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People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise. Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

The "party plan" model of direct selling - introducing products through home parties, social gatherings, and fund-raisers - has been the route to financial freedom for millions. This inspiring audiobook, written by an author who has achieved unprecedented success herself, shows other women how they can generate more bookings, more sales, and more business leads at their parties as well as build a team of independent party planners and drive up their own commissions.

People Operations explains how leaders at small- and medium-sized businesses can stop spending time on HR administration - "paperwork" - and start focusing on the "peoplework" that truly fuels employee growth and productivity. Authors Jay Fulcher, Kevin Marasco, and Tracy Cote provide listeners with a playbook for creating a massive competitive advantage by eliminating antiquated approaches to HR. The book takes a look at how work has changed and what companies need to do about it, and the new approach they must take to processes, systems, and best practices.

Great ideas, concepts, and initiatives seldom break through the sea of business mediocrity. As a senior international leader with more than 30 years of corporate experience, Hamish Thomson has discovered that true transformation and breakthrough comes from personal insight-derived not from intellect or technical mastery, but from experience and observation of real-life occurrences. It's Not Always Right to Be Right offers unique business and leadership insights, teachable models, and practical advice on what one needs to do differently to achieve desired results. 

As digital technologies and consumer expectations continue to disrupt almost every industry sector, companies are placing greater emphasis on developing and implementing transformation programs. Changing the Game offers the practical knowledge required to create a dramatic step-change in company performance.  

Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You'll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation-based on the solid information in this book. 

The American dream continues to resonate with immigrants from around the world. Millions of people hope to come to the United States to build a better life for themselves and their families, often by creating and growing new ventures and companies. While not everyone succeeds, many do. Mei Xu is one of those successes. In Burn, entrepreneur and international business­woman Mei Xu tells her story of ingenuity, determination, and luck.

Punch above your weight class when selling your business. Every owner must part with their business one day. Many will close their doors, realizing little for their life's work - while a select few will become fabulously wealthy. The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top is the last in a trilogy of books by author John Warrillow on building value. 

The exact qualities that bring an individual to found a start-up company (their brilliance and expertise) are what prevent them from achieving the success they are looking for - this is the paradox that is entrepreneurship. What starts out as freedom and financial independence turns into grueling hours and added stress and bills. But successful five-time entrepreneur Curtis Morley is here to help. He shares that every entrepreneur is typically doing the same 15 things wrong or just not doing them at all - regardless of industry or business type.  

Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs. The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams.

Entrepreneurship is a fundamental business discipline and a phenomenon that drives economic growth globally. This short-form textbook focuses on the absolute essential elements of the field, covering theory and practice. Illuminating the development of entrepreneurship, the author also concisely introduces the entrepreneurial personality and some of the additional hurdles faced by female and minority entrepreneurs. The central role of creativity, innovation, and culture are also examined as well as entrepreneurial strategies for finance and marketing.

Everyone claims to value creativity, and businesses are clamoring for disruptive thinking and innovation. Yet we often feel creatively stifled at work, because business processes seem to leave no room for real originality. In Everyday Creative, culture and creative leadership expert Mykel Dixon reveals what's holding us back from our full creative potential and explains how we can reclaim our original, vibrant selves.

 Small Business, Big Vision provides inspiration and practical advice on everything from creating a one-page business plan to setting up an advisory board and also delivers a call to social entrepreneurship and sustainable business practices.  

Whether your business is a new start-up, an established company attempting to grow, or somewhere in between, Get Your Business Funded gives you the full range of options for raising capital in today's challenging economy. Covering everything from bank loans to angel investors to equity financing to more unorthodox methods, this complete guide uses clear, easy-to-understand language to explain each approach.  

For anyone looking for a practical blueprint for creating an additional stream of home-based income, Double Your Income with Network Marketing is for you. This book offers a fresh look at the home-based business industry, offering an original step-by-step plan for home-business success that includes a detailed look at the network marketing industry. By combining specific, turnkey strategies with inspiring stories of successful home-based entrepreneurs, listeners will move through the author's "success blueprint" learning.

With more and more professionals looking for alternatives to traditional corporate employment, Become a Franchise Owner! informs would-be franchise owners of the joys and perils of purchasing a franchise. Authored by a trusted, feisty, tell-it-how-it-is independent franchise industry insider, this book offers straightforward, step-by-step tips and advice on how to properly (and carefully) research and select a franchise business.

A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.  

Sort Your Brain Out includes brain-powered self-help advice that will improve your mood, help you deal with stress, and be better and smarter at work or in your everyday life. You'll discover how to shape and control the most adaptable organ in your body to think more creatively, keep your memory sharp, and live a better life on a daily basis. 

It's a time of historic opportunity. Learn what it takes to create the life of your dreams by starting your own business from your kitchen table, without compromising your job as a great mom. Find the money you need to start your business, then master the cutting-edge tools of social media to take it to the next level. With the American economy on the ropes, a New Economy is being created, and this time moms are in charge, controlling $8.5 trillion annually in consumer spending in a consumer economy that is in crisis.

At the heart of this comprehensive resource is a practical approach to innovation based on specific timetables, compensation structures, and financial investments. Respected thought leaders in lean startup methodologies, the authors cover successful enterprise development, development innovation labs, corporate venture arms, and acquisition and integration of startups.