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Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it, and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose. In this farsighted, pioneering guide, the founders of Silicon Valley advisory firm Play Bigger rely on data analysis and interviews to understand the inner workings of "category kings".

In this classic work of spiritual guidance, the founder of the Rochester Zen Center presents a comprehensive overview of Zen Buddhism. Exploring the three pillars of Zen - teaching, practice, and enlightenment - Roshi Philip Kapleau, the man who founded one of the oldest and most influential Zen centers in the United States, presents a personal account of his own experiences as a student and teacher, and in so doing gives listeners invaluable advice on how to develop their own practices.

Here is an audio edition of the sacred text of the Latter-Day Saint movement that followers believe contains the writings of ancient prophets who lived on the American continent from approximately 2200 B.C. to A.D. 421. A fascinating listen for religious scholars and denominational adherents alike.

Have you ever walked into a room and couldn't remember what you went there for? Have you ever grasped the hand of a potential client and then when the handshake broke, the name seemed to disappear from your memory? Or have you ever left a prospect or an important meeting and as you drove away remembered a key point that you should have shared with them? The problem is NOT with your memory. The problem is with the "Filing System" your brain currently uses to store and retrieve memory items.

One of the best-selling self-help books of all time, The Power of Your Subconscious Mind has helped millions around the world achieve remarkable success, simply by changing the way they think. Dr. Murphy's mind-focusing techniques are based on a simple principle: If you believe in something without reservation and picture it in your mind, you can remove the subconscious obstacles that prevent you from achieving the results you want and your belief can become a reality.

Imagine you had a roadmap—a step-by-step guide to help you get from where you are now, to where you want to be in the future. Your goals, your dreams, your plans…they’re all within reach. You just need the tools to help you get there. That’s what Sean Covey’s landmark book, The 7 Habits of Highly Effective Teens, has been to millions of teens: a handbook to self-esteem and success.

Throughout human history, certain drinks have done much more than just quench thirst. As Tom Standage relates with authority and charm, six of them have had a surprisingly pervasive influence on the course of history, becoming the defining drink during a pivotal historical period. A History of the World in 6 Glasses tells the story of humanity from the Stone Age to the 21st century through the lens of beer, wine, spirits, coffee, tea, and cola.

The long, drawn-out case of Jarndyce versus Jarndyce provides the background to this novel, which takes us into Dickens' world of impoverished people on the street, lovers fallen on hard times, and the grand riches of the upper classes. It is read movingly by Sean Barrett.

At last, science and the soul shake hands. Writing in a style that is both lucid and charming, mischievous and profound, Dr. Amit Goswami uses the language and concepts of quantum physics to explore and scientifically prove metaphysical theories of reincarnation and immortality. In Physics of the Soul, Goswami helps listeners understand the perplexities of the quantum physics model of reality and the perennial beliefs of spiritual and religious traditions.

A handsome private detective shows up and tells Mistress Nora that a priest has just committed suicide, and she was the last person he tried to call. He would like to know why.... She doesn't know, but Nora and her new detective friend will turn over the city to find out, meeting liars, vampires, and witches along the way. When she finds what she's looking for, she may wish she'd never stepped foot in New Orleans.

With an introduction by J. J. Pierce, this volume features the 12 most important stories by Cordwainer Smith, a unique writer who has fused wonder and poetry into imaginative tales that transcend both science and fiction.

A joyful collection of the most popular, provocative and unforgettable essays from the New York Times 'Modern Love' column. A young woman goes through the five stages of ghosting grief. A man's promising fourth date ends in the emergency room. A female lawyer with bipolar disorder experiences the highs and lows of dating. A widower hesitates about introducing his children to his new girlfriend. A divorcée in her 70s looks back at the beauty and rubble of past relationships.

Everyone is selling, all the time - but not everyone sells well, and not everyone realizes that selling is what's happening. There are so many different departments that must come together in collaboration to ensure the successful delivery of a product - and consequently a satisfied customer - that everyone along the chain should, ideally, be selling all the time, to everyone, in every department. This book tells managers and salespeople what works when it comes to connecting all the dots and, just as important, what doesn't work.

How does soap know what's dirt? How do magnets work? Why do ice cubes crackle in your glass? And how can you keep them quiet? These are questions that torment us all. Now Robert L. Wolke, professor emeritus of chemistry at the University of Pittsburgh, provides definitive - and amazingly simple - explanations for the mysteries of everyday life.

Darth Tyranus. Count of Serenno. Leader of the Separatists. A red saber, unsheathed in the dark. But who was he before he became the right hand of the Sith? As Dooku courts a new apprentice, the hidden truth of the Sith Lord’s past begins to come to light.

The Adventures of Tom Sawyer (also simply known as Tom Sawyer) is an 1876 novel by Mark Twain about a boy growing up along the Mississippi River. It is set in the 1840s in the town of St. Petersburg, which is based on Hannibal, Missouri, where Twain lived as a boy. In the novel, Tom Sawyer has several adventures, often with his friend Huckleberry Finn. Originally a commercial failure, the book ended up being the best-selling of Twain's works during his lifetime.

Dick Davis—“our pre-eminent translator from the Persian” (The Washington Post)—has revised and expanded his acclaimed translation of Ferdowsi’s masterpiece, adding more than 100 pages of newly translated text. Davis’s elegant combination of prose and verse allows the poetry of the Shahnameh to sing its own tales directly, interspersed sparingly with clearly marked explanations to ease along modern audiences.

When I wake in a strange forest, surrounded by "monsters" and "magic," I'm sure it's all some reality-TV prank. My carnival job means I know a lot about all the ways people can be fooled. And the "orc" telling me we're goddess-matched and married has got to be the biggest hoax of all. Branikk's good looks and charming words are way too good to be true. But I keep making ludicrous things appear in ways Hollywood special effects can't match, a unicorn just spoke to me, and when I get an eyeful—a really big eyeful—of Branikk, he's green everywhere.

A lavish weekend party, a practical joke that goes murderously wrong, and stolen state secrets all transpire in The Seven Dials Mystery, by Agatha Christie. Full of her usual sly wit this clever murder mystery is a classic detective story featuring some of the characters from an earlier novel, The Secret of Chimneys: Lady Eileen (Bundle) Brent, Lord Caterham, Bill Eversleigh, George Lomax, Tredwell, and Superintendent Battle.

Sean O'Connor brings the period beautifully to life with painstaking research and thorough detail, as well as having access to brand new evidence on the case - journeying from the South London slums in the 1880s to British Columbia, and reaching its dramatic climax in Bournemouth, England. In this interview we talk about how women are treated when accused of murder, what O’Connor’s biggest find was on this case, and how his writing on this murder tied in with a story line on BBC Radio 4’s The Archers.