検索キーワード： 社会心理学・相互作用

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and...

#1 New York Times bestselling author Brené Brown returns with an urgent call to reimagine the essentials of courageous leadership. In a time when uncertainty runs deep and bluster, hubris, and even cruelty are increasingly framed as acceptable leadership, Brown delivers practical, actionable...

Malcolm Gladwell, host of the podcast Revisionist History and author of the #1 New York Times bestseller Outliers, offers a powerful examination of our interactions with strangers—and why they often go wrong. How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think...

James Clear nos brinda fantásticas ideas basadas en investigaciones científicas, que le permiten revelarnos cómo podemos transformar pequeños hábitos cotidianos para cambiar nuestra vida y mejorarla. Esta guía pone al descubierto las fuerzas ocultas que moldean nuestro comportamiento - desde nuestra mentalidad, pasando por el ambiente y hasta la genética - y nos demuestra cómo aplicar cada cambio a nuestra vida y a nuestro trabajo. Después de leer este libro, tendrás un método sencillo para desarrollar un sistema eficaz que te conducirá al éxito.

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions. Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain...

THE INSTANT NEW YORK TIMES BESTSELLER From communication expert Jefferson Fisher, the definitive book on making your next conversation the one that changes everything No matter who you’re talking to, The Next Conversation gives you immediately actionable strategies and phrases that will...

From one of the world’s most celebrated intellectuals, a “fascinating” (Financial Times), brilliantly insightful work that explains how we think about each other’s thoughts about each other’s thoughts, ad infinitum. It sounds impossible, but “superlatively gifted science writer”...

The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational “A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the...

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times. The...

NEW YORK TIMES BESTSELLER The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. “Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”—The...

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

Based on a wildly popular UC Berkeley course, a primer on how to think critically, make sound decisions, and solve problems—individually and collectively—using scientists’ tricks of the trade. In our deluge of information, it's getting harder and harder to distinguish the revelatory from...

From the #1 New York Times-bestselling author of The 48 Laws of Power comes the definitive new book on decoding the behavior of the people around you Robert Greene is a master guide for millions of readers, distilling ancient wisdom and philosophy into essential texts for seekers of power...

If you are going to care for someone, you must first understand them. If you're going to hire, marry, or befriend someone, you have to be able to see them. And yet we humans don't do this well. All around us are people who feel invisible, unseen, misunderstood. In How to Know a Person, Brooks sets out to help us to do better, posing questions that are essential for all of us. If you want to know a person, what kind of attention should you cast on them? What kind of conversations should you have? What parts of a person's story should you pay attention to?

From the #1 bestselling author of The Bomber Mafia, the landmark book that has revolutionized the way we understand leadership and decision making. In his breakthrough bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. Now, in Blink, he revolutionizes...

“Its theme is political fanaticism, with which it deals severely and brilliantly.” —New Yorker The famous bestseller with “concise insight into what drives the mind of the fanatic and the dynamics of a mass movement” (Wall Street Journal) by the legendary San Francisco longshoreman. A...

*As featured in the streaming documentary #UNTRUTH—now with a new foreword by George Conway and an afterword by the author* A masterful and eye-opening examination of Trump and the coercive control tactics he uses to build a fanatical devotion in his supporters written by “an authority on...

A “landmark book” (Robert J. Sternberg, president of the American Psychological Association) by one of the world's preeminent psychologists that proves human behavior is not “hard-wired” but a function of culture."

The #1 New York Times-bestseller from the author of The 48 Laws of Power Each one of us has within us the potential to be a Master. Learn the secrets of the field you have chosen, submit to a rigorous apprenticeship, absorb the hidden knowledge possessed by those with years of experience, surge...

Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions. 　 Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities...