16:39 Effective Marketing Strategies

    19:00 Consistent Marketing Practices

    21:24 Thinking Outside the Box for Sponsorships

    25:54 Create Content People Want to Pay For

    28:17 Recap and Action Steps

    To learn more about making money from your podcast, join my next live class. Register at sidehustlepro.co/class.

    Check out episode 458 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube


    Links mentioned in this episode

    • Riverside (Use code ‘hustlepro’): https://riverside.fm/
    • Podcast Moguls: http://sidehustlepro.co/join
    • Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4
    • Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s
    • Free newsletter: http://sidehustlepro.co/newsletter
    • You Are a Badass by Jen Sincero: https://jensincero.com/


    Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss


    Announcements

    Join our Facebook Community

    If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook


    Guest Social Media Info

    Side Hustle Pro – @sidehustlepro

    #SideHustlePro

    Hosted on Acast. See acast.com/privacy for more information.

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あらすじ・解説

This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.


In this episode I’m sharing:

  • Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering
  • Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloads
  • Creating Value: How to produce content and services that your audience genuinely wants to pay for


Highlights Include:

00:00 Intro

02:49 The Importance of Podcast Setup

05:15 Narrowing Down Your Podcast Topics

09:50 Understanding and Serving Your Audience

14:33 Creating a Content Plan

16:39 Effective Marketing Strategies

19:00 Consistent Marketing Practices

21:24 Thinking Outside the Box for Sponsorships

25:54 Create Content People Want to Pay For

28:17 Recap and Action Steps

To learn more about making money from your podcast, join my next live class. Register at sidehustlepro.co/class.

Check out episode 458 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube


Links mentioned in this episode

  • Riverside (Use code ‘hustlepro’): https://riverside.fm/
  • Podcast Moguls: http://sidehustlepro.co/join
  • Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4
  • Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s
  • Free newsletter: http://sidehustlepro.co/newsletter
  • You Are a Badass by Jen Sincero: https://jensincero.com/


Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss


Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook


Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Hosted on Acast. See acast.com/privacy for more information.

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