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Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

Ready to dominate the digital landscape? SEO Mastery: Ranking Your Website in 2024 and Beyond is your ultimate guide to conquering search engine optimization. Packed with cutting-edge strategies, this book is perfect for anyone serious about marketing their online business or work. Whether you're a seasoned pro or just starting out, you'll find actionable insights to help you rise to the top of Google’s search results.

Grant Writing Basics and Beyond is the ultimate guide to developing successful grant proposals. Whether you're a nonprofit professional, a researcher, or a community organizer, this comprehensive resource will equip you with the tools and strategies you need to secure funding for your important projects. From identifying funding opportunities to crafting a compelling narrative that captures the attention of funders, this book covers all aspects of the grant writing process.

Discover the transformative power of artificial intelligence in the world of advertising with ‘The AI Edge in Advertising’. This comprehensive guide features 20 actionable prompts designed to help professionals accelerate and personalize customer service, optimizing their workflow and deepening client connections. With over 15 years in the advertising industry, author Stephanie Fischer shares valuable insights and practical strategies to revolutionize the way you engage with clients.

Do you want to know a secret? Marketing stinks. I have a feeling you might agree. In fact, odds are that when you started your business, you didn't start it because you wanted to get involved with marketing. You were good at something or had something to sell, and you wanted to do it for yourself. And now marketing feels like one of those necessary evils you just can't get away from. But you know what? You're not alone. And...there's hope.

If you want to make a living by transitioning into the medical writing field as a freelancer or by working a job, then this book is for you. It doesn’t matter if you have previous experience working in the medical field or not, as this field has a vast array of opportunities.

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

ChatGPT Book for Beginners: Getting Started with ChatGPT-4, Make Money Online with AI and Earn Passive Income Now is the ultimate guide for anyone interested in harnessing the power of artificial intelligence to transform their income and lifestyle.

With the world of AI-based passive income rapidly expanding, it can be intimidating to know where to begin. That's where our expert guide comes in.

Um sistema prático para você se expressar com mais clareza e eficácia e poupar tempo–o seu e o dos outros.

Introducing the ultimate guide for nonfiction authors looking to take their writing to the next level. In this guide, you'll discover the power of artificial intelligence and how GPT-4 can transform your writing process.

In this comprehensive guide, AI4 Proposal and Grant Writers: Harnessing the Power of AI for Winning Proposals, we provide you with everything you need to know to start implementing AI in your proposal writing process. From understanding the basics of AI to identifying and mitigating bias in data analysis, this book covers it all.

Need to polish your business writing skills and become the most valuable, versatile, and marketable employee you can be? Even if you don't consider yourself a writer, you can become one with practice and persistence!

Writing professional emails is both an art and a science. How you communicate via email can help establish your professional brand. Learn what to include and how to structure your professional emails to make a positive impact on your career.

Job hunting is tough, but writing an awesome resume doesn't have to be. Get practical tips for writing a resume that gets past Applicant Tracking Systems (ATS) and into human hands.

Are cover letters still necessary? Absolutely, and now more than ever, it's critical to get them right so you can stand out from the masses and tell some of your story before landing an interview. It's your opportunity to show your enthusiasm for the role, along with your skills and experience. In this book, we'll talk about how to complement your resume with an awesome cover letter.

Content Marketing is the guide you need! We will teach you how to establish your content marketing strategy in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to establishing successful content marketing.

With humor, wit, and undeniable insight, Julius unpacks 20 profound lessons every honest marketer needs. Dive deep into the psyche of your audience, understand the art of persuasion, and build campaigns that not only convert, but also foster trust and lifelong loyalty. For anyone who's ever chuckled at that "too-good-to-be-true" email pitch, this audiobook will resonate, inspire, and redefine the way you view marketing. In a world overflowing with fleeting attention, Anthony Julius offers a fresh perspective, challenging marketers to not just capture eyes, but win hearts.

After a thirty-year career as a writer, instructor, and editor, Mark Rennella has crafted a battle-tested method to help students and young professionals who want to improve their writing: the One-Idea Rule, anchored on the assertion that every component of a successful piece of writing should express only one idea. With The One-Idea Rule, writers embarking on their adult lives and professional journeys will have a reliable methodology they can easily remember and count on for all of their writing tasks.

Call it advertising, call it promotion, call it marketing, but whatever you call it, every business and organization depends on words with impact. You need to grab the attention of potential customers, clients, or supporters and call them to action. Few among us are born talented copywriters, that rare combination of both facile wordsmiths and natural salespeople. Most of us need some help, and even naturals can improve by studying the best. Victor O. Schwab was one of the greats.