検索キーワード： ナレーター "Erik Synnestvedt" すべてのカテゴリー

Who do you want your customers to become? According to MIT innovation expert and thought leader Michael Schrage, if you aren’t asking this question, your strategic marketing and innovation efforts will fail. In this latest HBR Single, Schrage provides a powerful new lens for getting more value out of innovation investment. He argues that asking customers to do something different doesn’t go far enough - serious marketers and innovators must ask them to become something different instead.

Top companies around the world turn to Jonathan Byrnes to figure out where the profit is. He can show them which parts of their businesses are worth expanding and which are just a drain on resources. Most astonishing, he has found that roughly 40 percent of any new client’s business is unprofitable and that profit increases of 30 percent or more are within reach. Byrnes reveals an uncomfortable truth....

All too often, simple acts of human kindness are often overlooked and under utilized by people in leadership roles. Advising mutual respect and recognition of accomplishments, Encouraging the Heart shows us how true leaders encourage and motivate those they work with by helping them find their voice and making them feel like heroes.

In An Enemy Called Average, John Mason presents principles to help you get from where you are to where your dreams are; ultimately breaking the chains of mediocrity. You'll find 29 short chapters that will set you on track to dream big and achieve your goals! Learn to deal with negative feedback, be open to change, set deadlines, hang on to your dreams like a bull dog and so much more!

When the landmark best-seller Flawless Consulting was first published more than three decades ago, it was quickly adopted as the "consultant's bible." With his legendary warmth and passion, Peter Block explained how to deal effectively with clients, peers, and others. The book continues to speak to people in a support function inside organizations as well as to external consultants. This thoroughly revised and updated third edition of Peter Block's groundbreaking book explores the latest thinking on consultation.

This book offers practical wisdom on discovering your true purpose, professionally and in life in general, in the form of a business fable by Jon Gordon, the best-selling author of The Energy Bus and Soup. Nobody captures the deeper meaning of business like Jon Gordon, and The Seed is his most searching and significant book yet. Whatever your profession, take this insightful look at the purpose behind work, and plant the seed of inspiration in your life!

This groundbreaking audiobook includes the same material used by leaders and employees of Koch companies to apply Marker-Based Management (MBM) to get results. Koch outlines this unique management methodology, developed and implemented by Koch Industries, which has experienced 2,000-fold growth since 1967. MBM is a scientific approach to management that integrates theory and practice while providing a framework for dealing with the ongoing challenges of growth and change.

“As a physician and a social scientist, Peter Ubel is unparalleled in his understanding of some of the most important decisions we are facing, or will face.” —Dan Ariely, New York Times bestselling author of Predictably Irrational “His ideas are important, his style is accessible (with...

Steve Siebold uncovers the "mental toughness" secrets of champions. You can learn them, too, and start dreaming bigger and achieving more. In Secrets of the World Class, Steve Siebold's shares his 20-year journey of studying peak performers and discovering the link that makes them champions. Each chapter finishes with an "Action Step for Today" that leads you down the path from mediocrity to greatness. Loaded with ideas you can immediately put into action to catapult yourself from mediocrity to greatness. Applications for use in business as well as athletics.

Looking toward the C-suite? Take heed. Author and serial CEO Dick Cross pulls back the curtain on this top leadership role, explaining in his new audiobook that being a successful leader, running a business, and doing it extraordinarily well isn’t a full-time job. In 60-Minute CEO: The Fast Track to Top Leadership, Cross makes the case that the single greatest determinant of business success revolves around the job at the top.

Are leaders born, or made? And what's the single most important quality a real leader should possess? Philosophers and management theorists have endlessly debated-and just as endlessly written about-these subjects for centuries. Finally, here's a book that cuts to the chase. In 68 of the most succinct, no-punches-pulled pages you'll ever read, acclaimed author-speaker-coach John Baldoni maintains that "leadership presence" is a form of communication that can be learned, and then provides the hows and the whys of learning it.

This audio treasury of wisdom, Think Your Way to Wealth, captures Napoleon Hill's first encounter with Andrew Carnegie, who revealed the money-attracting strategy that Hill later made popular in classic books like Think and Grow Rich and The Law of Success.

One of the biggest challenges for new managers is how to get the best out of each of their team members so they achieve superior results—and make you, the new manager, look good! In Bare Knuckle People Management authors Sean O’Neil and John Kulisek cut through the crap to show managers how to push their teams to success, not by following fluffy leadership training but by using the skills that got them promoted in the first place. Forget kumbayas or one-minute managing....

We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs. Big players are getting taken down, while upstarts are starting up, gunning for market share, and outmaneuvering the Goliaths. So, just when a rethink might seem in order, why do so many act like it's 1982 all over again? Why do they believe product pushing still works?

A powerful and important new work that will help listeners develop their spiritual instincts and move from a life of fear to one of freedom. In seeking truth, success, and ultimately a happy life, there is no escaping fear; even while we may not always perceive it, fear is ever present. But what is it? What are we afraid of-really-and what can we do about it? These are the questions that Jeff Golliher answers in Moving Through Fear, a sensitive, personal, and wholly inspiring work of guidance.

With the stock market turning into a roller-coaster ride of all-time highs and stomach-churning lows, where does that leave your portfolio? Pretty much back where you started in 2000. Which may be fine for visitors to Six Flags, but for your retirement, savings, and investments, you’d like to actually get somewhere.

Have you held dreams of success and happiness that you’ve failed to fulfill? Do you sometimes feel that, however much you’ve done, you are still, in part, an underachiever? If so, there is good news. Your past failures have no bearing on your future. And if you can change the way you approach your work, you can change the way you live. In The Pledge, best-selling author Michael Masterson teaches you how to reinvent your life by putting together a personal master plan.

These two masters of marketing want to pass their most powerful success strategies on to you! Learn to: slash marketing costs and boost profits by making your business as green and ethical as possible; easily turn your customers, suppliers, and even competitors into your unofficial sales force; understand how to turn business acquaintances into powerful joint-venture partners; cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain - even get paid to do your marketing; and more!

It isn’t everyday that an opportunity comes along to hear newly discovered advice for success in tough times book by Napoleon Hill, the legendary author of Think & Grow Rich, The Magic Ladder to Success, and The Master Key to Riches. The Lost Prosperity Secrets of Napoleon Hill consists of a series of magazine articles Napoleon Hill wrote between 1919 and 1923 for Success Magazine, for which he eventually became an editor.

While some semblance of stability has returned to the financial markets, the economies on which these markets must ultimately depend remain structurally weak, and the path toward sustained growth will be difficult. In order to set the economy on a sounder path, we need to understand the sources of instability that caused the failure of the financial system, rethink established ideas, and challenge the intellectual and moral authority of the institutions that control the world's capital.