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This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

Hello World takes us on a tour through the good, the bad, and the downright ugly of the algorithms that surround us on a daily basis. Mathematician Hannah Fry reveals their inner workings, showing us how algorithms are written and implemented, and demonstrates the ways in which human bias can literally be written into the code. By weaving in relatable, real world stories with accessible explanations of the underlying mathematics that power algorithms, Hello World helps us to determine their power, expose their limitations, and examine whether they really are improvements.

The spectacular culinary creations of modern cuisine are the stuff of countless articles and social media feeds. But to a scientist they are also perfect pedagogical explorations into the basic scientific principles of cooking. In Science and Cooking, Harvard professors Michael Brenner, Pia Sörensen, and David Weitz bring the classroom to your kitchen to teach the physics and chemistry underlying every recipe.

Elon Musk is among the most controversial titans of Silicon Valley. To some, he's a genius and a visionary, and to others, he's a mercurial huckster. Billions of dollars have been gained and lost on his tweets, and his personal exploits are the stuff of tabloids. But for all his outrageous talk of mind-uploading and space travel, his most audacious vision is the one closest to the ground: the electric car.

Dans ses "Sept brèves leçons de physique", Carlo Rovelli confiait : qu'une question avait guidé sa vie de chercheur : la nature du temps. Se hissant sur les épaules d'Isaac Newton, d'Albert Einstein, de Stephen Hawking et de bien d'autres, il nous livre enfin ses découvertes dans ce livre majeur. Le temps est au cœur d'un étrange mystère. Tel un flocon de neige qui fond lorsqu'on s'en saisit, il s'est progressivement délité sous les assauts de la science : on sait dorénavant que le temps s'écoule plus lentement en plaine qu'en altitude.

In this fascinating 36-lecture exploration of scientific growth filled with ideas, anecdotes, and insights. You'll see how 20th-century scientists have built on crucial 19th-century concepts such as energy, natural selection, atoms, fields, and waves to assemble a body of knowledge to stun even the most farsighted scientific thinkers of that not-too-distant past.

Human history has seen many surprising and profound turning points. The ways that humans learned to use raw materials to create activity and resources set the stage for the most compelling and life-altering phase of the modern era, the Industrial Revolution. Born during this time on different continents but connected by similar interests, two men indelibly marked their generation and those that followed with their genius and foresight. This audiobook covers the war of currents and the individual lives of Tesla and Edison.

Simply Electrifying: The Technology That Transformed the World, from Benjamin Franklin to Elon Musk brings to life the 250-year history of electricity through the stories of the men and women who used it to transform our world: Benjamin Franklin, James Watt, Michael Faraday, Samuel F.B. Morse, Thomas Edison, Samuel Insull, Albert Einstein, Rachel Carson, Elon Musk, and more. In the process, it reveals for the first time the complete, thrilling, and often dangerous story of electricity's historic discovery, development, and worldwide application.

If you want to learn how to program in Python, but don't know where to start read on. Knowing where to start when learning a new skill can be a challenge, especially when the topic seems so vast. There can be so much information available that you can't even decide where to start. Or worse, you start down the path of learning and quickly discover too many concepts, commands, and nuances that aren't explained.

The solemn, rhythmic intonation of the shipping forecast on BBC radio is as familiar as the sound of Big Ben chiming the hour. Since its first broadcast in the 1920s, it has inspired poems, songs, and novels, in addition to its intended objective of warning generations of seafarers of impending storms and gales. In Attention All Shipping, Charlie Connelly wittily explores the places behind the voice, those mysterious regions whose names seem often to bear no relation to conventional geography.

Clarence L. "Kelly" Johnson led the design of such crucial aircraft as the P-38 and Constellation, but he will be more remembered for the U-2 and SR-71 spy planes. His extraordinary leadership of the Lockheed "Skunk Works" cemented his reputation as a legendary figure in American aerospace management.

Elon Musk is the man behind PayPal, SpaceX, Tesla, and SolarCity, multi-billion dollar companies he founded. Although he is now a multi-billionaire, his objective has never been to amass great wealth, but to save humanity. Writing in the Smithsonian, Carl Hoffman noted: "He does not laugh or crack a smile when he says this. There is no hint of irony."

No data is completely safe. Cyberattacks on companies and individuals are on the rise and growing not only in number but also in ferocity. And while you may think your company has taken all the precautionary steps to prevent an attack, no individual, company, or country is safe. Cybersecurity can no longer be left exclusively to IT specialists. Improving and increasing data security practices and identifying suspicious activity is everyone's responsibility, from the boardroom to the break room.

The director of the Forensic Science Program at Pennsylvania State University, Professor Robert C. Shaler leads a comprehensive study of the intricacies of an intriguing, and always topical, science. In these lectures, Shaler imparts a clear understanding of crime scene investigation, from archiving the scene to the presentation of evidence in court proceedings. Covering everything from fingermarks and bloodstains to 3-D imaging and microbial forensics, the course is an essential guide for anyone intrigued by this riveting subject.

In the popular imagination, superhuman artificial intelligence is an approaching tidal wave that threatens not just jobs and human relationships, but civilization itself. Conflict between humans and machines is seen as inevitable and its outcome all too predictable. In this groundbreaking audiobook, distinguished AI researcher Stuart Russell argues that this scenario can be avoided, but only if we rethink AI from the ground up. Russell begins by exploring the idea of intelligence in humans and in machines.

Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of "Makers" using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent.

The audio edition of this Shingo Prize-winning bestseller provides critical insights and approaches to make any lean transformation an ongoing success. It tells you how to implement a sustainable, successful transformation by developing a culture that has your stakeholders throughout the organizational chart involved and invested in the outcome.

Great engineers don't necessarily make great leaders—at least, not without a lot of work. Finding your path to becoming a strong leader is often fraught with challenges. It's not easy to figure out how to be strategic, successful, and considerate while also being firm. Whether you're on the management or individual contributor track, you need to develop strong leadership skills. This practical book shows you how to become a well-rounded and resilient engineering leader.

In practical terms, making AI your ally and guide depends on the art of the prompt, the questions a user poses to a chatbot. As Chopra shows in detail, by asking the right questions, you can bring AI into your inner world, which is where personal growth happens. Chopra provides a personal assessment for you to better understand yourself and exercises to help you expand your awareness in any part of your life.

Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before.