検索キーワード： 営業・販売

When you make luxury the standard by which your business operates, not through expensive amenities, but by making people feel seen, the result is true differentiation and unprecedented customer and employee loyalty. In the tradition of Unreasonable Hospitality and Setting the Table, The Luxury...

Discover the "underground" persuasion methods used by influence experts, professional "psychic" readers, and top business performers to guide more prospects to say "yes" without high-pressure, awkward, or "salesy" tactics. If you sell expertise for a living, you were trained to advise—not to...

You can't separate marketing, product, and AI anymore. This guide will help you win the next era. Marketing is a trillion-dollar ecosystem based on human psychology—and it is becoming obsolete. For over a century, companies have tirelessly studied our aspirations and our fears, developing...

In 90 Days to Level Up Your Sales Skills, bestselling author and world-renowned sales trainer and leader, Jeb Blount, delivers a groundbreaking new guide to unlocking your sales potential and reaching new professional heights. This hands-on, no-BS roadmap to sales success is perfect for anyone...

What if the difference between top performers and everyone else was never talent, personality, or even the script?Put twenty people through the same sales training, give them the same product, pricing, and lead sources, and you might expect similar results.But that’s rarely what happens. Some...

Give your company a competitive edge through the power of your salespeople. If you read (or listen to) nothing else on sales, listen to this book. We've chosen a new selection of current and classic Harvard Business Review articles that will help you align your sales team's goals and objectives...

When AI has commoditized ”good enough” marketing and every competitor uses the same tools, strategic clarity becomes the differentiator. In The Digital 15: Immutable Principles Every Marketer Must Know, Chris Aarons, Wall Street Journal bestselling author and UT Austin marketing professor, delivers fifteen battle-tested principles drawn from 25-plus years transforming brands like Amazon, Cisco, and Coca-Cola.

Negotiation isn't about being tough. It's about being clear, self-aware, and true to your values. Everyday negotiation has changed. It's no longer a skill reserved for the boardroom or the elite. In a world where our personal and professional lives are increasingly intertwined, everyone is...

In The Pursuit of High-Stakes Business: The Competitive Discipline Behind Proposals That Win, three members of the senior leadership team at SMA, Inc.—the leading advisor for companies seeking large contracts in the defense, aerospace, and B2B sectors—deliver a detailed strategy guide for...

You're working the leads. Showing vehicles. Following up. Putting in the hours. So why are customers still leaving without buying?"I'm just looking.""What's your best price?""I need to think about it.""Another dealership offered me a better deal."Sound familiar?Every car salesperson hears these...

What if Claude could become more than a chatbot—and start helping you work smarter, make better decisions, and build systems that save time and create real business value?Have you tried AI but still get generic answers? Do prompts feel confusing? Are you unsure which tasks Claude can actually...

What if every lead got a warm, personal reply within minutes, even while you were asleep?In real estate, the fastest helpful answer often wins the client. But you cant be everywhere at once. Youre at listing appointments, showings, closings, and occasionally, your own dinner table.The Agent Who...

This audiobook is narrated by an AI Voice. Most e-commerce sellers tried ChatGPT once, got generic product descriptions, and moved on. Meanwhile, smart sellers are using AI to automate their entire operation and scale to 6-figures without hiring teams. This book shows you exactly how they do it...

As a seasoned business leader, do you wonder why you sometimes get the traction you want with people, while other times it feels like you’re spinning your wheels? It’s not luck. You must be able to persuade and influence those you lead to get results in a positive way. Finding the win-win in...

Being seen online is not the same as being trusted. A post may attract attention today and be forgotten tomorrow. What brings people back is a clear reason to rely on your work.Unlocking Social Authority explains how to define a useful promise, understand what your audience actually needs, and...

Mastery of Negotiation is an in-depth exploration into the world of professional Negotiation, which will help you increase sales and profits and improve the customer experience. Roland, an experienced sales leader and master negotiator, first explains how to analyze your market and whether you...

A weak market inspired this book.When buyers had all the urgency, confidence was easy. Then the market changed,hesitation came back, and too many salespeople started reacting instead of selling.This is a candid field guide to selling from strength when the buyer has more choices,the competition...

Six continents. Seventy-six countries. Millions of managers. One relentless mission: Elevate and transform how the world leads, coaches, and sells. Since its release in 2008, Coaching Salespeople Into Sales Champions has reshaped the foundation of management. This book became the global standard...

AI made everyone fast. AI made everyone cheap. AI made everyone the same. That is your opening. While your competitors race to automate every customer touchpoint, their customers are quietly disappearing. Not angry. Indifferent. And indifferent customers don't complain. They simply stop choosing...

Stop losing margin to unnecessary discounts with a structured pricing defense framework In Priced to Win: The Sales Leader's Framework for Closing Deals Without Caving on Price, Victor Antonio, a globally recognized sales authority and former president of global sales and marketing, reveals why...