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In an increasingly digital age, website content is the pinnacle launch pad that prompts your audience to act. Establish your brand values, determine the needs of your niche audience, and curate a website that highlights the exclusive opportunities only you can offer with Content is King as your go-to handbook.

Countless would-be readers and listeners of Finnegans Wake - James Joyce's 1939 masterwork, on which he labored for a third of his life - have given up after a few pages and "dismissed the book as a perverse triumph of the unintelligible." In 1944, a young professor of mythology and literature named Joseph Campbell, working with novelist and poet Henry Morton Robinson, wrote the first guide to understanding the fascinating world of Finnegans Wake.

Why do some stories work and others don't? The answer is structure. In this IPPY and NIEA Award-winning guide from the author of the bestselling Outlining Your Novel, you will discover the universal underpinnings that guarantee powerful plot and character arcs. An understanding of proper story and scene structure will help you to not only perfectly time your story's major events, but will also provide you with an unerring standard to use in evaluating your novel's pacing and progression.

Bloomsbury presents A Swim in a Pond in the Rain by George Saunders, read by George Saunders, Phylicia Rashad, Nick Offerman, Glenn Close, Keith David, Rainn Wilson, BD Wong and Renée Elise Goldsberry. THE NEW YORK TIMES BESTSELLER PICKED BY THE SUNDAY TIMES, GUARDIAN, INDEPENDENT, IRISH TIMES...

David Mitchell’s 2014 best seller Thinking About It Only Makes It Worse must really have made people think - because everything’s got worse. We’ve gone from UKIP surge to Brexit shambles, from horsemeat in lasagne to Donald Trump in the White House, from Woolworths going under to all the other shops going under. It’s probably socially irresponsible even to try to cheer up.

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

Two must-have classics together in one volume, On Writing Well and How to Write a Memoir, from acclaimed writer, editor, and scholar William Zinsser ""On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose."" –New York Times On Writing Well, which...

A creative writer's shelf should hold at least three essential books: a dictionary, a style guide, and Writing Fiction. Janet Burroway's best-selling classic is the most widely used creative writing text in America, and for more than three decades, it has helped hundreds of thousands of students learn the craft.  

With growing academic responsibilities, family commitments, and inboxes, scholars are struggling to fulfill their writing goals. A finished book - or even steady journal articles - may seem like an impossible dream. But, as Joli Jensen proves, it really is possible to write happily and productively in academe. Jensen begins by busting the myth that universities are supportive writing environments. She points out that academia, an arena dedicated to scholarship, offers pressures that actually prevent scholarly writing.

We are living through the greatest communication revolution since Gutenberg. In Breaking News Alan Rusbridger offers an open, personal and agenda-setting account of how we arrived at the news world of today. The President of the United States regularly lies to the public and accuses anyone who...

Technical Writing For Dummies is a master class on how to build a career writing user manuals, e-learning, streaming, simulations, and more. Whether you're new to the field, a seasoned professional, or a technical person who needs to write, this guide arms you with the skills you need to cash in on this flourishing world of technical writing. As a tech writer, you'll need a robust skillset that allows you to offer clear and concise documentation for just about anything. This new edition of Technical Writing For Dummies—updated for today's tech writing advances—can get you there.

NEW YORK TIMES BESTSELLER An essential volume for generations of writers young and old. The twenty-fifth anniversary edition of this modern classic will continue to spark creative minds for years to come. Anne Lamott is "a warm, generous, and hilarious guide through the writer’s world and...

As a scientist, you are a professional writer: your career is built on successful proposals and papers. Success isn't defined by getting papers into print, but by getting them into the reader's consciousness. Writing Science is built upon the idea that successful science writing tells a story...

A collection of reflections on writing and the nature of the writer from one the greatest American writers of the 20th century. Throughout Hemingway’s career as a writer, he maintained that it was bad luck to talk about writing—that it takes off “whatever butterflies have on their wings...

Have you written a story with an exciting concept and interesting characters - but it just isn't grabbing the attention of readers or agents? It's time to look deeper into the story beats that create realistic and compelling character arcs. Internationally published, award-winning novelist K.M. Weiland shares her acclaimed method for achieving memorable and moving character arcs in every book you write.

This is London in the eyes of its the homeless, bankers, coppers, gangsters, carers and sex workers. This is London in the voices of Poles, Arabs, Afghans, Nigerians, Romanians and Russians. This is London as you've never seen it before. Longlisted for the Baillie Gifford Prize for Non-fiction...

なぜあの人の文章は 最後まで読んでしまうのか? 大事なのは「わかりやすさ」よりも 「言葉の持ち味」 【芸風とは〈問題意識+着眼点〉×文体のこと!】 ロジカル、結論ファースト、言語化力。コスパ主義の今、正解とされる文章はこうした型にのっとれば誰だって書ける。

Are you an author or creative preparing for success? Do you want to learn to speak effectively in front of an audience? All successful creatives have to speak and present in public, whether that's at a festival, on a podcast or radio show, or as part of earning multiple streams of income. But you don’t have to be like Tony Robbins, bouncing around on stage with a booming voice and larger than life personality. You just have to be you and tell your story in your own way.

Memoir has the power to change not just a writer's life, but the world we all share. Too often dismissed as self-indulgent or merely therapeutic, memoir is in fact one of the most radical literary forms of our time—an act of truth-telling that dismantles cultural myths and creates new ways of seeing. In Truth Be Told, acclaimed memoirist and psychologist Kerry Cohen, author of the beloved bestseller Loose Girl, shows listeners how personal storytelling can subvert dominant narratives, generate empathy, and reveal the deeper truths that connect us all.

90歳の〈モンスター〉が「遺言」として語り下ろす。「朝生」で死にたい！なぜ僕は暴走するのか？