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Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

Lars Nielsen and Noreen Burlingame provide a brief, understandable, user-friendly guide to all aspects of Data Science. The authors address the various skills required, the key steps in the Data Science process, software technology related to the effective practice of Data Science, and the best rising academic programs for training in the field.

Until very recently, if you were to ask most doctors, they would tell you there were only two kinds of medicine: the quack kind, and the evidence-based kind. The former is baseless, and the latter based on the best information human effort could buy. Well, Eric Topol isn't most doctors, and he suggests you entertain the notion of a third kind of medicine, one that will make the evidence-based state-of-the-art stuff look scarcely better than an alchemist trying to animate a homunculus in a jar.

You can’t ignore MySpace if you’re a parent—but you don’t have to be intimidated by it. This simple, step-by-step exploration of what MySpace means in your teen’s life helps even computer-challenged parents and grandparents understand this communication revolution and make informed, confident decisions about their teen’s use of MySpace.

Ever woken from a night of revelry to find your drunken antics the subject of a tagfest? Ever accidentally wall-posted yourself into a relationship row or been hunted by a school-days stalker? If your real social life is dying a death at the hands of your virtual one, fear not, Facebookers - help is just a little book away.This cheeky unofficial guide will show you how to navigate the perilous pitfalls of life online while having as much fun as possible.

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new audiobook, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.

Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers.