検索キーワード： 予測・戦略的計画

Accomplished entrepreneur and AI strategist Vineet Vashishta delivers an engaging and insightful new take on making the most of data, artificial intelligence, and technology at your company. You'll learn to change the culture, strategy, structure, and operational framework of your company to take full advantage of disruptive advances in tech. The author explores fascinating work being undertaken by firms in the real world, as well as high-value use cases and innovative projects and products made possible by realigning organizational frameworks using the capabilities of new technologies.

Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications. Renowned experts in the field, the authors draw on their extensive experience to present the essential principles of communication that demonstrate how advertising works.

Imagine a world in which the excess energy from one business would be used to heat another. Where buildings need less and less energy around the world, and where “regenerative” commercial buildings – ones that create more energy than they use – are being designed. A world in which...

Change is coming. Leadership at the top is being redefined as boards take a more active role in decisions that once belonged solely to the CEO. But for all the advantages of increased board engagement, it can create debilitating questions of authority and dangerous meddling in day-to-day operations. Directors need a new road map—for when to lead, when to partner, and when to stay out of the way.

Scaling People is a practical and empathetic guide to being an effective leader and manager in a high-growth environment. The tactical information it puts forward—including guidance on crafting foundational documents, strategic and financial planning, hiring and team development, and feedback and performance mechanisms—can be applied to companies of any size, in any industry.

スタートアップがトレンドである。大きな夢を描くのは決して悪いことではありませんが、実際に山あり谷ありの経営を経験したプロの経営者による「真のノウハウ」がなければやがて倒産の危機を招いてしまうでしょう。

'No, sir, nobody can make big money on what someone else tells him to do ... It took me five years to learn to play the game intelligently enough to make big money when I was right.' Reminiscences of a Stock Operator follows the remarkable life of its protagonist Larry Livingston as he begins...

The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned from the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant part of their legacy. Without intending to, the band pioneered ideas and practices that were subsequently embraced by American corporations.

The aim of David McAdams’s Game-Changer is nothing less than to empower you with this wisdom - not just to win in every strategic situation (or “game”) you face but to change those games and the ecosystems in which they reside to transform your life and our lives together for the better.

Most businesses don’t stall because of the market. They stall because leadership becomes the constraint. As a business grows, what once worked begins to fail. Decisions slow. Teams hesitate. Progress depends too heavily on the owner. Effort increases—but results do not. The problem is not capability. It is trust. In The Trust Advantage, Tim Luscombe introduces a practical framework for scaling a business without becoming the bottleneck.

Safety, in My Opinion is not about checking boxes or enforcing rules—it’s about waking up inside the system you're already part of. Jay Allen, Ph.D., takes you beyond compliance to uncover the unspoken agreements, the emotional weight, and the cultural rituals that shape how people show up—and why they stay silent.

Most sales books teach tactics. This one teaches judgment. In Culture Beats Strategy, Christopher E. Fleming studies the companies that endured, and some that collapsed, to uncover what actually drives lasting success in the marketplace. From Ron Jon Surf Shop to Raising Cane’s. From Buc-ee’s to Bank of America. From Crazy Eddie’s rise to its collapse. Each story reveals a simple but powerful truth. This truth is strategy looks impressive on paper, but culture determines whether it ever works in the real world.

What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise...

For business leaders navigating the AI era, this book is your executive guide to clarity, strategy, and real-world results. Artificial Intelligence is disrupting industries, but success doesn’t come from hype; it comes from readiness. From Data to Decisions offers insights from Chelle Meadows, a corporate operations leader and AI strategist helping executives drive real transformation through AI. This guide bridges the gap between innovation theory and practical execution.

Set a bold vision for your company—and achieve it. If you read (or listen to) nothing else on strategy, listen to this book. This selection of current and classic Harvard Business Review articles will help you understand the dynamics of competition, find new sources of advantage, and...

A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I...

Most people study Elon Musk for the headlines. But the most valuable lessons are found beneath themin the recurring ways he questions assumptions, solves technical problems, accelerates learning, confronts constraints, and turns ambitious ideas into operating systems. Elon Musk: The Breakthrough...

This audiobook is narrated by an AI Voice. Every enterprise now has two problems with artificial intelligence, and they are not the same problem. The first is an engineering problem: how to build systems in which AI orchestrates transactions, data, and operations across the enterprise. That...

This audiobook is narrated by an AI Voice. The machine infers. A person answers for it. Strategy is approved in one room. It is delivered in a thousand smaller decisions taken on incomplete evidence. This is the discipline of that second room. The certification edition carries the competency...

The Four Points is for anyone who chooses to lead when the destination is not clear, the path forward is changing, and the answers are not always obvious. It begins with a simple premise: when uncertainty increases, the foundation matters more, not less.That foundation rests on four things that...