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Negative campaigning is a central component of politics in the United States. Yet, until now, demonstrating the impact of combative advertising on voters has been elusive. How can we reconcile the findings of a plethora of studies with the methods of politicians? This book cuts through to the central issue: how negative advertising influences voters' attitudes and actions. Focusing on US senatorial campaigns, Kim Fridkin and Patrick Kenney draw from surveys, experiments, facial expression analysis, content analyses, and focus groups.

In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research and a lifetime of experience in global affairs, Naím explains how the end of power is reconfiguring our world.

In the year before Donald Trump was elected president, Jordan Blashek, a Republican Marine, and Chris Haugh, a Democrat and son of a single mother from Berkeley, CA, formed an unlikely friendship. Jordan was fresh off his service in the Marines and feeling a bit out of place at Yale Law School. Chris was yearning for a sense of mission after leaving Washington DC.

The year 2020 will mark the 100th anniversary of the Nineteenth Amendment, which gave many women in the United States the right to vote. The struggle for suffrage lasted over six decades and involved more than a million women; yet, even at the moment of the amendment's enactment, women's activists disagreed heartily over how much had been achieved, whether it was necessary for women to continue organizing for political rights, and what those political rights would bring.

The Southern Strategy is traditionally understood as a Goldwater and Nixon-era effort by the Republican Party to win over disaffected white voters in the Democratic stronghold of the American South. To realign these voters with the GOP, the party abandoned its past support for civil rights and used racially coded language to capitalize on southern white racial angst. However, that decision was but one in a series of decisions the GOP made not just on race, but on feminism and religion as well, in what Angie Maxwell and Todd Shields call the "Long Southern Strategy."

Examining nine landmark battles from ancient to modern times - from Salamis, where outnumbered Greeks devastated the slave army of Xerxes, to Cortes' conquest of Mexico to the Tet offensive - Victor Davis Hanson explains why the armies of the West have been the most lethal and effective of any fighting forces in the world. Looking beyond popular explanations such as geography or superior technology, Hanson argues that it is in fact Western culture and values which have consistently produced superior arms and soldiers.

No dictator can rule through fear and violence alone. Naked power can be grabbed and held temporarily, but it never suffices in the long term. A tyrant who can compel his own people to acclaim him will last longer. The paradox of the modern dictator is that he must create the illusion of popular support. Throughout the 20th century, hundreds of millions of people were condemned to enthusiasm, obliged to hail their leaders even as they were herded down the road to serfdom.

The US tax code is a total write-off. Overstuffed with loopholes and special interest provisions, it works for no one - except tax lawyers, accountants, and corporations, that is - certainly not me and you. Not for the first time, we have to tear it up and start over. That happened in 1922, and again in 1954, and again in 1986. There's a pattern here; we reach this point every 32 years. Which means the next complete re-write of the tax code is due in 2018. Can we write a new tax code that is fair and simple? In fact, we can.

In this brilliantly analytical yet personal book, nondemocratic societies are put under a microscope to reveal the mechanics of tyranny that sustain them. In exposing the inner workings of a "fear society", the authors explain why democracy is not beyond any nation's reach, why it is essential for our security, and why there is much that can be done to promote it around the world.

In this presidential contest of diametric opposites, nothing is certain on the path to the polls - except that every word matters. Direct from the candidates, from point and counterpoint to wit and wisdom, an unvarnished conversation on the issues captivating the American electorate.

From a warehouse in Manchester to a pub in Essex, from the outskirts of Glasgow to a racecourse in Durham, Jack Shenker uncovers the root causes of our current crisis and the future direction of British politics through the lives of ordinary individuals. Taking us deep into communities hollowed out by austerity and decades of economic disadvantage, among a generation crippled by precarious work and unaffordable housing, he shows where the chaos at Westminster ultimately springs from....

In this refreshing and eye-opening audiobook, James Mumford, a public thinker and independent commentator, questions the basic assumptions of our political groups. His challenge is simple: ‘Why should believing strongly about one topic mean the automatic adoption of so many others?’ Vexed is an essential and provocative account that will appeal to anyone of independent thought, and a welcome call for new reflection on the moral issues most relevant to our modern way of life.

Labour has shifted from the New Left, to New Labour, to Corbynista Labour. Now, it may see power again with a most unlikely group of activists from the 1970s becoming the fourth generation to win power since 1945. Only Clement Attlee, Harold Wilson and Tony Blair have won power from a sitting Conservative government. Of the 10 general elections since 1979, Labour has won three, all under Blair. This record of failure, if applied to any other walk of life, would raise the fundamental question of why continue to fight a losing battle?

Dave Rubin launched his political talk show The Rubin Report in 2015 as a meeting ground for free thinkers who realize that partisan politics is a dead end. He hosts people he both agrees and disagrees with - including those who have been dismissed, deplatformed, and despised - taking on the most controversial issues of our day. As a result, he's become a voice of reason in a time of madness.

More than five years in the making, Mark Gevisser’s The Pink Line: Journeys Across the World’s Queer Frontiers is a globetrotting exploration of how the human rights frontier around sexual orientation and gender identity has come to divide - and describe - the world in an entirely new way over the first two decades of the 21st century. No social movement has brought change so quickly and with such dramatically mixed results.

The Arab Spring promised to end dictatorship and bring self-government to people across the Middle East. Yet everywhere except Tunisia it led to either renewed dictatorship, civil war, extremist terror, or all three. In The Arab Winter, Noah Feldman argues that the Arab Spring was nevertheless not an unmitigated failure, much less an inevitable one. Rather, it was a noble, tragic series of events in which, for the first time in recent Middle Eastern history, Arabic-speaking peoples took free, collective political action as they sought to achieve self-determination.

James Carville is the best-known and most-loved political consultant in American history. He is also a speaker, a talk-show host, an actor, and an author with six New York Times best sellers to his credit. Part of a large Southern family, he grew up without a television and loved to listen to the stories his mama told. Mr. Carville lives with his wife, Mary Matalin, and their two daughters in New Orleans.

In The Spirit Level Richard Wilkinson and Kate Pickett put inequality at the centre of public debate by showing conclusively that less equal societies fare worse than more equal ones across everything from education to life expectancy. The Inner Level now explains how inequality affects us individually, how it alters how we think, feel and behave. It sets out the overwhelming evidence that material inequalities have powerful psychological effects: when the gap between rich and poor increases, so does the tendency to define and value ourselves and others in terms of superiority and inferiority.

Published on the eve of India's next general elections, The Verdict uses rigorous psephology, original research, and as-yet-undisclosed facts to talk about the entire span of India's electoral history from the first elections in 1952. Crucially, for 2019, it provides pointers to look out for, to see if the incumbent government will win or lose.

Today, globalism has a bad reputation. 'Citizens of the world' are depicted as recklessly uninterested in how international economic forces can affect local communities. Meanwhile, nationalists are often derided as racists and bigots. But what if the two were not so far apart? What could globalists learn from the powerful sense of belonging that nationalism has created? Faced with the injustices of the world's economic and political system, what should a responsible globalist do?