検索キーワード： ナレーター "walter Dixon" すべてのカテゴリー

When the economy's difficult and jobs aren't secure, people tend to focus on the short term...on survival. But what they don't grasp is how their current position could be a springboard to their next position - or even the one after that. Caught between a fear of failure and a desire for instant success, they limit the risks they take, unwittingly limiting their opportunities. As much as they want to get ahead, they simply can't see how to get there. Trajectory is the answer.

Shift your strategy downstream. Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again. Products are important, of course. For decades, businesses sought competitive advantage almost exclusively in activities related to new product creation. They won by building bigger factories, by finding cheaper raw materials or labor, or by coming up with more efficient ways to move and store inventory - and by inventing exciting new products that competitors could not replicate.

Nearly every depressed person is assured by doctors, well-meaning friends and family, the media, and ubiquitous advertisements that the underlying problem is a chemical imbalance. Such a simple defect should be fixable, yet despite all of the resources that have been devoted to finding a pharmacological solution, depression remains stubbornly widespread. Why are we losing this fight?

Reviled as a fascist by his great rival Ben-Gurion, venerated by Israel’s underclass, the first Israeli to win the Nobel Peace Prize, a proud Jew but not a conventionally religious one, Menachem Begin was both complex and controversial. Born in Poland in 1913, Begin was a youthful admirer of the Revisionist Zionist Ze’ev Jabotinsky and soon became a leader within Jabotinsky’s Betar movement.

When it comes to strategies, salespeople usually veer toward one of two extremes: operating analytically…or by the seat of their pants. In this groundbreaking audiobook on sales creativity, listeners will learn how to integrate the right-brain aptitude for innovation with the left-brain affinity for logic and process. The result is a fresh, dynamic approach that addresses customers' needs while expanding the salesperson's entire way of thinking.

What's holding you back from business success, marital bliss or parenting nirvana? More than likely it's under the radar or below the surface of what you think. Maybe, it's like a pebble in your shoe that's irritating, uncomfortable, nagging and eventually crippling. In The Pebble in the Shoe, author Jim Fannin tells a simple story where you'll learn how a seemingly undetectable pebble can stop you from achieving your fullest potential. Some pebbles are lodged only in your business shoes. Some reside in your house slippers that you tuck under your bed.

When people are kept from moving - whether they're sitting through a presentation or stuck behind a desk - they become restless, and their attention waivers. Yet most training ignores the innate human desire for motion, resulting in participants learning less.

The first and second editions of Repacking Your Bags helped people develop their own unique visions of the good life and take practical steps at home and at work to make sense of their lives and live in an authentically meaningful way. Written as a travel guide it helped people to put together a "trip checklist" that provided the elements of the good life: work, love, place, and purpose.

"The Wondrous Child" is a tale written by the famous Bram Stoker, writer of Dracula. This short story is an amazing tale of a brother and sister, Sibold and May, and their dream adventure where they encounter the wondrous child.

Young Zaya was very sad and lonely when her mother died, but she eventually found solace in the company of birds, who proved to be her only friends. When Zaya sees the form of the Giant-Plague, she immediately tries to warn her the people in her city about what is coming, but almost everyone disregards her as crazy. The only who doesn't is a kind old man, Knoal, who believes Zaya and joins her cause of trying to warn about the Giant. Zaya's birds help protect her and Knoal from the Giant, but they can't stay safe forever.

Under the Sunset is a fairy tale written by the famous Bram Stoker, writer of Dracula. This little tale is about a land described as 'under the sunset' and the story of what happens when hearts grow cold.

Members of the 'Old Coast-Guard' are sent to put down pirates in the Straits of Malacca. A young boy, named Tempest, finds himself often criticized for being a coward by the crew, but he proves his mates wrong during the thick of battle. Tempest allows the crew to defeat the pirates in the Red Stockade due to his bravery and willingness to sacrifice.

Every business knows that the best customer is a happy customer. They return again and again, bring their friends, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be aware of your customers’ needs. Drawing on the latest research in the exploding field of positive psychology, Columbia Business School marketing professor Bernd Schmitt offers three unique approaches any business can use to turn a casual customer into a committed fan.

The key to building wealth the low-priced stock wayLow-priced gems, or what author Hilary Kramer calls "breakout stocks" come in all kinds of shapes and sizes but they all have three things in common: (1) they are mostly under $10; (2) they are undervalued; and (3) they have specific catalysts in the near future that put them on the threshold of breaking out to much higher prices. In The Little Book of Big Profits from Small Stocks, small stock expert Hilary Kramer looks for stocks with fifty to two hundred percent upside potential!

Wayne Rogers has, over the past four decades, become an enormously successful entrepreneur and businessman - and in Make Your Own Rules he shows you how to retain your own identity and reap tremendous rewards in your career and business while doing so. Using fascinating examples from his wide array of experiences - all of which involved leaping into situations where he lacked the traditional background in a particular field - Rogers presents a clarion call to the creative-minded person who isn’t quite sure how to apply that creativity to the world of business.

Who was Muhammad? What do we know historically, and does that differ from how he is seen by his followers and venerated today? Memories of Muhammad presents Muhammad as a lens through which to view both the genesis of Islamic religion and the grand sweep of Islamic history - right up to the hot button issues of the day, such as the spread of Islam, holy wars, the status of women, the significance of Jerusalem, and current tensions with Jews, Hindus, and Christians.

For more than 30 years, Hank Cardello was an executive and adviser to some of the largest food and beverage corporations in the world. For more than 30 years, he watched as corporate profits - and America's waistlines - ballooned: fattening consumers meant fattening profits. Now, in this fascinating and timely book, Cardello offers a behind-the-scenes look at the business of food.

Every Sunday, the Lord’s Prayer echoes in churches around the world. It is an indisputable principle of Christian faith. It is the way Jesus taught his followers to pray and distills the most essential beliefs required of every one of the world’s 2.5 billion Christians. In The Greatest...

Loyal customers are the beating heart of every great business. So why do so many companies act like adrenaline junkies, chasing after new customers at the expense of creating deeper, more profitable relationships with the ones they already have? Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an ongoing revenue drain as one-time customers fail to return. A better solution is to shift resources from attracting new customers to engaging the base.

Finland shocked the world when its 15-year-olds scored highest on the first Programme for International Student Assessment (PISA), a set of tests touted for evaluating critical-thinking skills in math, science, and reading. That was in 2001; but even today, this tiny Nordic nation continues to amaze. How does Finnish education - with short school days, light homework loads, and little standardized testing - produce students who match the PISA scores of high-powered, stressed-out kids in Asia?