検索キーワード： 営業・販売

個人の並外れた努力や属人的な才能に依存する泥臭い営業から脱却し、精緻なファネル設計と業務の自動化によって、安定した売上拡大を持続させるための実践的ロードマップです。毎日の通勤時間や仕事の合間に耳を傾...

ノルマに追われる焦りから解放され、顧客心理を深く理解することで、操作的ではない誠実なアプローチで自然な成約へと導く、心理学に基づいた新しい営業の形を体験してください。通勤電車の中や次の商談へ向かう足...

強引な売り込みへの抵抗感を手放し、洗練された対話スキルと深い共感によって、顧客の迷いを自然で確かな決断へと導く新時代のセールス手法をあなたに手渡します。通勤電車に揺られる朝や外回りの移動中、次の商談...

顧客自身も言葉にできない隠れたニーズを引き出し、複雑な商談を確実に受注へと導く実践的な営業ヒアリング術がここにあります。大切な商談に向かう移動時間や、静かに集中したい通勤のひとときに耳を傾け、あなた...

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that...

Are you chained to your business? Most entrepreneurs desire to build a business that creates freedom in their lives. However, as the business grows, they end up becoming chained to it; not able to detach physically, emotionally, or mentally. Their passion dwindles and the business they own eventually owns them. The 2-Day CEO shares the exact strategies that have taken countless business owners from being consumed by their businesses to living a life of liberty, abundance, and impact. Learn the strategies to become a two-day CEO.

In the past few years, companies large and small have called on Darius Lahoutifard to get help with their non-performing sales teams. The described symptoms are different from one company to another, but Darius noticed that all they are related to the same illness: the inability to qualify. This book covers both the why and the how of sales qualification. It describes the MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion) sales methodology in-depth. This is not a book of theories or academic concepts, but techniques with practical recipes.

What's the right price for your new product? Millionaire maker Dan S. Kennedy and pricing/marketing strategist Jason Marrs empower small business owners to take control of their profits by taking charge of the source: their price.

In The Referral of a Lifetime, author Tim Templeton frames a powerful plan for cultivating clients and customers in a fable about businesswoman Susie McCumber, who feels increasingly like a failure. A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves.

Если вы профессиональный продавец или занимаетесь закупками, то непременно оцените «Переговоры о цене» по достоинству. А если вам доводилось сдавать квартиру в аренду, продавать ненужные вещи в интернете или покупать автомобиль у предыдущего владельца, эта аудиокнига вам просто необходима. Дмитрий Ткаченко, автор бестселлера «Скрипты продаж» и один из лучших бизнес-тренеров и консультантов по версии журнала «Управление персоналом», работал над ней более пяти лет.

Stuck in a "win-win versus win-lose" mind-set, most negotiators focus on the face-to-face process at the table. David Lax and James Sebenius urge bargainers to look beyond tactics at the table. Persuasive tactics are only the "first dimension" of the authors' path-breaking approach, developed from their decades of doing deals and analyzing great dealmakers.

In The Relationship Economy, author John DiJulius teaches business leaders about the importance of relationship building in the digital age. He argues that in spite of (and because of) the advances in tech, we've become a less connected society. We have dramatically evolved away from face-to-face communication, and the skill of building rapport is evaporating. This means that customer personalization and relationships are more important now than ever - and they will be the key to success for businesses moving forward.

 Virtual Selling is the definitive guide to leveraging video-based technology and virtual communication channels to engage prospects, advance pipeline opportunities, and seal the deal. You'll learn a complete system for blending video, phone, text, live chat, social media, and direct messaging into your sales process to increase productivity and reduce sales cycles. 

Brian Tracy shares the most important principal for sales success he has discovered in 30 years of training more than 500,000 sales professionals in 23 countries. Based on his detailed discussions with top salespeople and keen observations of their methods, these guidelines address both the inner and outer games of selling. Each chapter is dedicated to one principle, and all are time - and field - tested to boost sales and success.

Brought to you by Penguin. From the bestselling author of Purple Cow and This is Marketing comes an elegant little book that will inspire artists, writers, and entrepreneurs to stretch and commit to putting their best work out into the world. Creative work doesn't come with a guarantee. But...

The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.

In The 10X Mentor, available exclusively in audio via Audible, Grant Cardone—business titan, entrepreneur, real estate mogul, New York Times best-selling author, thought leader, philanthropist, and founder of the 10X Growth Conference—takes listeners underwing to teach them the fundamentals of his success, and not just modest success: We’re talking 10X success.

「薬がない！」。こんな言葉が医療現場で当たり前のように聞かれるほど、薬の供給不足は深刻な状況だ。

HOY VENDER ES DEMASIADO DIFÍCIL. NO SABEMOS POR QUÉ COMPRAMOS En un mundo competitivo, donde casi todos los servicios y productos se están volviendo un commodity, llega la ciencia más revolucionaria del mercado. Aprende de forma práctica y entretenida cómo vender más hablando menos. El...

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.