検索キーワード： 著者 "Guy Kawasaki" すべてのカテゴリー

Guy Kawasaki has been a fixture in the tech world since he was part of Apple's original Macintosh team in the 1980s. He's widely respected as a source of wisdom about entrepreneurship, venture capital, marketing, and business evangelism, which he's shared in best-selling books such as The Art of the Start and Enchantment. But before all that, he was just a middle-class kid in Hawaii, a grandson of Japanese immigrants, who loved football and got a C+ in ninth-grade English. Wise Guy, his most personal book, is about his surprising journey.

There's a recent trend in sales and marketing called "Evangelism." Marketing guru Guy Kawasaki explains the role of fervor, zeal, and cunning in persuading people, as well as the power of passion in evangelistic marketing and sales. He uses humor and examples from his experiences to illustrate techniques and approaches that will enhance your sales and marketing skills.

APE's thesis is powerful yet simple: filling the roles of Author, Publisher, and Entrepreneur yields results that rival traditional publishing. We call this "artisanal publishing" - that is, when writers who love their craft control the publishing process and produce high-quality books. APE is 411 minutes of step-by-step, tactical advice and practical inspiration.

Within their fields, thought leaders are sources of inspiration and innovation. They have the gift of harnessing their expertise and their networks to make their innovative thoughts real and replicable, sparking sustainable change and even creating movements around their ideas. In Ready to Be a Thought Leader?, renowned executive talent agent Denise Brosseau tells listeners how to develop and use that gift as she maps the path from successful executive, professional, or civic leader to respected thought leader.

Guy Kawasaki is on a mission to make you remarkable. His Remarkable People podcast features interviews with remarkable people such as Jane Goodall, Marc Benioff, Woz, Kristi Yamaguchi, and Bob Cialdini. Every episode will make you more remarkable. Using his decades of experience in Silicon Valley as a Venture Capitalist and advisor to the top entrepreneurs in the world, Guy’s questions come from a place of curiosity and passion for technology, start-ups, entrepreneurship, and marketing. Listeners of the Remarkable People podcast will learn from some of the most successful people in the world...