検索キーワード： 著者 "Robert" すべてのカテゴリー

The German Revolution of November 1918 is nowadays largely forgotten outside Germany. It is generally regarded as a failure even by those who have heard of it, a missed opportunity that paved the way for the rise of the Nazis and the catastrophe to come. Robert Gerwarth argues here that to view the German Revolution in this way is a serious misjudgment. Not only did it bring down the authoritarian monarchy of the Hohenzollern, it also brought into being the first ever German democracy in an amazingly bloodless way.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Recent dramatic advances in our understanding of gratitude have changed the question from "does gratitude work?" to "how do we get more of it?" This book explores evidence-based practices in a compelling and accessible way and provides a step-by-step guide to cultivating gratitude in our lives. Living Gratitude also shows how religious, philosophical, and spiritual traditions validate the greatest insights of science about gratitude.

Dexter Roberts lived in Beijing for two decades working as a reporter on economics, business and politics for Bloomberg Businessweek. In The Myth of Chinese Capitalism, Roberts explores the reality behind today's financially-ascendant China and pulls the curtain back on how the Chinese manufacturing machine is actually powered.

Assertiveness is a key social skill, as well as a tool for making your relationships more equal. Learning to respond more effectively to others can help you reduce stress and increase your sense of self-worth. In this fully updated and revised 10th edition, you'll learn practical advice on dealing with difficult people, handling criticism, and expressing your feelings. You'll also discover how to use humor in conflict resolution, ways to clarify others' intentions, and how to distinguish between encouraging and discouraging communication habits.

What exactly is a Money Mind? At one level, it's a way of thinking about major financial issues such as capital allocation. At another level, it summarizes an overall mindset for successfully investing in today's fast-paced stock market, a mindset that depends on a commitment to learning, adapting, and facing down irrelevant noise. This is not a method book. It is a thinking book. Warren Buffett: Inside the Ultimate Money Mind explains the philosophies of self-reliance, stoicism, rationalism, and pragmatism and their contributions to making intelligent investment decisions.

With high stock and bond prices and the rising cost of housing, the post-subprime boom may well turn out to be another illustration of Shiller's influential argument that psychologically driven volatility is an inherent characteristic of all asset markets. In other words, Irrational Exuberance is as relevant as ever. Previous editions covered the stock and housing markets - and famously predicted their crashes. This edition expands its coverage to include the bond market, so that the book now addresses all of the major investment markets.

Listen to this book at your own risk. It contains ideas that may lead to a profound self-awakening. An introspective journey for those in the trenches of today's modern organizations, Deep Change is a survival manual for finding our own internal leadership power. By helping us learn new ways of thinking and behaving, it shows how we can transform ourselves from victims to powerful agents of change. And for anyone who yearns to be an internally driven leader, to motivate the people around them, and return to a satisfying work life, Deep Change holds the key.

Learning to experience gratitude involves being grateful as an attitude, not as a reaction when good things occur. To be grateful, one does not need to wait until things are perfect. In fact, practicing gratitude makes one receptive to life's blessings, and these blessings continue as we continue to be thankful.

A single person - but with two personalities: one that’s noble and kind and another that’s pure, repulsive evil. Robert Louis Stevenson’s engrossing masterpiece about the dual nature of man - and a good doctor whose thirst for knowledge has tragic consequences - serves up all the suspense and satisfying chills one expects from the best horror and science fiction.

In this book, Capa recounts his terrifying journey through the darkest battles of World War II and shares his memories of the men and women of the Allied forces who befriended, amused, and captivated him along the way. His photographs are masterpieces - John G. Morris, Magnum Photos' first executive editor, called Capa "the century's greatest battlefield photographer" - and his writing is by turns riotously funny and deeply moving.

The Old Testament is one of the foundational texts of Western civilization, and is among the most impactful and widely read books in world history. In 24 enthralling lectures, Professor Miller guides you through a core selection of the major books of the Old Testament, inviting you to probe their meaning and relevance in incisive and thought-provoking commentary. In Understanding the Old Testament, you’ll take a revelatory look at this epically impactful document, finding its deeper historical and religious meanings, as well as its sublime literary treasures.

When Livy began his epic The History of Rome, he had no idea of the fame and fortune he would eventually attain. He would go on to become the most widely read writer in the Roman Empire and was eagerly sought out and feted like a modern celebrity. And his fame continued to grow after his death. His bombastic style, his intricate and complex sentence structure, and his flair for powerfully recreating the searing drama of historical incidents made him a favorite of teachers and pupils alike.

Some refer to Donald Trump as the American success story. While expanding his interests in real estate, sports, and entertainment, he made a decision to run and, ultimately, won the office of president of the United States. Speeches include those made before and after entering politics - announcing his candidacy, on the campaign trail, nomination acceptance, inauguration, and more.

This fresh look at Hollywood's "Queen of Screwball," Carole Lombard, presents a first-ever examination of the events that led to the shocking flight mishap that took her life on the side of a Nevada mountain in 1942. It also provides a day-by-day account of the struggles of Lombard's husband, Clark Gable, and other family, friends, and fans to cope with the tragedy. In effect, having just completed the first sale of war bonds and stamps in the nation following its entry into World War II, Lombard became the first Hollywood star to sacrifice her life in the war.

More than 20 years ago, Robert S. Kaplan and David P. Norton introduced the balanced scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the balanced scorecard into action.

The reputation of the financial industry could hardly be worse than it is today in the painful aftermath of the 2008 financial crisis. New York Times best-selling economist Robert Shiller is no apologist for the sins of finance - he is probably the only person to have predicted both the stock market bubble of 2000 and the real estate bubble that led up to the subprime mortgage meltdown. But in this important and timely book, Shiller argues that, rather than condemning finance, we need to reclaim it for the common good.

This dark psychological fantasy is more than a moral tale. It is also a product of its time, drawing on contemporary theories of class, evolution and criminality, and the secret lives behind Victorian propriety, to create a unique form of urban Gothic.

Alone on the Wall recounts the most astonishing achievements of Honnold's extraordinary life and career, brimming with lessons on living fearlessly, taking risks, and maintaining focus even in the face of extreme danger. Now Honnold tells, for the first time and in his own words, the story of his three hours and 56 minutes on the sheer face of El Cap, which Outside called "the moon landing of free soloing.... A generation-defining climb. Bad ass and beyond words.... One of the pinnacle sporting moments of all time."

First published in 1985, Habits of the Heart continues to be one of the most discussed interpretations of modern American society, a quest for a democratic community that draws on our diverse civic and religious traditions. In a new preface, the authors relate the arguments of the book both to the current realities of American society and to the growing debate about the country's future. With this new edition, one of the most influential books of recent times takes on a new immediacy.