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Viele Agenturen machen zu wenig Gewinn. Sind alle Ausgaben gedeckt, bleibt wenig übrig für eine ausreichende Rücklagenbildung, für Investitionen und als "Lohn" für das unternehmerische Risiko. Die Ursache dafür bleibt oft unerkannt: Eine Preisfindung, die nicht auf Gewinnerzielung, sondern auf Kostendeckung fokussiert. Kostenrechnung, Stundensatz und Zeiterfassung sind die vorherrschenden Methoden zur Preisfindung und zur "Unternehmenssteuerung" in Agenturen. Jedoch begrenzen diese Ideen und Werkzeuge den Gewinn deiner Agentur und auch den Gewinn deiner Kunden.

In this book, you will learn Walker's essential negotiation principles and strategies, as well as his tools and techniques, all of which are supported by real-life case studies. You can begin to add these techniques to your repertoire immediately to become a world-class negotiator, capable of persuading anyone, no matter how tenacious and uncompromising they may be.

Step into the realm of negotiation mastery with "Negotiation Unlocked: Advanced Strategies for Negotiation Mastery." This essential guide is your key to unlocking the full potential of your negotiating abilities, transforming every challenge into a stepping stone towards success.

In the dynamic world of business, the ability to persuade effectively is not just an asset, it’s a necessity. "The Necessary Art of Business Persuasion" by Doug Madden is a groundbreaking guide that unlocks the secrets of influencing and persuading in the corporate world. This book stands as a beacon for professionals and entrepreneurs alike, illuminating the path to successful and ethical persuasion. Doug Madden, with his profound expertise, delves into 26 unique tactics that transform the way you communicate, negotiate, and present your ideas.

How to connect with anyone - in a systematic and structured way. A true set of instructions for any social interaction. Sometimes our minds are blank and we run out of things to say. That's normal. This book seeks to simplify that moment with simple formulas and equations to keep you going, connecting, and charming. A detailed breakdown of what people look for in friends, rapport, and social skills. Social Equations is a book of research and iteration. This means that each formula has been verified and confirmed by psychologists and researchers, and then broken down into use for daily life.

Discover the art of persuasive leadership with "How to Persuade Like the President: 24 Persuasion Techniques Politicians Use to Win People Over" by Aaron Graff. This compelling listen dives into the realm of political persuasion, offering a masterclass in the communication strategies and psychological tactics employed by successful politicians. Whether you're aspiring to a career in politics, seeking to enhance your leadership skills, or simply fascinated by the power of persuasive communication, this book is your essential guide.

"Strategic Negotiation: Master the Art of Negotiating in Any Context" is a comprehensive guide that provides listeners with an in-depth understanding of the world of negotiation. This book covers everything from the basics to advanced strategies, offering valuable insights and proven techniques to enhance your negotiation skills.

Are you getting interviews but failing to land a job? Are your technical skills sound, but when it comes to the behavioral aspect of the interview, things are falling short? Or maybe you’re fresh out of college but you’re totally unsure of how you can best prepare yourself to land a software engineering job. Regardless of what brought you here, let me say that I’m glad you found this book. Most software engineers have the technical capabilities to land a high-paying software engineering job, but in today’s competitive tech market, companies want to see more than that.

Field Guide for A Winning Sales Organization by Paul R. DeCoster is a compelling exploration of the intricate, and often misunderstood, world of Sales Operations. In this book, Paul uses his wealth of cross-industry experience to simplify concepts using practical templates and frameworks. He underscores that amidst the overwhelming array of metrics, data points, and business tools, the heart of a successful Sales team lies in building lasting relationships.

"An Hour Long Book on How to Negotiate Your Salary" by Corey Bolton is your essential guide to mastering the art of salary negotiation. Designed for swift listening and easy comprehension, this book is the perfect tool for anyone looking to enhance their negotiation skills, whether they're stepping into the workforce for the first time or seeking to elevate their career.

Are you tired of always fighting for attention? Plagued by unfair treatment in the workplace? Lacking anybody cool to confide in? Sociologist and entrepreneur Lucio Buffalmano’s resource-filled website has led thousands of students down a path of flourishing power and riches. Bestselling author Ali Scarlett has helped countless listeners position themselves to mingle with the international elite. And now they’ve come together to share their advanced science-backed methodology for achieving highly gratifying personal empowerment.

Embark on your journey to career success with "How to Interview: A Comprehensive Guide to Job Interviews and Launching Your Career". This essential guide is an indispensable tool for job seekers at any career stage, meticulously crafted to navigate every facet of the job interview process.

Maximize your career potential with 'How to Negotiate Your Pay.' This comprehensive guide is designed for professionals at all levels, offering invaluable strategies and insights to enhance your negotiation skills. Discover the importance of negotiation in career growth, debunk myths, and set realistic goals, all illustrated with inspiring success stories. Learn self-assessment techniques, market trend analysis, and objective setting for effective career negotiations.

"The Negotiation Book" is a comprehensive guide designed for a broad range of listeners, from professionals to individuals seeking to enhance their negotiation skills. This book, spread across 10 chapters, offers in-depth insights into the art and science of negotiation. Key features include understanding the essentials of negotiation, leveraging the power of relationships, mastering strategic approaches for various scenarios, and comprehending the role of psychology in negotiations.

In the high-stakes world of negotiation, the ability to navigate complex discussions and emerge with successful outcomes is invaluable. "How to Negotiate Like a Diplomat" by James DuPont offers a masterclass in the art of negotiation, drawing on diplomatic principles and tactics to equip you with the skills needed to negotiate effectively in any situation. James DuPont, with years of experience in international diplomacy, unveils 24 distinct strategies that range from employing the subtlety of the Echo Chamber to the cunning of The Guerilla Negotiator.

Menace, mensonge, débordement émotionnel, manipulation, mauvaise foi, rapport de force défavorable, profils difficiles, contrainte... Dans un contexte de crise et de pressions multiples, les négociations, quelles qu'elles soient, se sont considérablement complexifiées. Cet ouvrage procure les techniques éprouvées pour préparer, conduire et clôturer efficacement les négociations difficiles et détaille les ressorts psychologiques essentiels à la résolution de conflit. L'auteur y livre ses secrets, outils et anecdotes, issus de son expérience de négociateur mondialement reconnu.

In "How to Command Respect in Any Room Like a Gangster (Without Being in the Mafia)," Marco Costa unveils the enigmatic yet effective strategies for commanding respect in any scenario, inspired by the timeless wisdom of gangsters. This groundbreaking book is not about mimicking the illicit ways of the mafia, but rather, it distills the essence of their commanding presence, strategic thinking, and unwavering confidence. Each chapter is a masterclass in influence, from mastering body language and negotiation tactics to creating a legacy that endures.

Découvrez les principes fondamentaux de la négociation, explorez des stratégies spécifiques pour faire face à différentes situations et plongez dans des études de cas illustrant des concepts essentiels. Avec une approche éthique et axée sur la construction de relations solides, vous apprendrez à appliquer le pouvoir, l'influence et l'empathie de manière responsable. De plus, explorez comment la technologie façonne l'avenir des négociations et comment s'adapter aux tendances émergentes.

Our book demystifies the art of negotiation, proving that with the right techniques and mindset, anyone can become a master. Say goodbye to self-doubt and hello to confident deal-making! Arm yourself with the proven strategies in this book, and watch as you navigate negotiations with confidence and acumen, regardless of your starting point.

Negociar bem é uma das habilidades mais importantes que devemos aprender na vida, mas também pode–e deve–ser utilizada para construir relacionamentos mais sólidos e viver melhor. Com base em uma visão inovadora, a premiada professora e mediadora internacional Alexandra Carter oferece um método para que você consiga bem mais em uma negociação.