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On October 4, 1957, the Soviet Union launched Sputnik I, and the space race was born. Desperate to beat the Russians into space, NASA put together a crew of the nation's most daring test pilots: the seven men who were to lead America to the moon. The first into space was Alan Shepard; the last was Deke Slayton, whose irregular heartbeat kept him grounded until 1975. They spent the 1960s at the forefront of NASA's effort to conquer space, and Moon Shot is their inside account of what many call the 20th century's greatest feat - landing humans on another world. 

 Digital Apollo examines the design and execution of each of the six Apollo moon landings, drawing on transcripts and data telemetry from the flights, astronaut interviews, and NASA's extensive archives. Mindell's exploration of how human pilots and automated systems worked together to achieve the ultimate in flight - a lunar landing - traces and reframes the debate over the future of humans and automation in space.  

Separating fiction from fact, award-winning author Daniel Alef, tells the true story of Zuckerberg's meteoric rise and his indelible mark on the evolution of American culture through social networking and now advertising. The curly-haired wunderkind rubs elbows with Bill Gates, Warren Buffett, Rupert Murdoch, Donald Graham, and other prominent players in today's business, technological, and media world and is an emerging philanthropist.

On October 4, 1957, a time of Cold War paranoia, the Soviet Union secretly launched the Earth's first artificial moon. No bigger than a basketball, the tiny satellite was powered by a car battery. Yet, for all its simplicity, Sputnik stunned the world.

'Masterful . . . [Thompson] illuminates both the fascinating coders and the bewildering technological forces that are transforming the world in which we live.' David Grann, author of The Lost City of Z Facebook’s algorithms shaping the news. Uber’s cars flocking the streets. Revolution on...

An incredible true-life adventure set on the most dangerous frontier of all–outer space For a special breed of individual, the call of space is worth the risk it entails: men such as U.S. astronauts Donald Pettit and Kenneth Bowersox, and Russian flight engineer Nikolai Budarin, who in...

“Innovation” is the hottest buzzword in business. But what if our obsession with finding the next big thing has distracted us from the work that matters most? “The most important book I’ve read in a long time . . . It explains so much about what is wrong with our technology, our...

The founder of Microsoft presents his vision for the future, in which he sees the digital technologies of the coming years changing the way we buy, work, learn, and communicate...

Bitcoin was promised to be a liberating technology, a free market alternative to state-controlled money. But that promise was broken after a small group of insiders took over the project and fundamentally changed Bitcoin's design.

In this fully revised and updated edition of his internationally best-selling book, pioneering theorist and entrepreneur Matthew Ball goes beyond the hype cycle to present a definitive account of the future of the internet. The Metaverse, according to Ball’s industry-shaping definition, is a persistent and interconnected network of 3D virtual worlds that will eventually serve as the gateway to most online experiences and underpin much of the physical world.

April 13, 1970. Astronauts Jim Lovell, Fred Haise and Jack Swigert are hurtling towards the moon in the Apollo 13 spacecraft, when an explosion rocks the ship. The cockpit grows dim, the air grows thin, and the instrument lights wink out. Moments later, the astronauts are forced to abandon the...

Terrence Sejnowski offers a nuanced exploration of large language models (LLMs) like ChatGPT and what their future holds. How should we go about understanding LLMs? Do these language models truly understand what they are saying? Or is it possible that what appears to be intelligence in LLMs may be a mirror that merely reflects the intelligence of the interviewer? In this book, Sejnowski, a pioneer in computational approaches to understanding brain function, answers all our urgent questions about this astonishing new technology.

En Nexus, Harari contempla a la humanidad desde la amplia perspectiva de la historia para analizar cómo las redes de información han hecho y deshecho nuestro mundo. Durante los últimos 100.000 años, los sapiens hemos acumulado un enorme poder. Pero, a pesar de todos los descubrimientos, inventos y conquistas, ahora nos enfrentamos a una crisis existencial: el mundo está al borde del colapso ecológico, abunda la desinformación y nos precipitamos hacia la era de la I.A. Con todo el camino andando, ¿por qué somos una especie autodestructiva?

Most people think about technology as something we created to serve us, but we may well be getting to the point where we are the ones who're serving an ever more sophisticated technology. With pragmatism and optimism, Dr Tim Sharp, aka Dr Happy, outlines strategies and tools to build your confidence to positively cope with the modern world.

For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue”—an icon. And yet over the years, IBM has gone through both failure and success. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative history, James Cortada tells the story of one of the most influential American companies of the last century.

The history of computing could be told as the story of hardware and software or the story of the Internet or the story of "smart" handheld devices, with subplots involving IBM, Microsoft, Apple, Facebook, and Twitter. In this concise and accessible account of the invention and development of digital technology, computer historian Paul Ceruzzi offers a broader and more useful perspective. He identifies four major threads that run throughout all of computing's technological development.

Brought to you by Penguin. We have never had so much information at our fingertips and yet most of us don't know how the world really works. This book explains seven of the most fundamental realities governing our survival and prosperity. From energy and food production, through our material...

Outposts on the Frontier reveals how the Soviets and the Americans combined strengths to build space stations over the past 50 years. At the heart of these scientific advances are people of both greatness and modesty. Jay Chladek documents the historical tapestry of the people, the early attempts at space station programs, and how astronauts and engineers have contributed to and shaped the ISS in surprising ways.

As NASA prepared for the launch of Apollo 11 in July 1969, many African American leaders protested the billions of dollars used to fund "space joyrides" rather than help tackle poverty, inequality, and discrimination at home. This volume examines such tensions as well as the ways in which NASA's goal of space exploration aligned with the cause of racial equality. It provides new insights into the complex relationship between the space program and the civil rights movement in the Jim Crow South and abroad.

New York Times bestselling author Ben Mezrich pulls back the curtain on the most volatile, complex, and bizarre corporate takeover in history: Elon Musk’s acquisition and subsequent occupation of Twitter. ‘An excitable, high-octane account’ – Independent In October 2022, Elon Musk...

From the longest-serving Flight Director in NASA's history comes a revealing account of high-stakes Mission Control work and the Space Shuttle program that has redefined our relationship with the universe. A compelling look inside the Space Shuttle missions that helped lay the groundwork for the...

Penguin presents the unabridged, downloadable, audiobook edition of How We Got To Now by Steven Johnson, read by George Newbern. From Steven Johnson, the best-selling author of Where Good Ideas Come From, comes How We Got to Now, which tracks the surprising inspirations and unexpected...

In the late 1850s, a physician in New York City used a syringe and glass tube to inject half a drop of sperm into a woman's uterus, marking the first recorded instance of artificial insemination. From that day forward, doctors and scientists have turned to technology in ever more innovative ways to facilitate conception. Fertility Technology surveys this history in all its medical, practical, and ethical complexity, and offers a look at state-of-the-art fertility technology in various social and political contexts around the world.

Almost 24 hours to the minute since the tsunami hit Fukushima Daiichi, Unit 1 exploded. The building wrenched apart, sending shards of irradiated concrete and metal knifing through the air in all directions. The reactor’s massive heavy-duty gantry crane bent like a twig and collapsed onto the refueling floor control room, crushing everything that wasn’t expelled in the blast. Outside, chunks of debris rained down on the fire crew, injuring five and shredding the hoses they had just laid.

This program is read by the author. An insider's account of Apple's creative process during the golden years of Steve Jobs. Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board...

In Programmed Inequality, Marie Hicks explores the story of labor feminization and gendered technocracy that undercut British efforts to computerize. Women were a hidden engine of growth in high technology from World War II to the 1960s. As computing experienced a gender flip, labor problems grew into structural ones, and gender discrimination caused the nation's largest computer user to make decisions that were disastrous for the British computer industry and the nation as a whole.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

Alan Turing can be regarded as one of the greatest scientists of the 20th century. But who was Turing, and what did he achieve during his tragically short life of 41 years? Best known as the genius who broke Germany's most secret codes during the war of 1939-45, Turing was also the father of the modern computer. Today, all who 'click-to-open' are familiar with the impact of Turing's ideas. Here, B. Jack Copeland provides an account of Turing's life and work, exploring the key elements of his life-story in tandem with his leading ideas and contributions.

He was a genius who gave the world access to technology that is still changing the world. To this day, his greatest accomplishment is the iPhone and still is. Taken away too soon, his legacy still lives on. Countless entrepreneurs look up to him and use his advice to succeed in the business world. If it wasn't for him, we would have never been introduced to portable computers and mobile phones with touch screens.

From a New York Times bestselling author and investigative journalist comes The Social Network for the video game industry: a riveting examination of Blizzard Entertainment's rise and shocking downfall—"A fast paced thrill ride, perfect for anyone who has ever played a video game" (Ben...

Now including a new afterword! An instant New York Times bestseller from award-winning journalist Kara Swisher, Burn Book is a “highly readable…bawdy, brash, and compulsively thought-provoking” (Booklist, starred review) account of the tech industry and its founders who wanted to change...

Brought to you by Penguin. The global history of high speed rail, from the railways' "wisest, most detailed historian" (The...

A journey into the history of writing, thought, and culture through the story of the pen and its integral role in shaping our lives into the twenty-first century—from New York Times bestselling author Simon Garfield The pen has been with us for millennia. Many beloved authors had their...

Foreign Policy managing editor and former CNN South Asia bureau chief Ravi Agrawal takes listeners on a journey across India, through remote rural villages and massive metropolises, to highlight how one tiny device - the smartphone - is changing all facets of Indian life. The rise of smartphones, and with them access to the internet, has caused nothing short of a revolution in India. In the West, technological advances have progressed step-by-step, starting with landline phones.

How Silicon Valley’s heartless, baseless, and foolish obsessions—with escaping death, building AI tyrants, and creating limitless growth—pervert public discourse and distract us from real social problems Tech billionaires have decided that they should determine our futures for us...

What is artificial intelligence, really? Not the buzzwords. Not the hype. Just the real story — of how machines learned to learn, and how we trained them on everything we are. From Alan Turing and the Imitation Game to ChatGPT, deepfakes, and corporate arms races, Speaking in Code walks through the actual history of AI: It’s a fast, unfiltered walk through the code, the culture, and the chaos of how artificial intelligence actually happened — and what it’s replacing along the way. The machine didn’t come out of nowhere. We taught it. And it’s still listening.

Communication has always been at the heart of human progress. From smoke signals on mountaintops to the invisible Wi-Fi networks that surround us today, every leap forward has reshaped how we share ideas, stay safe, build relationships, and understand the world. From Morse Code to Wi-Fi is a clear, captivating journey through the ten biggest breakthroughs that transformed human connection forever.

In 1854, the American entrepreneur Cyrus Field set out to lay a 2,000-mile telegraph cable across the Atlantic. Nothing like it had ever been attempted, and Field knew nothing about electricity, telegraphy, ships, or oceans. But he believed that wiring the world for near-instantaneous communication would bring about peace on Earth. After enduring years of global scorn, catastrophic failures, staggering losses, and brushes with death, Field would finally lay his great cable in 1866 and usher in the global information age as we know it.

How much technology have you taken for granted today? It is human nature to make things and to apply knowledge in ingenious ways to survive and to make life easier. From renewable energy to entertainment streaming and electric vehicles to gene-editing, technology shapes our world. The Technology...

Many believe that discoveries arise by chance or serendipity. The Engine of Scientific Discovery illustrates, for the first time, how we can actively speed up the pace of new breakthroughs by developing better methods and tools of discovery which enable us to see and think in entirely new ways. New tools are the lenses through which we discover what we often did not even know existed: improved microscopes uncovered microorganisms and viruses, x-ray methods exposed the structure of DNA, particle accelerators detected subatomic particles, and advanced telescopes revealed galaxies.