検索キーワード： 理論

The power of economic thinking can be explained by seven core principles, which are accountability, investments, economy, incentive, freedom of choice, nondiscrimination, and one price.

Economiste néo-keynésien, Jean-Paul Fitoussi fustige la résignation devant les oukases du marché pour en appeler au volontarisme des Etats.

Richness or reach? For business leaders, it used to be a fundamental strategic tradeoff: focus on "rich information", customized products and services tailored to a niche market, or reach out to a broad, general market with watered-down information.

The real wealth of nations, Riane Eisler argues, is not merely financial, but includes the contributions of people and our natural environment. Here, Eisler goes beyond the market to reexamine economics from a larger perspective - and shows that we must give visibility and value to the socially and economically essential work of caring for people and the planet if we are to meet the enormous challenges we face.

The legendary bestseller that encouraged millions of readers to look at the hidden side of everything | Read by author Stephen J. Dubner! Which is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?...

Economics can explain everything, from why people behave the way they do to how governments and businesses organize themselves. As the blockbuster best-seller Freakonomics demonstrated, economics can explain everything - from why people behave the way they do to how governments and businesses organize themselves. But are the basic assumptions and conclusions in Freakonomics true? Does the free market usually lead to unintended and negative consequences?

Women are constantly being told that it's simply too difficult to balance work and family, so if they don't really ""have to"" work, it's better for their families if they stay home. Not only is this untrue, Leslie Bennetts says, but the arguments in favor of stay-at-home motherhood fail to...

As one of the first titles in Atlantic Monthly Press' "Books That Changed the World" series, America's most provocative satirist, P.J. O'Rourke, reads from Adam Smith's revolutionary The Wealth of Nations - so you don't have to. Recognized almost instantly on its publication in 1776 as the fundamental work of economics, The Wealth of Nations was also recognized as really long: the original edition totaled over 900 pages in two volumes.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and...

Brought to you by Penguin. WITH A NEW FOREWORD CELEBRATING 20 YEARS SINCE PUBLICATION Assume nothing, question everything. This is the message at the heart of Freakonomics, Levitt and Dubner's rule-breaking, iconoclastic book about crack dealers, cheating teachers and bizarre baby names that...

John Meriwether, a famously successful Wall Street trader, spent the 1980s as a partner at Salomon Brothers, establishing the best--and the brainiest--bond arbitrage group in the world. A mysterious and shy midwesterner, he knitted together a group of Ph.D.-certified arbitrageurs who rewarded...

With a new Afterword on the current state of the stock market, the ongoing debate over the “new economy,” and the larger implications of “irrational exuberance.” In this controversial, hard-hitting account of today’s explosive market, Robert J. Shiller, a leading expert on market...

In this selection from The Fortune Book Club, two Pace University Business professors show you how to apply economics to business decision-making. Other programs from the Portable M.B.A. series are available in management, marketing, and entrepreneurship.

New and revolutionary ideas and perspectives on the central management issues of tomorrow by the man Warren Bennis calls ""the most important management thinker of our time."" In this major new work, Peter F. Drucker discusses how the new paradigms of management will change our basic assumptions...

First published in 1776, this work is the classic statement of economic liberalism or the policy of laissez-faire and is widely considered on of the hundred greatest books of all time. Several fundamental principles or “axioms” were introduced in this work, including the division of labor...